Top Senior Marketing Jobs in Boston, MA

Lead product marketing for UKG’s Workforce Management software portfolio by developing market positioning, messaging, go-to-market strategy, sales enablement, ROI content, and product launch programs. Partner cross-functionally with Product, Sales, Marketing, Customer Success, and Analyst Relations to influence roadmap decisions, strengthen competitive positioning, generate enterprise pipeline, support complex sales cycles, and measure commercial outcomes.

Leads product marketing strategy for CrowdStrike’s cloud risk and developer security portfolio. Owns positioning, launches, messaging, analyst engagement, field readiness, technical content, competitive strategy, thought leadership, and adoption. Partners with Product and CTO leaders to shape roadmap and market direction, creates technical proof for cloud and application security audiences, and uses customer, pipeline, usage, and competitive insights to improve business outcomes.

Manage global digital marketing strategy across SEO, AEO, GEO, paid media, marketing automation, and AI-powered discovery. Drive organic visibility, digital advertising performance, lead generation, lifecycle management, HubSpot and Salesforce alignment, campaign optimization, analytics, and marketing innovation. The role partners with content, product marketing, sales enablement, web, and regional teams to improve engagement, pipeline contribution, and brand awareness.

Lead end-to-end experiential marketing programs for CVS Media Exchange, from scoping and agency coordination through onsite execution, measurement, and reporting. Develop scalable offerings, pricing guardrails, workflows, and playbooks while partnering with Sales, Merchandising, Operations, Legal, Finance, Product, and external agencies. Manage budgets, profitability, risks, timelines, and KPIs, and translate results into case studies and optimization recommendations that increase advertiser value and investment.

Owns the go-to-market strategy, positioning, messaging, launches, sales enablement, and market insights for Conga’s Document Automation portfolio. The role leads cross-functional alignment across Product, Sales, Customer Success, Partners, RevOps, and Marketing; develops customer and competitive insights; creates enablement and campaign content; influences product direction; and drives adoption, differentiation, and pipeline contribution for Conga Composer, Conga Sign, and related products.

Build and manage patient lifecycle campaigns across email, SMS, push, and in-app channels. Own audience segmentation, campaign QA, experimentation, holdout measurement, and retention optimization. Partner with Product, Engineering, and Data Science to instrument events, develop notification infrastructure, and apply predictive personalization signals such as churn propensity and appointment readiness. The role requires hands-on campaign execution, strong lifecycle platform expertise, data fluency, and comfort operating in an ambiguous environment.

Own the global marketing strategy for HiBob’s technology partner ecosystem and marketplace. Develop joint positioning, integrated go-to-market campaigns, demand-generation programs, regional activation frameworks, and partner prioritization models. Collaborate with Product, Sales, Partner Managers, and regional Marketing teams to drive adoption, pipeline, revenue, and customer value. Use performance data to optimize investments and scale successful programs globally.

Develops and executes hotel marketing strategies and campaigns across digital and social channels to drive revenue and guest engagement. Monitors industry trends, presents monthly performance insights to Sales and Revenue Management, leads cross-functional initiatives, and supervises, coaches, and supports marketing team members.

Leads email marketing automation for prospective student recruitment, including personalized campaigns, automated journeys, audience segmentation, testing, landing pages, forms, and text messaging. Administers Salesforce Marketing Cloud and related systems, maintains data integrations and workflows, documents technical processes, analyzes campaign performance, and collaborates with enrollment, admissions, information services, and external partners. The role also supports enrollment events and continuous process improvement.

Executes email campaigns, automated nurture workflows, audience segmentation, QA, compliance reviews, A/B testing, dynamic content, performance reporting, and delivery troubleshooting. Maintains marketing automation assets and coordinates offshore production resources. The role supports personalized, data-driven digital experiences across client audiences while ensuring deliverability, privacy compliance, quality, and operational consistency.

Manages web content, CMS updates, landing pages, technical QA, SEO metadata, accessibility, analytics tracking, media optimization, and integrations. Coordinates offshore developers, performs UAT, supports CRM and marketing automation integrations, and documents CMS processes. The role requires hands-on HTML, CSS, CMS, SEO, web analytics, and digital experience technology expertise, along with independent judgment, project coordination, and strong attention to quality and consistency.

Own client acquisition performance across Meta advertising, strategy, direct-response copy, creative testing, funnel tracking, and client relationships. Manage multiple accounts, optimize campaigns toward appointment and conversion targets, lead performance calls, troubleshoot pixels and automations, develop VSL scripts and messaging, and identify improvements across the funnel. The role requires strong analytical, communication, copywriting, and client-retention skills, with preferred experience in financial services and performance marketing agencies.

Execute integrated omnichannel marketing campaigns across digital, web, email, social, and print. Create branded content and creative assets, leverage AI tools to accelerate production, manage campaign workflows and cross-functional approvals, deploy campaigns through marketing platforms, and analyze performance data to optimize messaging and engagement. The role combines creative execution, digital campaign operations, project management, and data-driven marketing improvement in a fast-paced matrixed environment.

Own a portfolio of client accounts and drive performance across Meta advertising, client strategy, direct-response copywriting, video sales letter scripts, creative testing, tracking, and funnel execution. Manage campaigns toward appointment and acquisition targets, lead client communications, analyze performance data, troubleshoot pixels and automations, and collaborate on creative development to improve lead quality, conversions, and client retention.

Lead global marketing and business development for the Technology sector: set strategy, manage a global M&BD team, drive pitching/RFPs, run campaigns, events, sponsorships, client development, internal knowledge sharing, and coordinate sector-wide communications to grow client engagement and market positioning.

Owns a portfolio of client accounts and drives performance across Meta advertising, client strategy, direct-response copywriting, video sales letter scripts, creative testing, tracking, and funnel execution. The role manages campaigns toward appointment and acquisition targets, leads client communications, troubleshoots integrations and conversion tracking, and supports retention through data-driven recommendations and performance improvements.

Own a portfolio of client accounts and lead performance marketing strategy across Meta advertising, direct-response copy, video sales letters, creative testing, funnel tracking, and appointment-generation campaigns. Manage budgets, optimize performance against acquisition targets, lead client calls, prepare reports, troubleshoot pixels and marketing automations, and collaborate on creative execution. The role is accountable for client performance, retention, communication, and measurable improvements in lead quality and conversions.

Own a portfolio of performance marketing client accounts end to end. Responsibilities include managing Meta lead-generation campaigns, optimizing budgets and acquisition metrics, leading client strategy calls, writing direct-response ad copy and video sales letter scripts, developing creative tests, troubleshooting pixels and conversion tracking, configuring Calendly and Zapier workflows, and diagnosing funnel performance issues. The role requires accountability for client results, retention, lead quality, booked appointments, and campaign profitability.

Owns client accounts and performance strategy for Meta lead-generation campaigns. Responsibilities include media buying, campaign optimization, direct-response copy and video sales letter scripting, creative testing, client communication, conversion tracking, funnel troubleshooting, Calendly and Zapier integrations, reporting, and retention-focused strategic recommendations.

Coordinates business development and marketing activities for the Intellectual Property and Technology practice, including pitches, RFPs, legal directory submissions, client events, research, reporting, content development, budgets, and onboarding. The role requires strong writing, editing, organization, project coordination, deadline management, and collaboration with attorneys and business professionals. It supports patent litigation-related business development and uses litigation research, CRM, and marketing technology platforms.

Owns Filevine’s email and lifecycle marketing strategy across prospecting, onboarding, retention, and expansion. The role develops and optimizes campaigns, manages A/B and multivariate testing, monitors performance metrics, ensures quality and brand compliance, and reports actionable insights. It also coordinates with creative, product, demand generation, and marketing teams to drive pipeline, customer activation, engagement, and retention.

Manages marketing technology operations by translating business needs into technical requirements, coordinating cross-functional delivery, improving marketing automation and data workflows, monitoring platform reliability and data quality, building performance reporting and AI-powered solutions, and embedding privacy, security, accessibility, consent, and governance controls.

Own OneSignal’s content strategy and editorial direction, producing guides, customer stories, research, and thought leadership. Interview customers and experts, lead content distribution and partnerships, optimize for SEO and AI discovery, use AI to improve workflows, and manage the annual State of Customer Engagement report. Measure performance through MQLs, SQLs, and pipeline while collaborating across Marketing, Sales, Product, Partners, and Customer Success.

Develops and grows national and global cause marketing partnerships with Fortune 500 companies and major corporations. Responsibilities include prospect research, relationship management, partnership strategy, solicitation, negotiation, stewardship, fundraising, reporting, and collaboration with marketing, communications, legal, finance, leadership, and local affiliates. The role manages a corporate partner portfolio and pipeline while pursuing annual revenue goals of $7–10 million and securing complex, multi-year commitments.

Owns DataDome’s partner marketing program, developing quarterly roadmaps and joint marketing plans with technology, cloud, reseller, and referral partners. Responsibilities include executing campaigns and events, managing partner communications and MDF, coordinating stakeholders, tailoring content, maintaining calendars, and measuring MQAs, SQLs, pipeline, participation, and spend efficiency. The role partners with channel, field marketing, content, product marketing, revenue, and executive teams to generate partner-sourced pipeline.