Top Senior Marketing Jobs in Boston, MA

Leads geographic marketing strategy for events, sponsorships, client hospitality, and internal executive gatherings. Oversees market-based programming, vendor and agency relationships, governance, ROI measurement, analytics, post-event conversion, and cross-selling initiatives. Manages teams, mentors direct reports, develops scalable processes and tools, and partners with business development and firm leadership to strengthen client engagement, brand visibility, and business opportunities.

Develops and executes intermediary channel marketing strategies for asset management distribution channels, including broker-dealers, wirehouses, banks, and RIAs. Creates campaigns across digital, email, content, social, and events; coordinates with sales, product marketing, creative, legal, compliance, and production teams; manages deliverables and stakeholders; and establishes KPI frameworks to measure and optimize marketing effectiveness.

Leads marketing strategy and development for complex RFQ/RFP pursuits and interview materials. Manages pursuit deliverables, value propositions, stakeholder relationships, external partners, and regional initiatives. Mentors junior team members, supports resource planning and reporting, and drives continuous improvement. The role requires strong writing, design, strategic decision-making, communication, and client-service skills within the AEC industry.

The Director of Marketing for Digital Assets will create and execute marketing strategies to enhance client engagement, attract clients, and drive revenue. Responsibilities include developing multi-channel initiatives and thought leadership programs, and collaborating with various teams to achieve business goals.

Own audience segmentation, personas, brand health tracking, brand guidelines, and governance systems. Translate qualitative and quantitative research into actionable recommendations, enable teams to apply insights, and build AI-powered tools that scale brand knowledge across the organization. Lead campaign measurement, post-mortems, documentation, and quality standards for brand and persona assets.

Own Quill’s paid search program across Google Ads and Microsoft Advertising, managing strategy, execution, optimization, agency performance, budgets, testing, and reporting. Analyze campaign, product, audience, bidding, and conversion data to identify opportunities and diagnose issues. Partner with analytics and Growth Marketing stakeholders to connect SEM performance to customer value, profitability, incrementality, and acquisition goals. This manager-level individual contributor role leads through influence without direct reports.

Own the voice agent go-to-market: define category narrative, drive developer adoption to enterprise deployment, lead product launches, craft positioning and battlecards, enable sales with collateral and proof points, collaborate on market and competitive intelligence, produce developer-facing content, and build repeatable AI-assisted PMM workflows.

Lead solutions marketing for voice AI use cases and verticals: craft narratives, decks, demos, battlecards, proof points, and web copy; enable sales and demand gen; measure pipeline impact and build AI-powered content production systems.

Director of Marketing responsible for product and content marketing, customer research, account-based and lifecycle campaigns, product launches, sales enablement, messaging, and marketing experimentation. The role partners with Science and Sales teams to market a scientific intelligence platform to biotech and pharmaceutical R&D audiences. This is a hands-on individual contributor position requiring scientific fluency, strong writing, customer proof development, launch planning, and measurement of campaign and messaging performance.

Develop and execute account-based marketing programs for strategic B2B accounts. Create personalized, multi-channel campaigns, partner with Sales to prioritize accounts and buying groups, generate and accelerate pipeline, analyze engagement and revenue results, and optimize through experimentation. Build scalable ABM playbooks and apply generative AI responsibly to research, personalization, campaign development, and analysis while validating outputs and protecting sensitive data.

Lead go-to-market strategy for Third Party Risk Management (TPRM) and Operational Risk Management (ORM) products. Own positioning, messaging, pricing, analyst relations, competitive intelligence, and market opportunity analysis. Partner cross-functionally with product, sales, marketing, and executive teams to drive launches and articulate long-term strategic direction.

Leads the marketing operations function, team, martech roadmap, lead management, CRM integrations, data architecture, campaign attribution, reporting infrastructure, and vendor governance. Partners with Revenue Operations, Analytics, IT, and Finance to maintain reliable GTM data flows, improve data quality, and support scalable revenue growth. Manages technical professionals and leads technology transformation and re-platforming initiatives.

Lead enterprise B2B product marketing for Base financial markets: define GTM roadmap, positioning, segmentation, and launches for trading, lending, and tokenization; build repeatable case-study and sales-enablement assets; run cross-functional launches; drive competitive and market intelligence; define and optimize metrics; mentor junior PMMs.

Lead and scale B2B paid acquisition across Commercial, Education, and Enterprise. Own full-funnel media strategy, campaign execution, forecasting, measurement, attribution, experimentation, and cross-functional alignment. Manage 1-2 specialists and contractors while driving performance against CAC, LTV, pipeline, and revenue goals.

The Senior Director of Product Marketing will lead the product marketing strategy, focusing on positioning, messaging, and differentiating ReversingLabs' cybersecurity solutions, while managing a cross-functional team and integrating AI tools for efficiency.

Own content strategy and go-to-market storytelling for Alpaca’s crypto and tokenization products. Create educational content, launch posts, explainers, newsletters, and thought leadership for B2B and B2C audiences. Develop messaging for issuers, exchanges, market makers, and institutional partners while translating complex product concepts into clear narratives. Collaborate with product, compliance, design, and marketing teams on launches, partner announcements, SEO, content distribution, and adoption initiatives.

Develops and leads integrated B2B marketing strategies across digital and traditional channels to drive growth, demand generation, customer engagement, retention, and revenue. Owns messaging, website strategy, customer journeys, campaign prioritization, product launch support, and performance measurement. Partners cross-functionally with product and commercial teams, uses customer insights and analytics to optimize investments and ROI, and influences stakeholders without direct authority.

Own B2B pipeline generation and revenue outcomes through demand generation, events, campaigns, partnerships, content distribution, and full-funnel optimization. Lead a lean team, manage marketing investments, partner closely with Sales and GTM functions, oversee Salesforce handoffs and reporting, and execute high-impact national events. The role requires hands-on B2B marketing leadership, fast experimentation, executive presence, and accountability for bookings and pipeline.

Own Jumio’s customer marketing function by building lifecycle communications, advocacy and reference programs, customer advisory boards, case studies, peer reviews, webinars and executive events. Partner with Customer Success, Account Management, Sales and Product Marketing to support adoption, renewals and expansion. Manage customer proof and engagement programs, analyze participation and campaign data, and translate customer insights into product and go-to-market actions.

Leads regional field and partner marketing initiatives across the TOLA region to generate enterprise pipeline and revenue. Owns campaign, event, ABM, and digital program strategy and execution; partners with sales, channel, and marketing teams; manages budgets and timelines; forecasts pipeline impact; adapts tactics based on performance; customizes messaging; reports insights using Salesforce, Marketo, and Sigma; and mentors junior marketers.

Leads global partner marketing strategy, community engagement, and event activation for managed service provider partners. Develops scalable engagement models, partner-ready narratives, events, webinars, and toolkits; aligns regional and global stakeholders; and measures program impact on partner readiness, demand generation, customer acquisition, pipeline, revenue, and adoption of AI, security, cloud, and marketplace solutions.

Own BigPanda’s B2B SaaS digital marketing strategy, including SEO, AEO, GEO, website redesign and optimization, paid media, conversion, security, GDPR compliance, MarTech integration, analytics, and pipeline reporting. Lead agencies, contractors, developers, SEO partners, and vendors while advising senior leadership and driving digital growth through AI-informed search and high-performing web experiences.

As VP Marketing, you'll lead strategy for workforce solutions, drive demand generation, brand management, and cross-functional collaboration, ensuring measurable business growth.

Owns strategy, execution, and optimization of integrated B2B SaaS marketing campaigns across email, paid media, nurture, landing pages, webinars, events, and ABM. The role drives awareness, pipeline, conversion, and revenue through data-driven testing, lifecycle programs, product launches, cross-functional collaboration, and responsible use of AI and automation.

Owns customer expansion marketing programs that drive cross-sell and upsell pipeline and revenue. Develops campaigns, customer content, webinars, events, advocacy initiatives, and product education programs. Uses customer and product data to identify opportunities, measures campaign performance, and reports results to sales and executive stakeholders. Collaborates with Sales, Customer Success, Product Management, and RevOps to increase adoption, retention, advocacy, and expansion across a B2B technology customer base.