Develops and executes multi-channel marketing campaigns and patient-facing communications for healthcare practices. Manages web, email, social, print, signage, video, events, sponsorship requests, and digital signage platforms. Coordinates marketing intake, prioritizes projects, partners with operational and technical stakeholders, and improves processes. Requires strong communication, organization, initiative, adaptability, and attention to detail.

Leads enterprise-wide social media strategy, governance, operations, technology platforms, vendor relationships, budgets, and process adoption. Partners with legal, compliance, procurement, marketing, finance, and communications teams to improve policies, tools, training, account security, content execution, and operational efficiency. Manages RFPs, onboarding, stakeholder engagement, and strategic projects while mentoring junior team members.

Lead enterprise video and social media strategy, manage content pipelines and publishing operations, advise stakeholders on SEO/GEO and platform best practices, grow and manage a team, and optimize video performance across YouTube, TikTok, Instagram and owned channels while ensuring compliance with healthcare regulations.