Top Senior Marketing Jobs in Boston, MA

Leads email marketing automation for prospective student recruitment, including personalized campaigns, automated journeys, audience segmentation, testing, landing pages, forms, and text messaging. Administers Salesforce Marketing Cloud and related systems, maintains data integrations and workflows, documents technical processes, analyzes campaign performance, and collaborates with enrollment, admissions, information services, and external partners. The role also supports enrollment events and continuous process improvement.

Executes email campaigns, automated nurture workflows, audience segmentation, QA, compliance reviews, A/B testing, dynamic content, performance reporting, and delivery troubleshooting. Maintains marketing automation assets and coordinates offshore production resources. The role supports personalized, data-driven digital experiences across client audiences while ensuring deliverability, privacy compliance, quality, and operational consistency.

Manages web content, CMS updates, landing pages, technical QA, SEO metadata, accessibility, analytics tracking, media optimization, and integrations. Coordinates offshore developers, performs UAT, supports CRM and marketing automation integrations, and documents CMS processes. The role requires hands-on HTML, CSS, CMS, SEO, web analytics, and digital experience technology expertise, along with independent judgment, project coordination, and strong attention to quality and consistency.

Own client acquisition performance across Meta advertising, strategy, direct-response copy, creative testing, funnel tracking, and client relationships. Manage multiple accounts, optimize campaigns toward appointment and conversion targets, lead performance calls, troubleshoot pixels and automations, develop VSL scripts and messaging, and identify improvements across the funnel. The role requires strong analytical, communication, copywriting, and client-retention skills, with preferred experience in financial services and performance marketing agencies.

Execute integrated omnichannel marketing campaigns across digital, web, email, social, and print. Create branded content and creative assets, leverage AI tools to accelerate production, manage campaign workflows and cross-functional approvals, deploy campaigns through marketing platforms, and analyze performance data to optimize messaging and engagement. The role combines creative execution, digital campaign operations, project management, and data-driven marketing improvement in a fast-paced matrixed environment.

Leads paid social and programmatic performance marketing strategy and execution, primarily across Meta, while optimizing campaigns, budgets, account structures, creative, and ROAS. Develops media plans, forecasts, business cases, incrementality tests, and performance recommendations. Partners with agencies and cross-functional stakeholders, presents insights, manages compliance approvals, supports digital marketing capabilities, and drives customer acquisition and profitable growth.

Own a portfolio of client accounts and drive performance across Meta advertising, client strategy, direct-response copywriting, video sales letter scripts, creative testing, tracking, and funnel execution. Manage campaigns toward appointment and acquisition targets, lead client communications, analyze performance data, troubleshoot pixels and automations, and collaborate on creative development to improve lead quality, conversions, and client retention.

Lead global marketing and business development for the Technology sector: set strategy, manage a global M&BD team, drive pitching/RFPs, run campaigns, events, sponsorships, client development, internal knowledge sharing, and coordinate sector-wide communications to grow client engagement and market positioning.

Own a portfolio of client accounts and lead performance marketing strategy across Meta advertising, direct-response copy, video sales letters, creative testing, funnel tracking, and appointment-generation campaigns. Manage budgets, optimize performance against acquisition targets, lead client calls, prepare reports, troubleshoot pixels and marketing automations, and collaborate on creative execution. The role is accountable for client performance, retention, communication, and measurable improvements in lead quality and conversions.

Owns a portfolio of client accounts and drives performance across Meta advertising, client strategy, direct-response copywriting, video sales letter scripts, creative testing, tracking, and funnel execution. The role manages campaigns toward appointment and acquisition targets, leads client communications, troubleshoots integrations and conversion tracking, and supports retention through data-driven recommendations and performance improvements.

Own a portfolio of performance marketing client accounts end to end. Responsibilities include managing Meta lead-generation campaigns, optimizing budgets and acquisition metrics, leading client strategy calls, writing direct-response ad copy and video sales letter scripts, developing creative tests, troubleshooting pixels and conversion tracking, configuring Calendly and Zapier workflows, and diagnosing funnel performance issues. The role requires accountability for client results, retention, lead quality, booked appointments, and campaign profitability.

Owns client accounts and performance strategy for Meta lead-generation campaigns. Responsibilities include media buying, campaign optimization, direct-response copy and video sales letter scripting, creative testing, client communication, conversion tracking, funnel troubleshooting, Calendly and Zapier integrations, reporting, and retention-focused strategic recommendations.

Coordinates business development and marketing activities for the Intellectual Property and Technology practice, including pitches, RFPs, legal directory submissions, client events, research, reporting, content development, budgets, and onboarding. The role requires strong writing, editing, organization, project coordination, deadline management, and collaboration with attorneys and business professionals. It supports patent litigation-related business development and uses litigation research, CRM, and marketing technology platforms.

Lead integrated B2B marketing across enterprise, SMB, and ABM programs for a HealthTech SaaS company. Own campaign strategy, messaging, creative direction, lifecycle marketing, performance reporting, and optimization. Build account-based plays, improve pipeline and revenue attribution, support customer retention and expansion, and coach demand generation and field marketing teams. Partner closely with Sales, Account Management, Product, Revenue Operations, and the CMO in a growth-stage environment.

Leads client-facing implementations of Salesforce Marketing Cloud and other marketing automation platforms. Configures dynamic messages, landing pages, segmentation, data extensions, journeys, email and SMS sends, scripting, automation, reporting, and quality assurance. Collaborates with architects, data engineers, clients, and stakeholders on requirements, solution design, campaign execution, platform governance, AI-enabled features, and roadmap improvements. Identifies implementation risks, develops technical documentation, and provides strategic insights while supporting program performance and platform innovation.

Own commercial product marketing by building sales plays, messaging, competitive materials, seller readiness, pricing and packaging guidance, and launch activation. Translate field feedback, deal patterns, objections, and competitive intelligence into stronger positioning and revenue impact. Partner with Product, RevOps, Finance, Technical PMM, and sellers to improve adoption, win rates, pipeline, and commercial execution.

Develop and execute product-led growth, lifecycle marketing, and technical audience programs for Voyage AI. Drive awareness, onboarding, activation, adoption, expansion, and continued usage through campaigns, experiments, content, emerging channels, and cross-sell strategies. Partner with Product, Product Marketing, Analytics, Builder Relations, and Data Science teams. Segment audiences, analyze customer and product data, monitor funnel KPIs, optimize messaging and experiences, and identify scalable growth opportunities.

Own go-to-market strategy for PandaDoc’s workflow product pillar. Responsibilities include customer research, positioning and messaging, AI narrative development, product and R&D partnership, launch planning, sales enablement, adoption campaigns, and expansion initiatives. The role sets success metrics and kill criteria, validates outcomes with data, and translates workflow automation and AI capabilities into clear customer value for business users and operators.

Own the go-to-market strategy for PandaDoc’s CPQ product, including positioning, AI messaging, campaigns, sales enablement, competitive differentiation, roadmap input, post-launch adoption, and expansion. Partner with Product, Sales, Demand Generation, and Customer Success to reach Sales and RevOps buyers, communicate ROI, accelerate pipeline, and drive customer value.

Leads global marketing operations, technology, AI and automation, website operations, analytics, data governance, measurement, and digital experience strategy. Owns marketing technology investments, operating models, budgets, transformation initiatives, executive dashboards, attribution, and cross-functional alignment. Builds and manages a high-performing team while partnering with Marketing, Sales, Revenue Operations, Product, Technology, Data, Finance, and Legal.

Manage and optimize marketing automation programs across Marketo and Salesforce, including campaign execution, integrations, lead scoring, routing, lifecycle progression, attribution, data governance, QA, reporting, and experimentation. Build scalable templates, SOPs, and workflows while partnering with demand generation, product marketing, revenue operations, business operations, and business intelligence teams to improve campaign performance and operational efficiency.

Leads Nebius’s customer marketing content strategy and visual storytelling across video, social, podcasts, campaigns, web, events, and sales enablement. Builds AI-powered content repurposing systems, directs and produces customer films, manages agencies and freelance crews, develops the brand’s visual identity, and expands earned and partner distribution. The role requires hands-on filming, sound, directing, editing, technical credibility with AI audiences, and measurement of reach, brand impact, and content-influenced pipeline.

Owns and advances enterprise marketing automation, personalization, and customer engagement capabilities. Serves as the Adobe Marketo subject matter expert, defining platform architecture, governance, integrations, campaign frameworks, customer journeys, segmentation, and triggered communications. Partners with Marketing, Analytics, Technology, and business stakeholders to implement scalable automation, measurement, testing, compliance, and operational improvements across the customer lifecycle.

Owns marketing automation, customer journeys, audience segmentation, personalization, platform administration, Salesforce integrations, vendor management, reporting, and martech innovation. The role develops lifecycle workflows across email, SMS, chat, and emerging channels; supports AI-enabled engagement; ensures data quality and governance; evaluates new technologies; and trains teams on marketing automation platforms.

Lead Nokia’s global Cloud and AI marketing strategy by identifying growth opportunities, analyzing market and competitive trends, shaping positioning and messaging, defining priority audiences, and translating complex technologies into customer-focused narratives. The role guides marketing, communications, brand, and portfolio teams, aligns stakeholders across global business units, establishes performance metrics, and informs investment and strategic priorities without primarily executing campaigns.