Top Marketing Jobs in Boston, MA

Owns lifecycle email strategy and deployment for complex B2B marketing programs. Responsibilities include audience segmentation, campaign architecture, content journeys, cadence planning, KPI definition, Marketo or comparable-platform deployment, personalization, testing, reporting, compliance, and governance. Partners cross-functionally with campaign, content, audience, analytics, and digital teams to support ABX and buying-group programs across events, webinars, launches, and multi-product or multi-region initiatives.

Build and operate scalable, personalized lifecycle marketing experiences across email, push, in-app, SMS, WhatsApp, and emerging channels. Own campaign development, segmentation, journey orchestration, templates, dynamic content, integrations, APIs, SQL validation, and quality assurance across Hightouch and Iterable. Develop automation and AI-enabled workflows, establish technical standards, troubleshoot systems, and collaborate with Marketing, Product, Engineering, Data, and Creative teams.

Lead product marketing for Klaviyo’s SMS and mobile messaging products. Define positioning, messaging, go-to-market strategies, product launches, competitive intelligence, adoption campaigns, ROI models, sales enablement, and cross-functional initiatives. Partner with Product Management to influence the roadmap, identify market opportunities, support mobile compliance positioning, and drive customer adoption and revenue growth globally.

Lead product marketing for Flywire’s education payments and software solutions. Own positioning, ideal customer profiles, buyer personas, go-to-market launches, messaging, sales enablement, and competitive deal support. Translate complex products into compelling value propositions, collaborate with Product, Sales, Marketing, Partnerships, and RevOps, and use customer and market insights to improve pipeline, conversion, and revenue. Apply AI to increase marketing productivity, content quality, research speed, and executional scalability.

Lead product marketing for Flywire’s Travel solutions across hospitality and experiential segments. Own positioning, ideal customer profiles, buyer personas, go-to-market strategy, launches, sales enablement, competitive messaging, and customer insight programs. Partner with Product, Sales, Marketing, Partnerships, and RevOps to improve pipeline quality, conversion, win rates, and revenue. Use AI to enhance marketing workflows, content, research, productivity, and scalability.

Lead North American field marketing, connecting marketing, sales, and SDR teams to generate qualified pipeline. Manage inbound leads from events and campaigns, improve sales follow-up, plan targeted account-based outbound campaigns using 6sense and marketing automation, and coordinate execution across a decentralized sales organization. The role also manages two SDRs and an Events Lead while focusing on conversion quality and pipeline outcomes in complex healthcare and life sciences buying environments.

Own PointFive’s growth and demand-generation engine across paid media, lifecycle marketing, integrated campaigns, field events, outbound orchestration, website conversion, and pipeline reporting. Manage budgets, agencies, contractors, and marketing technology including HubSpot, Salesforce, Snowflake, Google Analytics, and Common Room. Partner closely with sales to align targeting and outbound programs while independently testing channels, analyzing performance, and optimizing pipeline creation.

We are seeking Freelance Creative Marketing Translators & Transcreators to adapt marketing and entertainment content for diverse audiences in Poland, ensuring high-quality and culturally relevant translations.

Lead end-to-end planning and execution of integrated product launches. Build and manage launch timelines, coordinate cross-functional workstreams, track asset readiness and localizations, manage sample and PR workflows, identify risks and drive resolution, and continuously improve launch processes and templates to ensure global launch readiness.

Manage global product marketing programs including campaign planning and execution, content creation and repositories, product launches, internal communications, and AI adoption. Run MarTech and AI automations, coordinate cross-functional and vendor work, improve processes, and support sales and regional marketing teams.

Own Tulip’s content strategy and editorial programs, creating thought leadership, campaign assets, customer stories, social content, and sales enablement materials. Partner with Product Marketing, Demand Generation, Sales, and Design to connect content with pipeline and revenue. Build AI-assisted editorial workflows, manage external contributors, support major events and launches, and use performance data to improve content effectiveness and adoption.

Manage and optimize global paid media campaigns across social, search, shopping, programmatic, and emerging channels. Own budgets and forecasts, analyze performance, improve CAC and ROAS, and build testing roadmaps for creative, audiences, messaging, and media tactics. Translate insights into recommendations, reporting, and creative briefs while partnering with analytics, product, finance, creative, and brand media teams. Identify new acquisition opportunities and support efficient member growth in a fast-moving DTC environment.

Analyze paid marketing campaign performance across search, social, display, and affiliate channels. Partner with Growth Marketing stakeholders on media optimization, budget allocation, and acquisition efficiency. Support marketing experiments, incrementality testing, and lift studies. Build trusted datasets, dashboards, and recurring reports, then translate findings into actionable recommendations. The role requires SQL, business intelligence visualization experience, quantitative analysis, communication, and collaboration skills.

Manage global performance marketing programs across paid social, search, video, and emerging channels to drive member acquisition and revenue growth. Responsibilities include managing budgets, forecasting, optimizing media spend, improving CAC and ROAS, establishing measurement frameworks, evaluating incrementality, developing testing roadmaps, enhancing creative and targeting performance, and identifying scalable acquisition opportunities. The role partners with Analytics, Product, Creative, Finance, Brand Media, and Lifecycle Marketing teams.

Leads OppFi’s lifecycle and brand marketing strategy across acquisition, retention, repayment, servicing, and collections. Owns omnichannel communications through Braze, lifecycle KPIs, brand standards, creative direction, customer insights, and go-to-market strategy. Manages and mentors lifecycle marketing, design, and marketing technology teams while partnering cross-functionally with Product, Data, Engineering, Operations, Legal, Finance, and executives. Drives experimentation, optimization, customer experience, and responsible marketing within a regulated FinTech environment.

Execute Bloom Credit’s B2B marketing engine across ABM, content, social media, events, sales enablement, and digital channels. Manage HubSpot workflows and data hygiene, maintain marketing assets and partner toolkits, coordinate trade shows, webinars, newsletters, and collateral, track competitor activity, reconcile marketing expenses, and report weekly on website, traffic, conversion, and campaign metrics.

Supports Shark brand marketing across beauty and home products through consumer research, competitive analysis, campaign planning, influencer and creator engagement, product launches, packaging updates, sampling, events, agency coordination, and sales enablement. Reviews marketing collateral, maintains category databases, analyzes SKU assortments and digital campaigns, identifies growth opportunities, and contributes creative ideas while collaborating with cross-functional teams.

Analyze and optimize paid search, social, and affiliate campaigns to achieve ROAS and revenue goals. Identify customer acquisition and efficiency opportunities, contribute to campaign strategy, and provide reporting, insights, and launch forecasts. Coordinate with media teams, internal departments, partners, and agencies while managing timelines, budgets, billing, forecasts, and deliverables.

Develop and execute brand strategies, product roadmaps, go-to-market plans, messaging, packaging, digital, retail, PR, and social campaigns. Analyze consumer, category, competitive, and performance data to guide product positioning, assortment, pricing, and innovation decisions. Support retailer sell-in, creative development, product launches, and post-launch evaluations while coordinating cross-functional teams and managing multiple projects.

Lead partner marketing strategy and execution to drive sourced and influenced pipeline. Manage MDF, co-marketing, ABM-aligned partner programs, enablement assets, partner engagement, and measurement in collaboration with demand generation, field marketing, and partner teams.

Leads OneImaging’s engagement marketing and operations to increase radiology service utilization. Builds data-driven, multichannel campaigns; manages marketing technology infrastructure, including Braze; uses eligibility, authorization, and claims data to target members; partners with Product, Engineering, Customer Success, and Member Services; and continuously optimizes creative and campaign performance. The role also contributes leadership, team building, and healthcare marketing innovation.

Own go-to-market strategy and product-led growth initiatives for AI-powered SaaS products. Develop launch plans, positioning, messaging, customer acquisition strategies, sales enablement, and campaigns. Use customer insights and data to refine product and marketing strategy, influence roadmap decisions, and identify market opportunities. Collaborate cross-functionally with product, sales, demand generation, communications, content, lifecycle, channel, and partnership teams to drive awareness, adoption, and revenue growth.

Own demand-generation campaign content from anchor assets through landing pages, nurture emails, ads, events, social, video, case studies, SEO, and AEO. Partner with Demand Generation, Product Marketing, Sales, and Events to create audience-specific messaging for technical B2B buyers in regulated markets. Manage editorial publishing, maintain proof libraries, measure conversion and pipeline impact, and develop campaign video content in a remote, fast-growing startup environment.

Own partner marketing initiatives from go-to-market strategy and joint positioning through channel activation, campaign execution, optimization, and reporting. Develop partner messaging, campaigns, sales tools, enablement, and training while collaborating with Sales, Partnerships, Product, and Marketing. Analyze pipeline, revenue, engagement, and adoption performance; identify funnel improvements; manage budgets and resources; and lead multiple complex initiatives to drive partner-sourced growth.

Own developer acquisition for Bluebox.ai by testing and scaling paid channels such as newsletters, Reddit, search, YouTube, podcasts, and community sponsorships. Manage paid media, attribution, funnel analytics, campaign reporting, and content distribution. Optimize for sign-ups, meaningful usage, and activation while experimenting with SEO, AI-SEO, and LLM optimization. Operate independently in a startup-like environment, documenting results and reallocating budget based on data.