Top Marketing Jobs in Boston, MA

Own Flywire’s global digital marketing and discovery strategy across SEO, paid media, AI-powered search, websites, and conversion optimization. Develop AEO and GEO programs, improve visibility across search engines and LLMs, optimize paid campaigns and digital journeys, build AI-enabled marketing workflows, and connect performance metrics to pipeline and revenue. Partner cross-functionally with marketing, product marketing, commercial, and go-to-market teams while serving as an expert on emerging digital trends.

Supports Mastercard marketing and communications initiatives through content creation, storytelling, brand engagement, media relations, research, and performance analysis. Collaborates with internal teams and external partners to execute marketing strategies, identify opportunities, and improve campaign effectiveness. Uses AI tools and digital platforms to analyze trends and develop audience-focused communications. The 18-month Launch Program provides hands-on experience, structured learning, and mentorship for candidates pursuing marketing or communications careers.

Own product marketing for Flywire’s Travel solutions across hospitality and experiential segments. Define positioning, ideal customer profiles, buyer personas, messaging, go-to-market strategies, launches, sales enablement, and competitive materials. Partner with Product, Sales, Marketing, Partnerships, and RevOps to improve pipeline, conversion, win rates, and revenue. Analyze customer and market feedback, support product decisions, and apply AI to improve marketing execution.

Leads customer-centric marketing strategy consulting, customer journey analysis, segmentation, marketing automation, digital campaigns, and campaign performance optimization. Manages client relationships, business transformation initiatives, and marketing operations while coaching teams and mentoring staff. Uses Adobe Campaign, Adobe Marketo Engage, AI fluency, and digital tools to improve customer engagement, loyalty, and revenue growth.

Leads customer-centric marketing advisory engagements, including customer behavior analysis, segmentation, journey analysis, campaign development, marketing automation, and performance optimization. Develops client marketing and customer experience strategies using Adobe Campaign and Adobe Marketo Engage. Guides cross-functional teams through complex problems, applies systems thinking and AI-enabled tools, manages client relationships, validates outcomes, and coaches diverse teams to improve engagement, loyalty, and revenue growth.

Lead product marketing for ZAIDYN Field Performance, defining positioning, narratives, go-to-market strategies, launches, packaging, and sales enablement. Develop messaging, demos, case studies, ROI stories, and competitive materials while partnering with product, sales, customer success, and industry marketing teams. Conduct market and buyer research, oversee win/loss analysis, support advocacy programs, and translate AI and analytics capabilities into compelling customer value across global markets.

Owns the email marketing channel for a commercial insurance organization, managing strategy, journey development, coding, testing, deployment, governance, platform administration, and performance optimization in Salesforce Marketing Cloud. Supports social, advertising, web, and MarTech activities while analyzing channel data and presenting actionable recommendations. Partners with creative, marketing, enterprise technology, and cross-functional teams to deliver integrated campaigns, improve processes, and maintain best practices across digital channels.

Manage and optimize SharkNinja’s US affiliate marketing program, including partner recruitment, onboarding, offers, commissions, placements, compliance, reporting, and performance optimization. Support social affiliate growth across Meta and YouTube, coordinate with agencies, networks, and internal marketing teams, and translate ecommerce priorities into affiliate activations. Monitor performance, improve conversion and ROI, manage partner relationships, and support agreements and payment processes.

Own lifecycle marketing strategy and performance for apparel, accessories, referrals, and promotional campaigns. Develop coordinated email, SMS, and in-app experiences, using member data, segmentation, personalization, and experimentation to drive discovery, cross-sell, repeat purchases, referrals, and growth. Analyze test results, scale effective initiatives, and partner with Growth, Marketing, Creative, Analytics, and Commercial teams.

Provides customer-centric marketing advisory and consulting services. Responsibilities include analyzing customer needs and behavior, developing targeted and digital marketing campaigns, managing value propositions and automation workflows, interpreting campaign performance data, improving customer experience, and supporting business transformation. The role involves client collaboration, strategic recommendations, AI-human collaboration, and developing marketing initiatives that increase engagement, loyalty, and revenue.

Leads product and solutions marketing for HPE’s Wi-Fi and wired networking portfolio. Develops positioning, messaging, go-to-market strategies, launch plans, integrated campaigns, sales enablement, customer advocacy, and market insights. Partners with product management, sales, engineering, customer success, and marketing teams to drive awareness, adoption, pipeline, and revenue. Requires extensive enterprise networking expertise and the ability to translate complex technical capabilities into customer and business value.

Develop and execute account-specific B2B marketing strategies and multichannel campaigns for key Manheim clients. Build client relationships, manage budgets, analyze campaign and account data, monitor KPIs, communicate performance insights, and recommend growth opportunities. Collaborate with Sales, Operations, Data Analytics, Field Marketing, and Corporate Marketing to deliver customized client experiences and improve retention, revenue, and campaign ROI.

Own the affiliate marketing channel end to end, including partner recruitment, budget allocation, forecasting, tracking, attribution, optimization, compliance, fraud auditing, and ROI management. Lead affiliate specialists and contractors while collaborating with Analytics, Finance, Provider Success, and executive stakeholders. Grow high-quality publisher relationships, improve patient acquisition outcomes, and develop scalable channel operations through data-driven decisions and automation.

Leads integrated AMER marketing campaigns for a B2B SaaS company, localizing global initiatives, developing regional content, partnering with Sales and BDR teams, managing campaign projects, and optimizing performance based on pipeline, conversion, and ROI data. The role also drives customer advocacy, expansion campaigns, market research, stakeholder alignment, and campaign reporting.

Own Affirm’s B2B product marketing strategy and operating systems, including merchant narratives, segmentation, go-to-market planning, measurement, revenue enablement, and merchant feedback programs. Lead ambiguous cross-portfolio initiatives from discovery through commercialization, influence product and investment priorities, align Product, Revenue, Partnerships, Analytics, and Marketing, and coach teams toward stronger collaboration and execution.

Executes and coordinates multi-channel member marketing campaigns across email, SMS, landing pages, and direct mail. Manages campaign QA, vendor and event logistics, marketing intake, experiment pipelines, customer launch checklists, content updates, reporting, and automation handoffs. Works cross-functionally with Customer Success, Member Services, Product, creative partners, and external print and mail vendors to deliver timely, accurate, brand-aligned communications.

Leads and builds Donorbox’s product marketing function, owning positioning, messaging, product-led growth, launches, enablement, competitive intelligence, and performance measurement. Partners with Product, Sales, Customer Success, and Marketing to drive acquisition, conversion, retention, and expansion. Manages one direct report, establishes scalable processes and KPIs, influences roadmap priorities, and presents data-driven insights to executive leadership.

Own dealer acquisition campaigns across North America from strategy through launch, measurement, and optimization. Develop multi-channel programs across email, web, in-product, paid social, and direct mail; manage segmentation, targeting, testing, analytics, budgets, and reporting. Collaborate with Sales, Product Marketing, Product, and Business Operations to drive revenue. Conduct market research and use performance insights to refine messaging, channel mix, and campaign strategies.

The Content Marketing Manager will lead content planning and production across blogs, email, SEO, AI-driven search, and organic social channels. Responsibilities include managing editorial calendars, creating data-rich and customer-focused content, owning the Inventory Insider newsletter, optimizing channel performance, developing AI-assisted workflows, and managing agencies and freelancers. The role collaborates with data, demand generation, and product marketing teams on research, campaigns, and product initiatives.

Marketing, creative, communications, and eCommerce co-op roles supporting brand campaigns, product launches, social content, creative production, packaging, digital commerce, marketplaces, analytics, and communications. Responsibilities vary by team and include developing assets, monitoring campaign performance, managing digital shelf content, supporting promotional programs, coordinating agencies and projects, and presenting results. Candidates must be current or recent students prepared to work full-time in an onsite-hybrid environment.

Marketing, creative, and eCommerce interns support Shark and Ninja campaigns, product launches, social content, communications, creative production, digital commerce, marketplaces, and performance reporting. Responsibilities may include creating content and packaging copy, analyzing consumer and campaign insights, managing digital shelf and marketplace listings, coordinating agencies and launches, monitoring KPIs, and presenting recommendations. Candidates work on meaningful projects across brand marketing, communications, social, design, studio, eCommerce, and marketplace teams.

Own and optimize marketing operations systems, workflows, integrations, lead scoring, routing, and funnel processes. Partner with Sales, Demand Generation, Web, Analytics, and Systems teams to improve lead quality, conversion, response times, and handoffs. Manage the marketing technology stack, troubleshoot data flows, evaluate vendors and tools, and test AI-powered automation to improve operational efficiency and scalability.

The Product Marketing Lead drives the narrative and adoption of the ZAIDYN Field Performance AI platform by crafting messaging, developing go-to-market strategies, and collaborating with cross-functional teams to enhance customer value and market presence.

Lead go-to-market strategy for Sprout Social’s AI portfolio, including the Trellis AI agent. Develop enterprise launch playbooks, positioning, executive messaging, campaigns, and enablement programs. Analyze market and competitive dynamics, influence product roadmaps, improve launch processes, and partner with Product, Sales, Revenue, Brand, and executive leadership to drive adoption, revenue growth, deal expansion, and category leadership. The role also mentors marketing team members and operates with substantial autonomy.

Coordinates field, event, and partner marketing programs, including trade shows, conferences, webinars, regional events, sponsorships, and co-marketing campaigns. Manages stakeholders, vendors, venues, budgets, logistics, communications, and on-site execution. Supports marketing reporting and metrics covering registrations, attendance, campaigns, and events while collaborating with sales, finance, legal, and external partners.