Top Senior Marketing Jobs in Boston, MA

Supports B2B account-based and digital marketing programs to generate pipeline and accelerate sales. Responsibilities include developing sales collateral and marketing content, managing HighSpot content, executing multichannel ABM campaigns, coordinating webinars and conferences, writing website and campaign content, collaborating with sales and business development, and analyzing campaign performance to optimize traffic, MQLs, SQLs, and conversions. The role is remote, up to 30 hours weekly, with potential full-time conversion.

Own clinic communications, customer case studies, engagement programs, pet-parent educational content, partner resources, and scalable content processes. Collaborate with Product, Customer Success, Growth, sales, veterinary experts, and external partners to create and distribute content across products and marketing channels. Manage video production, vendors, budgets, editorial workflows, and performance measurement while strengthening Vetcove’s brand presence.

Leads brand strategy execution, integrated marketing campaigns, paid media planning, agency partnerships, volunteer engagement initiatives, and Alzheimer's awareness campaigns. Guides content development across earned, social, and direct marketing channels; oversees collateral and campaign production; manages budgets, timelines, performance reporting, and brand consistency while advising internal and external partners.

Own the paid performance marketing portfolio for Engine’s B2B Travel product, including strategy, execution, measurement, and channel expansion across search, social, programmatic, CTV, audio, and emerging platforms. Drive efficient customer acquisition, sign-ups, and first bookings while optimizing ROAS and LTV:CAC. Lead creative testing, attribution and measurement partnerships, performance reporting, lifecycle handoffs, and AI-enabled workflows.

Own marketing campaign operations, including email, webinar, and event execution; maintain Salesforce and Customer.io data quality; administer marketing automation and workflow tools; build Liquid-based email modules; manage lead routing and cross-system data synchronization; support reporting and dashboards; and improve attribution and operational processes. Partner with growth, sales, and revenue operations teams to drive accurate, scalable campaign execution and pipeline growth.

Own the global partner marketing strategy for ReversingLabs, developing joint campaigns, co-branded assets, demand-generation programs, and partner enablement across global regions. Manage MDF and co-op funding, measure partner-sourced and partner-influenced pipeline, and report program returns. Collaborate with field marketing, sales, alliances, technology partners, hyperscalers, and distributors to build scalable campaigns and strengthen partner revenue contribution.

Leads marketing strategy and activation for assigned legal practices and business units. Develops positioning, messaging, integrated campaigns, annual marketing plans, KPIs, and measurement frameworks aligned with business development and growth objectives. Advises senior leaders on market positioning and audience engagement, identifies growth opportunities, and coordinates cross-functional marketing initiatives across the firm.

Develop and execute B2B content marketing strategies for an enterprise life sciences software platform. Create thought leadership, product, customer, and multi-format content; optimize assets for SEO and GEO; collaborate across marketing, product, sales, and subject matter teams; measure performance; and improve content processes, messaging, and campaign effectiveness.

Develop and execute B2B content strategies for an enterprise life sciences software platform. Create thought leadership, product, customer, and multi-format content; optimize content for SEO and GEO; collaborate with marketing, sales, product, and customer teams; measure performance; and improve messaging, processes, and content operations.

Own and build the marketing operations function for a B2B SaaS company. Responsibilities include funnel dashboards, cohort reporting, multi-touch attribution, pipeline and campaign ROI analysis, Pardot and Salesforce administration, lead routing, data hygiene, AI-assisted reporting and content workflows, and compliance with marketing regulations. The role partners across Marketing, Sales, RevOps, and leadership to diagnose funnel issues, improve systems, and provide executive-level insights.

Own and build the company’s marketing function across brand strategy, positioning, demand generation, digital campaigns, content, events, sales enablement, CRM, vendor coordination, and marketing analytics. The role develops go-to-market programs for technical B2B audiences, manages the website and marketing channels, supports thought leadership, tracks KPIs, and oversees the marketing budget while partnering closely with sales and leadership.

Develop and edit high-impact marketing and sales copy across web, email, social, ads, blogs, events, and campaigns. Own brand voice and messaging frameworks, communicate IANS’s evolution into a cybersecurity intelligence platform, and create integrated campaign concepts. Use AI tools, performance data, audience insights, and SEO/GEO best practices to improve content, engagement, and conversion while collaborating with marketing, product, sales, and design teams.

Leads Roo’s integrated brand campaigns, major launches, thought leadership, PR, and strategic partner marketing. Owns campaign strategy, storytelling, cross-functional execution, measurement, brand research, market expansion, agency relationships, budgets, and campaign planning systems. Partners with PR agencies to build earned media, sponsored content, industry presence, and executive and customer thought leadership that strengthens Roo’s credibility among veterinary professionals and animal hospitals.

Own and scale Horizon3’s marketing operations systems, processes, data governance, and campaign execution. Manage Pardot and Salesforce integrations, lifecycle workflows, lead scoring, routing, segmentation, ABM operations, marketing technology evaluations, automation, data quality, and reporting infrastructure. Lead cross-functional systems projects, improve funnel handoffs and campaign accuracy, support attribution initiatives, document workflows, and enable marketing teammates. Partner with Sales, RevOps, Finance, IT, Analytics, and Demand Generation to improve pipeline visibility and revenue impact.

Own ABM strategy, integrated campaign execution, global webinar programs, and account-based plays across AMER, EMEA, and APJ. Partner with Sales, SDRs, Demand Generation, Field Marketing, Product Marketing, and Marketing Operations to create measurable pipeline impact. Manage campaign planning, project timelines, digital and field channels, gifting, reporting, attribution, optimization, and cross-functional alignment. Build repeatable processes, analyze account engagement and funnel performance, and translate cybersecurity subject matter into relevant messaging for technical buying groups.

Own growth marketing and customer acquisition strategy for an assigned B2B SaaS business. Manage funnel performance, integrated campaigns, forecasting, experimentation, channel optimization, and pipeline contribution. Partner with Sales, Revenue Operations, Product Marketing, and cross-functional marketing specialists to improve acquisition, conversion, attribution, and marketing efficiency. Develop strategic growth plans, identify opportunities, and drive accountability without necessarily managing execution teams directly.

Owns marketing launches, positioning, messaging, narratives, competitive research, technical content, enablement, brand consistency, and cross-channel execution for an AI semiconductor company. The role translates complex analog computing technology for technical and business audiences, coordinates agencies and vendors, supports press and analysts, and builds foundational marketing processes. Candidates need 7+ years of marketing experience, hands-on launch and positioning ownership, strong technical writing, creative collaboration, and the ability to work effectively with engineers and hardware teams.

Own end-to-end creator marketing campaign execution, including briefings, content reviews, compliance routing, approvals, creator database management, performance reporting, partner research, contracts, and payments. The role requires coordinating agencies and stakeholders, building scalable workflows, ensuring FTC and brand-safety compliance, and maintaining authentic, platform-native creator content across TikTok, Instagram, and YouTube.

Own product positioning, messaging, go-to-market launches, sales enablement, competitive research, analyst relations, thought leadership, and customer proof points for ProcessUnity’s B2B cybersecurity and third-party risk management solutions. The role translates complex concepts into compelling market stories, uses generative AI to scale marketing workflows, represents the company at industry events, and may eventually build and lead a product marketing team.

Leads global growth marketing strategy for Waters Advanced Diagnostics, including brand positioning, portfolio marketing, disease-state leadership, events, digital demand generation, eCommerce, and brand integration. Partners with commercial and business leaders to drive revenue through measurable campaigns, analytics, and customer engagement. Builds a matrixed global marketing organization, oversees marketing technology and multimillion-dollar budgets, and develops capabilities across digital, content, creative, and brand execution.

Leads strategic product marketing for Alkami’s digital banking platform, owning go-to-market strategy, product positioning, messaging, competitive analysis, launch readiness, sales enablement, and partner commercialization. Collaborates with Product, Sales, Marketing, Customer Success, and executive stakeholders to influence roadmap decisions, align narratives, improve adoption, and drive measurable pipeline and business outcomes. The role also develops scalable marketing frameworks and integrates AI into product marketing workflows.

Leads paid advertising strategy and execution for high-value client accounts across multiple digital channels. Responsibilities include campaign optimization, budget pacing, quality assurance, measurement and attribution analysis, testing roadmaps, client communication, strategic recommendations, and mentoring junior team members. The role also supports new business appraisals and uses AI and proprietary Nova tools to improve marketing workflows and account performance.

Own Tulip’s content strategy and editorial programs, creating thought leadership, campaign assets, customer stories, social content, and sales enablement materials. Partner with Product Marketing, Demand Generation, Sales, and Design to connect content with pipeline and revenue. Build AI-assisted editorial workflows, manage external contributors, support major events and launches, and use performance data to improve content effectiveness and adoption.

Own and grow affiliate marketing programs for consumer brand clients, covering strategy, forecasting, partner recruitment, campaign execution, platform administration, reporting, commissions, and communications. Translate performance data into growth recommendations, lead affiliate education and process development, support pitches and agency expansion, and partner with clients, analytics, production, and leadership. Mentor junior staff and serve as the agency’s affiliate marketing subject matter expert.

Manages execution of targeted marketing campaigns across banking channels, including offer and referral deployments. Translates customer experiences into technical requirements, coordinates implementation plans, testing, data requests, production certification, monitoring, and SLA adherence. Partners with technology, business, and marketing teams on channel and product expansion while providing platform expertise, technical leadership, and continuous process improvement.