Leads U.S. marketing for Vibram FiveFingers by translating consumer, cultural, sport, wellness, and market insights into integrated brand programs. Develops local activations, partnerships, events, community initiatives, content, PR, and retail programs while adapting global campaigns for American audiences. Builds relationships with athletes, creators, ambassadors, and communities; represents the brand at events; manages stakeholders; and collaborates globally to strengthen brand relevance and growth.

Leads footwear and industrial product innovation from consumer insight through concept development, prototyping, design detailing, technical packages, and production collaboration. Manages design and concepting processes, mentors team members, presents design intent, and partners cross-functionally with innovation, marketing, sales, and overseas development teams. Requires advanced 3D modeling and rendering skills, hands-on maker-space experience, and frequent international travel.