Top Marketing Manager Jobs in Boston, MA

Owns the email marketing channel for a commercial insurance organization, managing strategy, journey development, coding, testing, deployment, governance, platform administration, and performance optimization in Salesforce Marketing Cloud. Supports social, advertising, web, and MarTech activities while analyzing channel data and presenting actionable recommendations. Partners with creative, marketing, enterprise technology, and cross-functional teams to deliver integrated campaigns, improve processes, and maintain best practices across digital channels.

Build and grow HiBob’s North America partner ecosystem through acquisition, engagement, enablement, and co-marketing programs. Develop full-funnel campaigns with consultants, brokers, accountants, and other partners to generate leads and pipeline. Manage strategy, budgets, timelines, stakeholder coordination, execution, performance measurement, and optimization while aligning Partner Managers, Sales, and Marketing teams.

Owns the email marketing channel for a commercial insurance organization, managing strategy, journey development, coding, testing, deployment, governance, optimization, reporting, and platform administration in Salesforce Marketing Cloud. Supports social, advertising, web, and broader MarTech activities while collaborating with creative, marketing, enterprise, and cross-functional partners. Analyzes performance data, develops recommendations, manages stakeholder communications, and advances integrated digital marketing campaigns.

Own the paid performance marketing portfolio for Engine’s B2B Travel product, including strategy, execution, measurement, and channel expansion across search, social, programmatic, CTV, audio, and emerging platforms. Drive efficient customer acquisition, sign-ups, and first bookings while optimizing ROAS and LTV:CAC. Lead creative testing, attribution and measurement partnerships, performance reporting, lifecycle handoffs, and AI-enabled workflows.

Execute Bloom Credit’s B2B marketing engine across ABM, content, social media, events, sales enablement, and digital channels. Manage HubSpot workflows and data hygiene, maintain marketing assets and partner toolkits, coordinate trade shows, webinars, newsletters, and collateral, track competitor activity, reconcile marketing expenses, and report weekly on website, traffic, conversion, and campaign metrics.

Lead product marketing for Flywire’s education software and payments platform. Own positioning, ideal customer profiles, buyer messaging, launches, sales enablement, competitive support, and customer insight programs. Partner with Product, Sales, Marketing, Partnerships, and RevOps to improve pipeline quality, conversion, win rates, and revenue. Use AI to scale marketing workflows and translate complex payment and software capabilities into compelling value propositions.

Own product positioning, ideal customer profiles, go-to-market launches, messaging, sales enablement, and customer insight for Flywire’s Travel solutions. Partner with Product, Sales, Marketing, Partnerships, and RevOps to improve pipeline quality, conversion, win rates, and revenue across hospitality and experiential travel segments. Translate complex payments and software capabilities into compelling value propositions, incorporate customer and market feedback, and use AI to improve marketing execution.

Own partner marketing initiatives from go-to-market strategy and joint positioning through channel activation, campaign execution, optimization, and reporting. Develop partner messaging, campaigns, sales tools, enablement, and training while collaborating with Sales, Partnerships, Product, and Marketing. Analyze pipeline, revenue, engagement, and adoption performance; identify funnel improvements; manage budgets and resources; and lead multiple complex initiatives to drive partner-sourced growth.

Executes integrated marketing campaigns for transactions advisory and private equity offerings, including content, thought leadership, events, digital programs, and go-to-market initiatives. Coordinates with advisory leaders, subject matter experts, and marketing teams to produce campaign assets, expand service penetration, and support pipeline growth. Tracks engagement, lead generation, and pipeline metrics; manages campaign calendars and timelines; and recommends process and strategy improvements.

Develops and executes industry-specific B2B marketing strategies, content roadmaps, thought leadership, integrated campaigns, events, and market-facing programs. Partners with industry leaders, service lines, field marketing, communications, and sales enablement to deliver measurable growth initiatives. Responsibilities include stakeholder advising, content creation, campaign activation, event planning, performance measurement, optimization, and use of AI-enabled marketing tools.

Develops and executes industry-specific B2B marketing strategies, content, thought leadership, integrated campaigns, events, and market-facing programs. Partners with industry leaders, service-line marketers, field marketing, communications, and sales enablement teams. Owns content roadmaps, campaign activation, stakeholder engagement, performance measurement, and optimization while using AI-enabled tools to improve marketing workflows.

Own end-to-end execution of strategic marketing initiatives from planning through launch. Build project roadmaps, manage timelines, dependencies, stakeholders, executive reviews, and cross-functional teams. Identify risks, drive decisions, and ensure flawless delivery. Improve marketing operations by developing processes, workflows, templates, and review systems, using AI and LLM tools to increase efficiency and quality.

Lead development of integrated communications strategies for new product launches: define audiences, messaging architecture, channel roles, launch phasing, and measurement. Orchestrate cross-functional alignment across marketing, media, PR, social, CRM, retail and partners. Own planning standards, readiness, investment priorities, and post-launch learning to continuously improve communications and consumer experience.

Leads partner marketing strategy and execution for Dropbox’s AI and ISV ecosystem, including joint go-to-market plans, positioning, campaigns, launches, evergreen co-marketing, measurement, and growth programs. Manages and develops a partner marketing team while personally leading complex initiatives. Collaborates with Business Development, Partnerships, Product, Sales, Marketing, and Communications, and builds scalable operating models and AI-enabled marketing workflows.

Own product and feature launches, positioning, messaging, go-to-market plans, sales enablement, and technical content. Develop collateral, case studies, thought leadership, vertical-specific messaging, and customer proof points for technical and executive audiences. Collaborate with product, engineering, sales, and design teams while tracking launch adoption, share of voice, and pipeline impact.

Lead product marketing for an AI-first compliance platform: own messaging and positioning across industries, build ICPs and personas, create sales enablement, run customer insight conversations, lead GTM for launches, and partner with content, social, events, and web to keep the story consistent.

Leads the Customer Advocacy and Community team, developing scalable customer advocacy, community, reviews, and storytelling programs. The role drives product usage, customer engagement, and business impact while partnering cross-functionally across Marketing, Customer Success, Product, Revenue, and Operations. Responsibilities include team leadership, AI experimentation, program strategy, systems and process improvement, stakeholder alignment, project management, roadmap ownership, and performance measurement.

Manage demand generation across paid and organic advertising, social media, SEO, email, and lead-generation programs. Own marketing CRM systems, segmentation, website optimization in Wix, funnel performance reporting, dashboards, and field marketing support. Partner with the CEO to develop strategy, execute campaigns, improve lead quality, conduct A/B testing, and drive measurable growth in a healthcare technology startup.

Develops and executes regional marketing and demand-generation plans across the Northeast United States and Canada. Partners with commercial teams to identify target accounts, create activation plans, and align investments with business priorities. Leads customer events and engagement programs, collaborates on integrated campaigns and product positioning, and measures marketing performance through funnel analysis, market intelligence, CRM utilization, and continuous-improvement tools.

Leads global product marketing for PAYG phones, including positioning, portfolio strategy, launches, GTM execution, campaigns, digital acquisition, customer journey optimization, market intelligence, sales enablement, and cross-functional coordination. The role supports country teams and partners across emerging markets while optimizing marketing performance, customer adoption, usage, renewals, and revenue growth.

Lead partner-led marketing initiatives: design and execute GTM strategies, manage MDF-funded campaigns and agencies, enable partners with playbooks and training, drive demand generation, measure performance, and optimize campaigns to maximize ROI.

Lead product marketing for Klaviyo’s SMS and mobile messaging products. Define positioning, messaging, go-to-market strategies, product launches, competitive intelligence, adoption campaigns, ROI models, sales enablement, and cross-functional initiatives. Partner with Product Management to influence the roadmap, identify market opportunities, support mobile compliance positioning, and drive customer adoption and revenue growth globally.

Own enterprise partnership lifecycle marketing across journey architecture, segmentation, creative strategy, execution, experimentation, reporting, and optimization. Build scalable journey templates, creative frameworks, QA processes, KPI dashboards, and reporting standards from scratch. Serve as a Customer Success point of contact, lead partner launch workstreams, diagnose performance issues, present recommendations, and use AI to accelerate marketing workflows while applying sound judgment.

Own the strategy, performance, and growth of strategic partnerships. Responsibilities include sourcing and onboarding partners, managing budgets and ROI reporting, developing enablement programs, coordinating with Sales, Product, and Customer Success, analyzing channel KPIs, representing the company at industry events, and identifying market and partnership opportunities.

Design and execute multi-channel ABM strategies across the Americas for the Commercial SMB segment. Lead paid media, field, and event programs (1:many, 1:few, 1:1), build operating playbooks, partner closely with sales, and establish reporting to measure and optimize pipeline generation.