Top Marketing Jobs in Boston, MA

The Performance Marketing Analyst manages and analyzes campaigns for mid-funnel traffic acquisition, ensuring data accuracy and collaboration with stakeholders. Responsibilities include campaign execution, performance analysis, and budget management.

Lead end-to-end responses to partnership RFPs, create client-facing proposal decks, translate partner goals into integrated marketing solutions, coordinate cross-functional teams (Sales, Creative, Account Management, Project Management), run brainstorming sessions, manage timelines and deliverables, and produce quarterly case studies demonstrating campaign impact.

Own Tulip's platform positioning, messaging, and proof points; run ongoing product launches; build sales enablement and feedback loops; translate AI and composable capabilities into operational buyer-focused value; stay close to customers to produce use cases and content that drive adoption and win rates.

Design and produce high-quality digital assets for paid social, web, email, and programmatic campaigns; run iterative A/B creative tests with Growth Marketing; maintain brand consistency and design systems in Figma; create motion graphics and basic video edits; prepare assets for web developers and support landing page layouts to improve conversion performance.

Develop and execute multicultural marketing strategies for Rezdiffra, ensuring cultural appropriateness and compliance while collaborating with various teams and stakeholders.

Lead Jasper's integrated enterprise growth marketing across paid, lifecycle, ABM, field, and organic channels. Build pipeline with data-driven programs, partner tightly with Sales, own funnel analytics and attribution, scale a high-performing team, and apply AI and automation to optimize campaign execution and measurement.

The Product Marketing Lead drives the narrative and adoption of the ZAIDYN Field Performance AI platform by crafting messaging, developing go-to-market strategies, and collaborating with cross-functional teams to enhance customer value and market presence.

Lead global field and partner marketing to drive Sales-Led Growth (SLG) and partner-sourced pipeline. Own regional GTM strategy, ABM, mid-to-bottom funnel demand, partner co-marketing with AI ecosystems, PLG-to-SLG monetization, sales alignment, events, and scaling a multi-disciplinary global marketing team tied to pipeline outcomes.

Lead the Enterprise Builder ABM program end-to-end: named account strategy, ERI benchmarking, executive engagement, ABM execution, BDR coordination, and $20M pipeline accountability. Design targeted account programs, measure account progression and deal quality, manage an ~$800K program budget, present results to executive leadership, and align Sales, Product, and BDRs to drive pipeline ROI.

Manage day-to-day lead routing, qualification, and CRM data quality in Microsoft Dynamics 365. Support campaign capture, attribution, tracking, reporting, and analysis. Collaborate with Marketing, Business Development, IT, and offshore teams to improve lead processes, implement CRM enhancements, and document operational procedures.

Lead North America field marketing to drive regional pipeline and growth. Build and execute regional marketing, ABM, events, and digital campaigns; align closely with sales and SDRs; manage a small team and budgets; use data and AI to optimize performance and forecast pipeline.

Support Brand Manager for Frozen Treats to execute marketing and go-to-market plans, develop category assortment, manage creative development and launch assets, translate consumer insights into marketing actions, analyze competitive and marketplace trends, and create sales tools to drive product success.

Lead Amazon performance marketing strategy and execution, manage Sponsored Ads and DSP, collaborate with agencies and cross-functional teams, optimize campaigns and budgets, analyze performance with AMC/analytics, and measure commercial impact to drive ROAS and customer acquisition.

Manage and optimize paid media campaigns to drive profitable app installs. Plan, execute, test, and scale acquisition channels (Google, Microsoft, Apple, paid social, CTV/TV), run incrementality and creative tests, model app economics, and deliver insights to improve efficiency and user growth.

Own and optimize the end-to-end marketing technology stack: roadmap, tool selection, implementations, integrations, documentation, governance, and performance metrics. Partner with IT, Sales Ops, Analytics, and Legal to ensure data flows, adoption, and ROI while supporting onboarding and ongoing optimization.

Lead digital brand media campaigns across the US, Canada, and the UK. Define channel mix and investment strategy, own creative testing and production from brief to trafficking, manage agencies and internal teams, track performance and budgets, partner with analytics/engineering to improve measurement, and present monthly campaign reports.

Lead a 10+ person marketing science team to centralize customer segmentation, programmatic media and audience strategy, marketing analytics and BI, attribution (lift and econometrics), ad operations, privacy/compliance, and martech. Build data products and automation for scalable media activation, provide reporting and insights for stakeholders and ELT, and collaborate cross-functionally to align measurement and marketing strategy.

Lead and execute Sprout's full-funnel digital marketing strategy across web, paid media, and lifecycle. Manage a multi-disciplinary team, large paid budgets, forecasting, attribution, experimentation frameworks, and cross-functional integration to drive pipeline, revenue, and customer growth for both sales-led and self-serve motions.

Lead global enterprise B2B marketing for Coursera, owning full-funnel demand generation, ABM, regional marketing, customer and partner marketing. Align marketing with sales and customer success to drive pipeline quality, NRR, LTV, advocacy, and ROI while managing budget, KPIs, and a large global team.

The Senior Product Marketing Manager owns platform messaging, leads product launches, collaborates on sales enablement, and conducts market research using AI tools to enhance performance and outcomes.

The Senior Marketing Specialist will lead marketing strategies and campaigns with technology partners, creating joint value propositions and demand generation initiatives to enhance market growth and drive awareness.

Own eComm revenue for B2C and B2B SMB audiences: build and run multi-channel paid and email campaigns, manage review platforms, segment SMB audiences, run A/B tests, use AI to scale, and build attribution dashboards to drive measurable purchase outcomes.

Drive execution of partner marketing initiatives with major cloud partners in NAMER, manage campaigns, and optimize performance data.

Lead global brand and portfolio strategy for Shark and Ninja, driving product launches, integrated marketing, retailer partnerships, and performance measurement to grow market share and profitability across markets.

Lead integrated brand campaigns across US, CA, and UK—owning strategy, creative briefs, production, sponsorship evaluation, and performance reporting. Partner cross-functionally with PR, product marketing, media, analytics, and agencies to ensure brand consistency, sell ideas to leadership, manage budgets, and translate brand efforts into business impact.