Top Marketing Manager Jobs in Boston, MA

Own and execute Bevi's paid media demand generation: build and optimize in-platform campaigns across Meta, Google, TikTok, and LinkedIn; manage agency relationship and budgets; ensure tracking and attribution integrity; build reporting and LTV:CAC-backed investment cases; partner with sales, RevOps, and analytics to improve lead quality and pipeline impact.

Lead global brand marketing for the Shark Home portfolio: develop category and product positioning, create and validate messaging and assets across channels, manage creative workflows, partner cross-functionally (Product, Sales, Insights, Creative) to drive go-to-market execution, analyze campaign performance, optimize consumer experience, and mentor an Associate Brand Manager.

Lead data-driven, AI-enabled revenue marketing to drive pipeline and revenue. Build and execute integrated multi-channel demand generation campaigns, partner with Sales and Revenue Operations, leverage marketing automation and AI for segmentation and personalization, analyze performance and attribution, optimize spend and conversion, manage partner/co-marketing initiatives, and continuously experiment to improve campaign scalability and ROI.

Develop and execute trade marketing strategy for North American reseller channel. Partner cross-functionally and with reseller partners to drive consideration, conversion, and sell-thru. Build quarterly trade plans, set KPIs, track ROI, collaborate on in-store merchandising and creative assets, analyze market and sell-thru data, and support activation execution to meet revenue targets.

The Marketing Manager will strategize and execute regional marketing initiatives, manage events, and collaborate across teams to enhance brand visibility and customer engagement in the Americas.

Lead global paid performance channels (search, social, mobile UA) to drive new user acquisition and ROI. Own strategy, testing, measurement, platform partnerships, and performance reporting; partner with Data Science and cross-functional teams to design experiments, scale playbooks, and surface insights to leadership.

Lead execution of integrated demand generation campaigns across paid digital, email/nurture, SEO, ABM, and events. Manage paid budgets, Salesforce campaign structure, attribution and pipeline reporting, partner/vendor relationships, and martech stack. Align marketing to Sales through pipeline reviews, win-loss analysis, and account tiering. Use AI tools to scale personalization and optimize channel performance.

Build and scale channel and partner marketing across VAR, distributor, and technology alliances. Run partner enablement, MDF, co-marketing programs, portal management, communications, and partner funnel reporting to drive partner-led pipeline.

Drive execution of partner marketing initiatives with major cloud partners in NAMER, manage campaigns, and optimize performance data.

Lead integrated brand campaigns across US, CA, and UK—owning strategy, creative briefs, production, sponsorship evaluation, and performance reporting. Partner cross-functionally with PR, product marketing, media, analytics, and agencies to ensure brand consistency, sell ideas to leadership, manage budgets, and translate brand efforts into business impact.

The Lead Partner Marketing Manager will develop and execute marketing strategies for partnerships, manage relationships with key technology allies, and oversee partner marketing initiatives at Dynatrace.

Run and optimize paid acquisition across Google, LinkedIn, Meta and emerging channels. Build full-funnel campaigns to drive demo requests and pipeline, run tests on audiences/creative/landing pages, align paid with webinars, nurture, events and ABM, track CPL/SQL/pipeline/ROAS, and partner with Sales, RevOps, content, and agencies to improve attribution and creative.

The Social Media Marketing Manager will develop and execute a global social media strategy, optimize digital campaigns, and enhance brand visibility, working across various marketing functions.

Primary owner of email marketing for Global Risk Solutions NA: strategy, SFMC journey building, end-to-end execution, A/B testing, platform governance, reporting, and cross-channel support for social, advertising, and web.

Own paid advertising and organic LinkedIn programs for Global Risk Solutions NA. Develop media strategy, manage agency relationships, execute and optimize campaigns, run A/B tests, manage organic LinkedIn content and employee engagement, synthesize cross-channel performance data, and collaborate with creative, communications, and business stakeholders to drive awareness and consideration.

Lead strategy, planning, and execution for Connected TV, audio, OOH, and direct mail/gifting. Build programmatic audio and CTV programs, manage media/vendor relationships, design incrementality tests and measurement frameworks, partner with Creative and Analytics to align channels with pipeline goals, and scale offline, upper-funnel programs within an ABM and performance-marketing context.

Lead demand generation programs for Superhuman Mail, collaborating with Sales and other teams to drive marketing-sourced pipeline growth through integrated campaigns, optimization, and performance analysis.

Lead the Americas events marketing strategy, manage the full event lifecycle, and integrate demand generation while driving sales enablement and tracking performance against a regional budget.

The Senior ABX Manager will design and execute account-based marketing programs for strategic accounts, collaborating with sales to drive engagement and revenue.

Lead identification, testing, and scaling of new paid channels (streaming TV, programmatic, paid social, YouTube). Design incrementality/holdout tests with BI, own attribution and reporting, build channel playbooks, optimize conversion signal passback, drive creative testing and briefs, manage platform partnerships, and recommend budget/investment decisions to senior stakeholders.

Lead enterprise B2B product marketing for Base financial markets: define GTM roadmap, positioning, segmentation, and launches for trading, lending, and tokenization; build repeatable case-study and sales-enablement assets; run cross-functional launches; drive competitive and market intelligence; define and optimize metrics; mentor junior PMMs.

Lead strategy, performance, and execution of a national B2B conference portfolio to drive pipeline growth. Set event tiering, budgets, and ROI targets; align activations with Sales and Executive leadership; run pre/post attendee engagement campaigns; manage vendor relationships, booth design, branding, swag, and on-site logistics. Measure multi-touch pipeline attribution and steward executive deployments.

Lead vertical go-to-market: own messaging, positioning, campaigns, and content end-to-end. Drive sourced and influenced pipeline with Sales/BDRs/pre-sales, produce campaign assets (ebooks, webinars, landing pages), design multi-touch account-level campaigns, analyze performance, and iterate rapidly using AI tools.

Own vertical GTM: messaging, positioning, campaigns, and content end-to-end. Drive sourced and influenced pipeline with Sales/BDR/pre-sales, produce campaign assets, run account-level multi-touch programs, and use AI to create, test, and iterate assets and campaigns.

Lead product marketing for Flywire's Education solutions: define positioning, ICPs, and messaging; drive go-to-market launches; build sales enablement; synthesize customer and win/loss insights; measure impact on pipeline and revenue; and use AI to scale content and research workflows.