Top Marketing Manager Jobs in Boston, MA

Owns the email marketing channel for a commercial insurance organization, managing strategy, journey development, coding, testing, deployment, governance, optimization, reporting, and platform administration in Salesforce Marketing Cloud. Supports social, advertising, web, and broader MarTech activities while collaborating with creative, marketing, enterprise, and cross-functional partners. Analyzes performance data, develops recommendations, manages stakeholder communications, and advances integrated digital marketing campaigns.

Own the paid performance marketing portfolio for Engine’s B2B Travel product, including strategy, execution, measurement, and channel expansion across search, social, programmatic, CTV, audio, and emerging platforms. Drive efficient customer acquisition, sign-ups, and first bookings while optimizing ROAS and LTV:CAC. Lead creative testing, attribution and measurement partnerships, performance reporting, lifecycle handoffs, and AI-enabled workflows.

Execute Bloom Credit’s B2B marketing engine across ABM, content, social media, events, sales enablement, and digital channels. Manage HubSpot workflows and data hygiene, maintain marketing assets and partner toolkits, coordinate trade shows, webinars, newsletters, and collateral, track competitor activity, reconcile marketing expenses, and report weekly on website, traffic, conversion, and campaign metrics.

Lead partner marketing strategy and execution to drive sourced and influenced pipeline. Manage MDF, co-marketing, ABM-aligned partner programs, enablement assets, partner engagement, and measurement in collaboration with demand generation, field marketing, and partner teams.

Own partner marketing initiatives from go-to-market strategy and joint positioning through channel activation, campaign execution, optimization, and reporting. Develop partner messaging, campaigns, sales tools, enablement, and training while collaborating with Sales, Partnerships, Product, and Marketing. Analyze pipeline, revenue, engagement, and adoption performance; identify funnel improvements; manage budgets and resources; and lead multiple complex initiatives to drive partner-sourced growth.

Lead development of integrated communications strategies for new product launches: define audiences, messaging architecture, channel roles, launch phasing, and measurement. Orchestrate cross-functional alignment across marketing, media, PR, social, CRM, retail and partners. Own planning standards, readiness, investment priorities, and post-launch learning to continuously improve communications and consumer experience.

Lead integrated brand campaigns across US, CA, and UK—owning strategy, creative briefs, production, sponsorship evaluation, and performance reporting. Partner cross-functionally with PR, product marketing, media, analytics, and agencies to ensure brand consistency, sell ideas to leadership, manage budgets, and translate brand efforts into business impact.

Leads partner marketing strategy and execution for Dropbox’s AI and ISV ecosystem, including joint go-to-market plans, positioning, campaigns, launches, evergreen co-marketing, measurement, and growth programs. Manages and develops a partner marketing team while personally leading complex initiatives. Collaborates with Business Development, Partnerships, Product, Sales, Marketing, and Communications, and builds scalable operating models and AI-enabled marketing workflows.

Manage demand generation across paid and organic advertising, social media, SEO, email, and lead-generation programs. Own marketing CRM systems, segmentation, website optimization in Wix, funnel performance reporting, dashboards, and field marketing support. Partner with the CEO to develop strategy, execute campaigns, improve lead quality, conduct A/B testing, and drive measurable growth in a healthcare technology startup.

Own product marketing for Flywire’s Travel solutions across hospitality and experiential segments. Define positioning, ideal customer profiles, buyer personas, messaging, go-to-market strategies, launches, sales enablement, and competitive materials. Partner with Product, Sales, Marketing, Partnerships, and RevOps to improve pipeline quality, conversion, win rates, and revenue. Synthesize customer and market feedback into product and commercial direction, while applying AI to improve marketing workflows and scalability.

Own product marketing for Flywire’s education software and payments solutions. Responsibilities include defining positioning, ideal customer profiles, buyer personas, messaging, go-to-market strategies, launch execution, sales enablement, competitive deal support, and customer insight programs. The role partners closely with Product, Sales, Marketing, Partnerships, and RevOps to improve pipeline quality, conversion, win rates, and revenue while using AI to enhance marketing workflows.

Develops and executes regional marketing and demand-generation plans across the Northeast United States and Canada. Partners with commercial teams to identify target accounts, create activation plans, and align investments with business priorities. Leads customer events and engagement programs, collaborates on integrated campaigns and product positioning, and measures marketing performance through funnel analysis, market intelligence, CRM utilization, and continuous-improvement tools.

Own enterprise partnership lifecycle marketing across journey architecture, segmentation, creative strategy, execution, experimentation, reporting, and optimization. Build scalable journey templates, creative frameworks, QA processes, KPI dashboards, and reporting standards from scratch. Serve as a Customer Success point of contact, lead partner launch workstreams, diagnose performance issues, present recommendations, and use AI to accelerate marketing workflows while applying sound judgment.

Lead product marketing for Klaviyo’s SMS and mobile messaging products. Define positioning, messaging, go-to-market strategies, product launches, competitive intelligence, adoption campaigns, ROI models, sales enablement, and cross-functional initiatives. Partner with Product Management to influence the roadmap, identify market opportunities, support mobile compliance positioning, and drive customer adoption and revenue growth globally.

Design and execute multi-channel ABM strategies across the Americas for the Commercial SMB segment. Lead paid media, field, and event programs (1:many, 1:few, 1:1), build operating playbooks, partner closely with sales, and establish reporting to measure and optimize pipeline generation.

Lead partner marketing programs for standards organizations, content publishers, resellers, and channel partners. Develop co-branded campaigns, enablement materials, webinars, events, messaging, and product launch activities. Collaborate with Sales, Product Marketing, Partner Management, and regional teams to drive partner engagement, pipeline, revenue, and global campaign execution. Track performance, ROI, sourced pipeline, MDF usage, and partner activation while supporting co-selling and account-based marketing initiatives.

Own clinic communications, customer case studies, engagement programs, pet-parent educational content, partner resources, and scalable content processes. Collaborate with Product, Customer Success, Growth, sales, veterinary experts, and external partners to create and distribute content across products and marketing channels. Manage video production, vendors, budgets, editorial workflows, and performance measurement while strengthening Vetcove’s brand presence.

Lead end-to-end strategy and execution for conferences, trade shows, sponsorships, and ancillary events. Manage logistics, budgets, vendors, booth experience, speaker submissions, and onsite operations. Align events with sales and marketing priorities, capture and route leads, measure event KPIs and ROI, and travel regularly for onsite execution.

Lead global paid performance channels (search, social, mobile UA) to drive new user acquisition and ROI. Own strategy, testing, measurement, platform partnerships, and performance reporting; partner with Data Science and cross-functional teams to design experiments, scale playbooks, and surface insights to leadership.

Own end-to-end field marketing programs, including customer events, executive briefings, lunch-and-learns, regional ABM campaigns, and localized messaging. Manage budgets, vendors, logistics, content, and cross-functional partnerships with sales, customer success, content, and product marketing. Measure pipeline influence, engagement, and account penetration, using performance insights to improve future programs and generate qualified pipeline. Travel 40–50% of the time.

The Senior ABX Manager will design and execute account-based marketing programs for strategic accounts, collaborating with sales to drive engagement and revenue.

Lead strategy, planning, and execution for Connected TV, audio, OOH, and direct mail/gifting. Build programmatic audio and CTV programs, manage media/vendor relationships, design incrementality tests and measurement frameworks, partner with Creative and Analytics to align channels with pipeline goals, and scale offline, upper-funnel programs within an ABM and performance-marketing context.

Manage presales deliverables and develop client-specific marketing solutions for Zeta’s programmatic advertising platform. Partner with sales, product, data, and subject-matter experts to create proposals, narratives, presentations, sales collateral, thought leadership content, and proposal frameworks. Apply programmatic advertising, audience targeting, data, and identity expertise to client recommendations while coordinating multiple projects and maintaining high-quality deliverables.

The Marketing Manager will lead marketing initiatives for ZOLL's Acute Care Technologies, executing strategic marketing plans, providing insights from market data, and supporting sales and training efforts.

Leads regional On Premise marketing strategy for Red Bull by driving consumer and industry initiatives, event activations, brand experiences, and product trial. Partners with sales, distribution, accounts, and event teams; coaches field staff; manages event planning and contract negotiations; allocates marketing assets; tracks campaign results; and strengthens brand relevance and consumption across the region.