Top Senior Marketing Jobs in Boston, MA

Owns the marketing technology strategy, architecture, roadmap, governance, and optimization across multiple BHSI businesses. Leads Twilio Segment, MoEngage, integrations, customer data standards, audience activation, reporting, AI adoption, vendor management, budgeting, and platform reliability. Partners with Marketing, Product, Engineering, Data, Analytics, Security, Compliance, and external vendors to translate business needs into scalable technical solutions and ensure privacy and data governance compliance.

Develops and executes integrated marketing and communications strategies for Harvard Business School’s Advanced Leadership Initiative. Responsibilities include fellowship recruitment marketing, partner outreach, content and storytelling, website and digital communications, social media, events, community engagement, analytics, vendor coordination, and performance reporting. The role requires strategic planning alongside hands-on writing, editing, campaign execution, and stakeholder collaboration to strengthen the initiative’s visibility, reputation, engagement, and impact.

Leads the Chemical Analysis Division’s marketing team, developing global go-to-market strategies, integrated campaigns, demand-generation programs, and customer-focused initiatives. Partners cross-functionally to increase product adoption, strengthen market position, and drive strategic growth. Responsibilities include marketing analytics, budget and P&L management, team development, operational improvement, and performance measurement. The role is on-site in Tewksbury, Massachusetts and requires up to 20% domestic and international travel.

Manage and optimize Cognex’s marketing technology stack, including Salesforce, marketing automation, website chat, and project management tools. Support lead-flow processes, troubleshoot platforms, create training materials, collaborate with global marketing, sales operations, and IT teams, and analyze campaign performance to improve deliverability, engagement, conversions, and ROI. Research and implement new technologies for demand generation programs.

Own the company’s B2B marketing function, including lead-generation campaigns, content, email nurture, social media, website updates, SEO, webinars, video, events, partner marketing, and sales collateral. Track campaign performance in HubSpot, support pipeline growth, manage the company’s market presence, and grow the marketing team as needed. The role requires independent ownership, strategic planning, and hands-on execution across multiple marketing channels.

Own Highland’s full-funnel growth marketing engine, including paid media, SEO/AEO, email, web conversion, analytics, and marketing automation. Lead the digital agency relationship, manage media budgets, optimize campaigns and landing pages, improve data integrity, develop audience segmentation and ABM programs, and translate performance insights into growth experiments and recommendations. This senior individual contributor partners with Sales, content, brand, PR, and web teams to increase qualified leads, pipeline, and marketing-sourced revenue.

Supports and optimizes creative marketing production workflows, including intake, approvals, quality assurance, delivery, and reporting. Configures platforms such as Airtable and Figma, builds automated workflows and reusable templates, applies AI tools to improve efficiency and documentation, identifies process bottlenecks, and supports technology testing and rollout. Partners across creative, marketing, analytics, legal, and technical teams while maintaining metadata, standards, documentation, and quality controls.

Leads integrated marketing communications across social media, graphic design, email, web, intranet, and internal channels. Supports brand initiatives, campaign execution, and cross-functional marketing needs while planning and executing corporate, charitable, employee, and business-line events. Requires strong project management, copywriting, design judgment, organization, and stakeholder collaboration.

Develop and execute B2B marketing strategy across medical, commercial, and defense markets. Lead brand positioning, demand generation, digital campaigns, content development, SEO, email marketing, social media, events, and sales enablement. Manage the corporate website, CRM and marketing databases, external vendors, marketing budget, and performance analytics. Translate complex technical capabilities into compelling messaging while partnering with leadership, sales teams, agencies, and vendors to generate qualified leads and support business growth.

Own product positioning, messaging, competitive differentiation, launches, content, sales enablement, demos, and analyst relations for physical AI and robotics products in North America. Translate technical capabilities into customer value and ROI for operations, engineering, and executive buyers. Partner with Product, Sales, Engineering, and leadership to support key deals, trade shows, customer meetings, and go-to-market strategy.

Owns and scales Brand-Building IT technologies supporting SK-II marketing and eCommerce. Leads technology-enabled commercial initiatives, real-time data insights, capability development, adoption, governance, and operational transformation. Partners with commercial, technology, and vendor teams to establish multi-year roadmaps, deliver business outcomes, influence technology decisions, and codify scalable processes. Serves as a trusted advisor translating technical concepts for business stakeholders while leading controls, stewardship, and organizational development.

Directs sales, marketing, and revenue-generating strategies for a resort hotel. Leads and develops the sales and marketing team, grows group and transient business, manages client relationships, oversees campaigns and public relations, maintains digital and OTA presence, analyzes market and sales performance, manages budgets, forecasts demand, and collaborates with hotel operations and revenue management to achieve commercial goals.

Develop and execute global social media, paid digital, and influencer marketing strategies for healthcare products. Manage Meta campaigns, localized international programs, influencer initiatives, emerging channels, agency coordination, community management, and performance optimization. Partner with regional teams across LATAM, APAC, and Europe to adapt messaging and campaigns. Analyze campaign data, provide actionable recommendations, and support B2C customer acquisition and brand growth.

Leads Affirm’s Marketing Services organization and long-term partner marketing strategy. Oversees marketplace, partner, and platform marketing teams; manages co-marketing investments, events, monetization programs, measurement frameworks, governance, and partner-funded initiatives. Collaborates with Product, Sales, Partnerships, Finance, Analytics, Legal, and other teams to drive merchant growth, improve return on investment, and strengthen strategic relationships. Builds scalable operating models and develops senior marketing leaders.

Lead product marketing for UKG’s Workforce Management software portfolio by developing market positioning, messaging, go-to-market strategy, sales enablement, ROI content, and product launch programs. Partner cross-functionally with Product, Sales, Marketing, Customer Success, and Analyst Relations to influence roadmap decisions, strengthen competitive positioning, generate enterprise pipeline, support complex sales cycles, and measure commercial outcomes.

Leads product marketing strategy for CrowdStrike’s cloud risk and developer security portfolio. Owns positioning, launches, messaging, analyst engagement, field readiness, technical content, competitive strategy, thought leadership, and adoption. Partners with Product and CTO leaders to shape roadmap and market direction, creates technical proof for cloud and application security audiences, and uses customer, pipeline, usage, and competitive insights to improve business outcomes.

Manage global digital marketing strategy across SEO, AEO, GEO, paid media, marketing automation, and AI-powered discovery. Drive organic visibility, digital advertising performance, lead generation, lifecycle management, HubSpot and Salesforce alignment, campaign optimization, analytics, and marketing innovation. The role partners with content, product marketing, sales enablement, web, and regional teams to improve engagement, pipeline contribution, and brand awareness.

Lead end-to-end experiential marketing programs for CVS Media Exchange, from scoping and agency coordination through onsite execution, measurement, and reporting. Develop scalable offerings, pricing guardrails, workflows, and playbooks while partnering with Sales, Merchandising, Operations, Legal, Finance, Product, and external agencies. Manage budgets, profitability, risks, timelines, and KPIs, and translate results into case studies and optimization recommendations that increase advertiser value and investment.

Owns the go-to-market strategy, positioning, messaging, launches, sales enablement, and market insights for Conga’s Document Automation portfolio. The role leads cross-functional alignment across Product, Sales, Customer Success, Partners, RevOps, and Marketing; develops customer and competitive insights; creates enablement and campaign content; influences product direction; and drives adoption, differentiation, and pipeline contribution for Conga Composer, Conga Sign, and related products.

Own and scale partner marketing across Lovable’s connector, integration, hyperscaler, and services partner ecosystem. Develop joint go-to-market plans, messaging, co-marketing campaigns, partner enablement, tiering frameworks, intake systems, and market development fund programs. Collaborate with partnerships, sales, product, and marketing teams to drive customer acquisition, activation, pipeline, and marketing ROI across a large and growing partner roster.

Own product marketing for AI offerings targeting frontier labs and enterprise AI teams. Develop positioning, messaging, launches, content, competitive intelligence, sales enablement, customer research, and strategic account support. Build repeatable go-to-market playbooks for new AI segments, collaborate with product and sales, represent the company at research and enterprise events, and report pipeline influence. The role requires deep fluency in AI development, human data, SFT, RLHF, evaluations, and red-teaming.

Own sales enablement across Prolific’s AI and research businesses. Build onboarding, training, launch-readiness programs, sales toolkits, competitive intelligence, win-loss analysis, customer proof, and buyer interview programs. Use CRM and call data to identify deal insights, improve messaging, support product feedback, and measure win rates, deal velocity, rep ramp time, and content usage. Partner closely with sales, product, customer success, and RevOps to improve seller effectiveness and revenue outcomes.

Build and manage patient lifecycle campaigns across email, SMS, push, and in-app channels. Own audience segmentation, campaign QA, experimentation, holdout measurement, and retention optimization. Partner with Product, Engineering, and Data Science to instrument events, develop notification infrastructure, and apply predictive personalization signals such as churn propensity and appointment readiness. The role requires hands-on campaign execution, strong lifecycle platform expertise, data fluency, and comfort operating in an ambiguous environment.

Own and build Fireworks’ customer marketing function, including advocacy, enterprise reference programs, customer stories, peer-to-peer events, co-marketing, awards, and customer-led expansion initiatives. Recruit and develop technical and executive advocates, create compelling proof for sales and marketing, manage customer approvals, and collaborate with Sales, Customer Success, Product Marketing, Developer Relations, Product, and Events. The role requires hands-on strategy and execution in a fast-moving AI infrastructure company.

Develops batch-industry go-to-market plans, messaging, narratives, campaigns, enablement, and commercial programs for priority verticals. Partners with industry, product, regional, partner, sales, and analytics teams to translate market strategy into field-ready execution. Monitors campaign performance, pipeline contribution, and content effectiveness while building repeatable planning frameworks and improving alignment across pharmaceuticals, specialty chemicals, materials, food and beverage, and pulp and paper markets.