Top Senior Marketing Jobs in Boston, MA

Lead strategy and execution for marketing Bose audio technology franchises. Translate technical R&D into clear positioning, naming, and partner narratives; build scalable toolkits, sales enablement, and training; define KPIs and iterate messaging using data; partner with engineering and sales to maintain centralized, market-ready technology messaging.

Lead development of integrated communications strategies for new product launches: define audiences, messaging architecture, channel roles, launch phasing, and measurement. Orchestrate cross-functional alignment across marketing, media, PR, social, CRM, retail and partners. Own planning standards, readiness, investment priorities, and post-launch learning to continuously improve communications and consumer experience.

Owns Motive’s full-funnel B2B content strategy, including thought leadership, research, customer stories, executive content, and long-form editorial. Leads programs from opportunity identification through production, distribution, optimization, and measurement. Partners with marketing, sales, communications, SEO, brand, customer, and executive teams to align content with audience, brand, pipeline, and enterprise buying goals. Builds scalable, AI-enabled content processes and establishes editorial standards.

Own competitive intelligence and analyst relations for Sprout Social. Track competitors, product launches, pricing, campaigns, and market developments; publish actionable intelligence; support live competitive deals; maintain battlecards and comparison materials; and advise positioning. Coordinate analyst briefings, evaluations, submissions, and executive presentations. Build intelligence networks and partner with GTM Systems and Applied AI teams to create repeatable AI-powered workflows.

Leads Babylist’s editorial, branded content, social, creator and influencer marketing, community programs, and podcasts. Builds an affiliate creator program from the ground up, establishes content strategy and operating models, directs social-native video, balances editorial integrity with sponsored content, and drives acquisition through organic and paid distribution. Manages a multi-format content leadership team and partners across marketing, creative, and brand strategy to measure performance and scale growth.

Leads partner marketing strategy and execution for Dropbox’s AI and ISV ecosystem, including joint go-to-market plans, positioning, campaigns, launches, evergreen co-marketing, measurement, and growth programs. Manages and develops a partner marketing team while personally leading complex initiatives. Collaborates with Business Development, Partnerships, Product, Sales, Marketing, and Communications, and builds scalable operating models and AI-enabled marketing workflows.

Lead influencer marketing strategy and execution for iGaming and Lottery businesses. Manage creator campaigns across planning, activation, measurement, and analysis; oversee budgets, optimize performance, identify emerging creators and trends, and develop full-funnel programs supporting awareness, engagement, consideration, and acquisition. Collaborate with Marketing, Creative, Analytics, Legal, Compliance, and agencies while improving campaign workflows through automation and emerging technologies.

Leads category growth strategies for CVS Media Exchange by connecting supplier objectives with CVS priorities. Develops consumer and market insights, sales narratives, commercialization opportunities, and multi-supplier campaigns. Partners across merchandising, marketing, analytics, loyalty, sales, and partner management to drive revenue and supplier investment. Leads cross-functional initiatives, business cases, innovation programs, and go-to-market planning while shaping CMX thought leadership and scalable marketing capabilities.

Leads performance marketing across paid media, ecommerce, and CRM, owning multi-million-dollar budgets and full-funnel growth. Develops AI-enabled marketing workflows, conversion strategies, lifecycle programs, measurement frameworks, and testing roadmaps. Partners with Product, Creative, and Analytics to improve acquisition, engagement, and customer value. Builds and manages a high-performing Growth organization while identifying new channels and optimizing campaign execution.

Own the account-based growth marketing motion for named accounts, including ABM campaigns, paid media, intent signals, events, and expansion plays. Improve MQL-to-SQL conversion, lead management, website conversion rates, nurture flows, forms, and funnel experimentation. Partner with Sales, Customer Success, Account Management, RevOps, BDRs, and marketing teams while reporting campaign and account-level performance to leadership.

Leads enterprise-wide marketing strategy and audience growth across awareness, acquisition, engagement, retention, advocacy, fundraising, and brand initiatives. Oversees audience research, segmentation, market intelligence, integrated planning, campaign strategy, and performance analytics. Partners with executive leaders and communications teams to align marketing efforts with organizational goals, while developing a high-performing strategy team and presenting recommendations to senior stakeholders. The role requires up to 25% travel and operates in a hybrid office environment.

Lead North America field marketing to drive regional pipeline and growth. Build and execute regional marketing, ABM, events, and digital campaigns; align closely with sales and SDRs; manage a small team and budgets; use data and AI to optimize performance and forecast pipeline.

Develop and execute go-to-market strategies for healthcare and employee benefits products. Responsibilities include market and competitive analysis, product positioning and messaging, marketing collateral, product launches, sales enablement, cross-functional collaboration, client feedback analysis, and performance measurement. The role translates complex product capabilities into compelling customer-focused stories and supports thought leadership initiatives.

Manage demand generation across paid and organic advertising, social media, SEO, email, and lead-generation programs. Own marketing CRM systems, segmentation, website optimization in Wix, funnel performance reporting, dashboards, and field marketing support. Partner with the CEO to develop strategy, execute campaigns, improve lead quality, conduct A/B testing, and drive measurable growth in a healthcare technology startup.

Leads and coaches a product marketing team while owning go-to-market strategy, positioning, messaging, market research, persona development, competitive intelligence, and sales enablement for Benevity’s enterprise platform. Partners with Product, Sales, Customer Success, Content, Website, and Demand Generation teams to align strategy, deliver customer insights, support launches, and strengthen the buyer journey.

Own the end-to-end customer lifecycle for WanderOS, developing automated email, in-app, and SMS campaigns that drive onboarding, activation, engagement, expansion, retention, and win-back. Segment and personalize messaging, conduct A/B tests, build KPI dashboards, and optimize the lifecycle marketing technology stack. Partner cross-functionally with Product, Sales, Customer Success, and Growth Marketing to improve activation, retention, expansion revenue, churn, and customer lifetime value.

Own WanderOS’s growth marketing strategy across paid acquisition, SEO, partnerships, referrals, landing pages, conversion funnels, and performance budgets. Run experiments to improve CAC, conversion rates, qualified pipeline, and customer growth. Develop messaging and creative, build KPI dashboards, manage the growth technology stack, and collaborate with Product, Sales, and Lifecycle Marketing.

Leads Volcora’s channel, brand, content, product, digital, demand-generation, email, social media, event, and partner marketing programs. Develops integrated campaigns, messaging, sales enablement, partner toolkits, content, and marketing automation. Owns website and digital performance, analytics, campaign reporting, vendor coordination, and team mentorship while aligning marketing activity with pipeline, partner engagement, and revenue goals.

Own Agiloft’s procurement go-to-market strategy, including positioning, messaging, sales enablement, launches, content, competitive intelligence, customer insights, and analyst relations. Partner with product management to influence roadmap, packaging, and pricing decisions. Build procurement buyer business cases, develop customer advocacy, track program performance, and align product, marketing, sales, demand generation, and enablement around growth initiatives.

Own go-to-market strategy, positioning, messaging, launches, sales enablement, competitive intelligence, and customer research for Juniper Square’s fund administration business. Partner closely with Sales, Product, Customer Success, and Growth Marketing to accelerate pipeline, upsell, cross-sell, and adoption. Maintain expertise on fund administration buyers, experts, reference clients, and market dynamics while using AI tools to improve research and content production.

Own and execute 1mind’s integrated marketing engine across demand generation, content, social, communications, customer marketing, and advocacy. Manage the marketing budget, track pipeline and channel ROI, run full-funnel campaigns, produce brand and sales content, direct external creative resources, and support PR and executive thought leadership. This hands-on individual-contributor role partners closely with the CMO and RevOps while building the marketing function for a high-growth enterprise AI startup.

Leads performance marketing strategy, a $20M+ annual media budget, and a team across paid social, creator, influencer, direct mail, affiliate, and emerging acquisition channels. Responsibilities include optimizing full-funnel campaigns, analyzing customer and financial metrics, designing experiments, forecasting performance, managing agencies and vendors, and partnering cross-functionally to drive scalable customer acquisition and revenue growth.

Lead go-to-market strategy and execution for Jane's AI-powered platform products, drive pricing and packaging, develop positioning and messaging, run cross-functional launches, translate customer insights into product direction, and represent the company at industry events to drive adoption and revenue.

Own and scale lifecycle marketing programs across Docker’s Container and AI products. Build email and in-product campaigns, automate PQL and renewal motions, validate audiences and usage signals, manage suppressions, perform QA, monitor launches, troubleshoot data issues, translate technical signals into messaging, and operationalize reporting. Partner with data, sales, renewals, design, and agency teams while sequencing priorities into a scalable lifecycle roadmap.

Lead product marketing strategy for Cents’ growing software product suite. Responsibilities include audience research, ideal customer profile definition, go-to-market planning, product positioning and messaging, launch management, sales and customer success enablement, and competitive intelligence. The role partners closely with the VP of Marketing and product team while building marketing systems and leading strategic initiatives.