Clean, structure, and analyze primary market research data using statistical tools; produce client-facing cross-tabulations; perform survey and data quality assurance; maintain databases and data systems; and improve processes while collaborating with research, marketing sciences, and publishing teams.

Design and lead qualitative market research studies across industries and methodologies. Responsibilities include developing discussion guides, moderating interviews and focus groups, applying projective techniques, analyzing transcripts and video, synthesizing insights, and presenting findings through compelling storytelling. Manage vendors, facilities, recruiting, client debriefs, webinars, and colleague training while overseeing multiple projects.

Manage end-to-end market research projects: own projects from handoff to invoicing, lead client communications, schedule/recruit follow-ups, oversee fielding and sample management, perform quality checks, reconcile projects, and ensure timely delivery while coordinating internal and external stakeholders.