Top Tech Jobs & Startup Jobs in Boston, MA

Manages end-to-end YouTube advertising campaigns for clients, including setup, optimization, pacing, budgeting, targeting, reporting, and performance insights. Serves as a client-facing subject matter expert, recommends strategies to achieve KPIs, coordinates campaign execution with internal teams, and ensures accurate and timely reporting. Requires hands-on Google Ads experience across YouTube formats and campaign objectives, plus strong quantitative, communication, and organizational skills.

Own strategic relationships with enterprise clients using Zeta’s marketing technology platform. Develop loyalty and lifecycle marketing strategies, analyze campaign performance, guide platform adoption, lead business reviews, and identify retention and growth opportunities. Collaborate with analytics, operations, and commercial teams while translating marketing data into actionable recommendations and managing multiple client priorities.

Manages multi-account projects delivering media dashboards, audience creation, tagging, pixel tracking, attribution, and reporting enhancements. Coordinates media, analytics, operations, sales, clients, and third-party vendors; maintains timelines, requirements, documentation, QA, and data integrity. Translates client reporting needs into dashboard specifications and oversees tracking implementation across digital media channels. Requires digital marketing and advertising agency experience, project management skills, and familiarity with tagging, analytics, attribution, and dashboard platforms.

Manage a portfolio of clients as a strategic advisor, driving retention, renewals, expansion, platform adoption, and revenue growth. Develop data-driven email, SMS, lifecycle, and omnichannel marketing strategies; lead QBRs; coordinate cross-functional delivery; educate clients on platform capabilities; and oversee billing, budgeting, forecasting, and issue resolution.

Lead technical execution and architecture for the Loyalty product. Own roadmap, design distributed services and APIs, ensure reliability/observability, integrate with ZMP and AthenaOS, build and coach engineering teams, and drive cross-team delivery of scalable multi-tenant loyalty capabilities.

Manages programmatic analytics and insights for client accounts, leading measurement frameworks, brand lift studies, incrementality testing, and A/B experiments. Develops media and campaign strategies, communicates performance insights to clients, and supports pitches and QBRs. Oversees, mentors, and develops analysts while partnering with Product, Engineering, Sales, and Customer Success teams to improve measurement tools, campaign optimization, and analytical capabilities.

Leads paid search strategy and execution for higher education clients across Google and Microsoft Ads. Owns budgets, forecasting, campaign optimization, bidding, audience strategy, testing, attribution, conversion tracking, reporting, and enrollment-focused KPIs such as CPL, CPE, and CPS. Partners with analytics and operations teams, advises clients, identifies growth opportunities, and drives adoption of automation and AI-powered advertising features.

Own a portfolio of publisher accounts, driving renewals, upsells, cross-sells, revenue growth, platform adoption, and long-term client value. Serve as a strategic advisor, lead executive and operational client engagements, analyze performance, provide recommendations, manage forecasts and account health, maintain Salesforce records, and deliver onboarding, demos, and training. Collaborate with Sales, Product, Supply Operations, and Support teams on client outcomes, RFPs, and product improvements.

This role involves leading a consulting team to deliver data-driven marketing strategies, measurement, and client engagement, while advising C-suite executives and optimizing customer journeys through advanced data analysis and insights.

Manage paid search accounts by translating client goals into channel plans, budgets, targeting, measurement, and testing roadmaps. Lead campaign execution, pacing, optimization, QA, tracking validation, and reporting across Google Ads and related platforms. Deliver performance narratives and business recaps, convert data into actionable recommendations, coordinate internal and external partners, and identify opportunities to improve campaign and client outcomes.