Lead and own the corporate website as a strategic growth channel: define roadmap, optimize digital customer journeys, drive SEO/GEO and conversion rate optimization, evaluate AI capabilities, manage analytics and agencies, ensure site security and performance, and lead a website team to accelerate pipeline growth and customer engagement.

Lead and scale global customer marketing to drive retention, engagement, advocacy, and expansion. Build advocacy, storytelling, executive engagement, reference and review programs, align with Sales and Customer Success, measure impact on GRR/NRR and expansion, and manage a high-performing team using analytics and customer/marketing technologies.