Top Marketing Jobs in Boston, MA

Supports integrated brand campaigns, partnerships, and grassroots initiatives across the US, Canada, and UK. Manages project plans, localized creative briefs, stakeholder coordination, brand communications, press releases, social content, internal messaging, PR agency collaboration, reputation monitoring, campaign reporting, budgets, and invoices. The role requires strong writing, organization, project management, cultural awareness, and early brand marketing or agency experience.

Manage North American paid search across Google Ads and Microsoft Advertising, including bidding, budgets, keywords, testing, conversion tracking, and performance reporting. Generate high-quality B2B leads and optimize campaigns against growth targets. Partner with SEO on answer engine optimization and assess AI-driven search impacts. Collaborate with Sales, Field Marketing, Creative, global Paid Media teams, and platform representatives while using AI tools to improve campaign execution and analysis.

Lead MongoDB's marketing efforts focused on startups and the VC ecosystem, executing programs, building relationships, and measuring impact to strengthen presence in the Bay Area.

Lead product marketing for ServiceNow’s Service CRM portfolio. Own go-to-market activation, launch plans, sales enablement, competitive intelligence, messaging, positioning, content, and cross-functional programs. Build seller tools, deliver enablement, analyze market competition, translate product capabilities into customer-facing narratives, and partner with Sales, Product, Demand Generation, and Field Marketing to drive adoption, pipeline, win rates, and competitive success.

Own go-to-market excellence for Klaviyo by developing sales plays, enablement programs, product adoption motions, partner resources, launch materials, and field insights. Partner with Sales, Customer Success, Product Marketing, Enablement, and ecosystem teams to improve seller and CSM effectiveness, pipeline, win rates, adoption, and expansion. Establish enablement strategy, measure program performance, and influence product and messaging priorities through customer and field feedback.

Develop and execute full-funnel growth marketing campaigns for DraftKings Sportsbook and Predictions. Collaborate with cross-functional teams to align objectives, messaging, creative, timelines, and customer experiences. Analyze customer insights and campaign performance, establish KPIs and measurement frameworks, identify growth opportunities, and recommend optimizations. Create marketing and creative briefs, coordinate campaign kickoffs, improve workflows, and support marketing efficiency.

Own product marketing for Klaviyo Personalization, including positioning, messaging, launches, packaging, pricing, roadmap influence, adoption, revenue growth, sales enablement, customer evidence, thought leadership, and performance measurement. Partner cross-functionally with Product, Sales, Customer Success, Marketing, Enablement, and GTM Operations to translate AI- and data-driven capabilities into compelling value for marketers and executives.

Leads Rapid7’s Platform Product Marketing function, managing product marketing teams and translating product strategy into positioning, messaging, launches, field enablement, and go-to-market execution. Partners with Product, Sales, Marketing, Customer Success, and executives to drive product adoption, competitive differentiation, market readiness, and revenue growth across the cybersecurity portfolio.

Leads end-to-end marketing strategy and execution for Commercial and Corporate Banking, including client acquisition, retention, product adoption, digital campaigns, ABM, sales enablement, events, analytics, optimization, budgeting, and regulatory governance. Partners with senior banking, sales, data, and digital stakeholders to develop value propositions, integrated marketing plans, and measurable growth initiatives in a regulated B2B financial services environment.

Leads enterprise product marketing strategy for ZS’s platform and product portfolio. Responsibilities include market research, positioning, messaging, pricing and packaging input, launches, commercialization, sales enablement, lifecycle adoption, executive influence, resource prioritization, and building a high-performing product marketing team. The role requires translating AI and technical capabilities into credible business value and driving awareness, demand, adoption, retention, expansion, and revenue growth across complex B2B SaaS markets.

Leads product marketing strategy for ZS platforms and products, including positioning, messaging, competitive analysis, go-to-market planning, product launches, demand generation, sales enablement, and performance optimization. Partners with product management, sales, customer success, and leadership while managing and developing a product marketing team. Requires extensive SaaS or platform product marketing experience and strong strategic, analytical, communication, and leadership skills.

Supports ecosystem marketing by creating customer case studies, managing quote and logo libraries, improving an AI content engine, coordinating G2 review campaigns, writing customer communications, and supporting community events. The role collaborates with Sales, Marketing, and Demand teams while building HubSpot pages and emails and coordinating Zoom logistics.

Supports B2B field marketing programs through industry event research, event planning and execution, account-based marketing, content development, direct mail campaigns, and post-event performance analysis. Coordinates logistics, vendors, attendee lists, marketing materials, and campaign reporting while collaborating with Sales, BDR, Content, and Design teams. Uses Salesforce, Sendoso, Canva, and AI-enabled tools to improve research, content development, coordination, and reporting.

Supports global marketing by creating and adapting written, visual, video, social media, and SEO content. Responsibilities include developing customer-story videos, drafting social posts, optimizing website and blog content, quality-assuring marketing assets, managing website updates, monitoring content performance, and collaborating with Marketing, Sales, and BDR teams. The role also includes organizing marketing materials, updating databases, and completing administrative tasks.

Leads integrated brand marketing campaigns focused on product innovation, health, and longevity. Translates product strategy into positioning, messaging, creative briefs, and consumer-facing activations. Coordinates cross-functional execution across Product, Creative, Performance Marketing, Media, Growth, and Communications, while managing timelines, resolving ambiguity, and measuring campaign results. Improves marketing effectiveness through strategic thinking, creative judgment, consumer insights, and actionable performance recommendations.

Leads demand and field marketing for US major enterprise accounts, aligning with sales, BDR, partner, and digital marketing teams to generate pipeline and bookings. Responsibilities include omnichannel campaign planning, ABM, digital demand generation, executive events, partner marketing, budget management, vendor coordination, performance reporting, and ROI optimization. The role owns strategies for Global 2000 accounts and uses analytics, intent intelligence, and marketing technology to drive full-funnel engagement and conversion.

Own North American paid search across Google Ads and Microsoft Advertising, managing bids, budgets, keywords, testing, conversion tracking, attribution, and performance reporting. Partner with SEO on answer engine optimization and use AI-driven search insights to improve demand generation. Collaborate with field marketing, SDR, creative, brand, sales, and platform partners to generate high-quality B2B leads and pipeline.

The Director of Growth Marketing role is focused on driving growth initiatives within OpenX’s digital advertising business. The description provides company values, benefits, compensation context, and equal employment information, but does not specify detailed responsibilities, qualifications, required technologies, travel, or clearance requirements.

Creates performance-driven creative for paid social, YouTube, demand generation, email, and CTV campaigns. Develops video and image advertising assets, collaborates with growth and marketing teams, manages creative workflows, iterates rapidly based on testing, monitors industry trends, and maintains brand consistency while optimizing creative performance in a fast-paced e-commerce environment.

Lead HiBob’s global revenue marketing organization and build a predictable pipeline engine across digital growth, lifecycle, website, regional, field, and performance marketing. Own pipeline strategy, segmentation, forecasting, attribution, investment allocation, and Sales alignment across eight geographies. Lead and scale a global team, optimize customer acquisition and expansion, and apply AI, automation, intent signals, and modern demand-generation practices to improve efficiency and growth.

Own Jasper’s customer advocacy and experiential marketing engine, including customer story development, reference programs, analyst and press preparation, customer-generated content, and six annual Customer Advisory Boards. Build executive and practitioner relationships, design high-touch events, deploy customer proof into sales and post-sale programs, and measure product behavior change, account coverage, expansion pipeline, and advocacy conversion. Partner cross-functionally with Sales, Customer Success, Product Marketing, Marketing Ops, and RevOps in a fully remote role requiring 20–25% travel.

Own acquisition and GMV growth for Engine X, a business credit card product. Build scalable acquisition programs across paid, lifecycle, partnerships, sales-assist, content, and organic channels. Lead experimentation, positioning, analytics, cross-functional collaboration, and AI-enabled growth initiatives. Establish the acquisition model, identify high-performing channels, guide investment decisions, and help scale the growth team and infrastructure.

Leads ClassWallet’s full marketing function, including brand, product marketing, demand generation, account-based marketing, events, content, marketing operations, and website strategy. Owns marketing strategy, budget, pipeline targets, positioning, launches, public-sector go-to-market, attribution, agency management, and team development. Partners with Sales, Product Management, and executives to support the company’s product-led growth model.

Leads Dropbox’s lifecycle marketing strategy across onboarding, engagement, retention, monetization, expansion, cross-sell, and re-engagement. Manages a team, sets the roadmap, develops scalable customer programs, and partners with Product, Data Science, Marketing Operations, and other teams. Oversees segmentation, personalization, experimentation, measurement, marketing automation, and operating-model development to improve adoption, retention, and revenue.

Lead product marketing for an AI-first compliance platform: own messaging and positioning across industries, build ICPs and personas, create sales enablement, run customer insight conversations, lead GTM for launches, and partner with content, social, events, and web to keep the story consistent.