Lead technical evaluation and proof-of-concept work for enterprise deals, conduct deep discovery, design hands-on POCs, handle technical objections, present ROI to executives, collaborate with Product and Customer Success, and mentor junior SEs while contributing competitive intelligence and reusable demo assets.

Own end-to-end marketing automation execution in Marketo, including audience creation, email and landing page builds, workflows, testing, QA, tracking, and reporting. Partner with marketing and Salesforce teams to optimize lead routing, scoring, nurturing, attribution, data quality, and campaign performance. Manage marketing technology improvements and use AI to automate repetitive work and improve program efficiency.

Leads product marketing strategy for Amplitude’s multi-product portfolio, including analytics, Statsig, and AI Agents. Defines positioning, messaging, product narratives, go-to-market strategies, enablement, customer proof, adoption, and major launches. Builds and coaches a high-performing product marketing team while remaining hands-on. Translates customer, competitive, technical, and market insights into business and product strategy, partnering closely with Product, Engineering, Sales, Customer Success, Marketing, and executive leadership.