Top Senior Marketing Jobs in Boston, MA

Manages marketing technology operations by translating business needs into technical requirements, coordinating cross-functional delivery, improving marketing automation and data workflows, monitoring platform reliability and data quality, building performance reporting and AI-powered solutions, and embedding privacy, security, accessibility, consent, and governance controls.

Own growth marketing and qualified inbound pipeline generation across paid media, search, answer engines, partner programs, lifecycle marketing, and landing pages. Manage forecasting, attribution, HubSpot reporting, funnel optimization, and weekly conversion experiments. Build AI-powered workflows and dashboards, collaborate with Sales and Marketing leadership, and improve booked-to-held meeting rates. The role requires independent execution, data-driven decision-making, and ownership of marketing pipeline targets.

Own Influ2’s content strategy and editorial calendar while creating, editing, and distributing website, blog, thought leadership, customer story, report, and email content. Partner with SEO and marketing channel owners to improve visibility, engagement, and pipeline impact. Maintain high editorial standards, develop original ideas, analyze performance, and serve as a strategic and creative partner across marketing.

Develop product marketing strategies using customer insights and competitive intelligence. Lead messaging, content, go-to-market planning, product launches, performance tracking, and post-launch optimization. Collaborate with product, marketing, sales, customer success, and operations teams while mentoring junior marketers and enabling revenue growth through customer-focused storytelling and data-driven decisions.

Owns go-to-market strategy and execution for Viz.ai’s AI-powered healthcare product suite. Responsibilities include product positioning, messaging, launches, marketing campaigns, content and sales enablement, competitive intelligence, conference representation, and quarterly performance analysis. The role partners cross-functionally with Product, Sales, Clinical, Regulatory, Customer Success, and Life Sciences teams to translate clinical and product strategies into commercial outcomes.

Leads go-to-market strategy, positioning, messaging, customer insights, competitive intelligence, and commercial enablement for capital solutions serving clean energy developers and sponsors. Partners with product, commercial, and marketing leaders to translate financing needs into differentiated offerings, sales tools, training, and measurable growth initiatives. Requires clean energy project development and financing expertise, strong B2B marketing experience, analytical judgment, and cross-functional influence.

Leads Form3’s digital growth and demand generation strategy across priority markets. Develops go-to-market plans, integrated multi-channel campaigns, account-based marketing programs, and pipeline-generation initiatives. Uses AI, automation, and marketing technology to improve targeting, personalization, and campaign performance. Monitors funnel metrics, connects marketing investment to revenue, and improves website conversion and user journeys while collaborating with Sales, Customer Success, Product, and Marketing teams.

Build JoVE’s US K-12 demand engine by generating and qualifying leads, developing targeted campaigns, managing conference marketing, producing audience-focused content, and partnering with sales to convert prospects into opportunities. Track funnel performance, campaign ROI, cost per lead, MQL-to-SQL conversion, and pipeline contribution to optimize marketing strategy and establish a scalable K-12 marketing function.

The Director of Marketing will lead CyberSheath’s B2B marketing strategy, brand positioning, demand generation, content, sales enablement, events, partnerships, analytics, and marketing operations. The role focuses on generating qualified pipeline, strengthening cybersecurity compliance messaging, supporting sales alignment, and building a scalable marketing team. The leader will market managed cybersecurity and compliance services to defense contractors and regulated organizations while translating complex technical and regulatory concepts into effective customer communications.

Own growth marketing experimentation across the funnel, including website CRO, paid search and social, SEO, lifecycle nurture, and free-to-paid conversion. Manage analytics, attribution, dashboards, and acquisition efficiency while partnering with Product Marketing, Product, Sales, and RevOps. Build AI-assisted marketing workflows and use Marketo and Salesforce to improve lead quality, pipeline, and expansion.

Own product positioning, messaging, launches, go-to-market plans, sales enablement, competitive intelligence, partner enablement, and proof content for DomainTools cybersecurity and threat intelligence products. Translate technical capabilities, including AI-native workflows and API-based intelligence, into compelling narratives for security practitioners and executive buyers. Collaborate with Product, Sales, Research, Engineering, and Demand Generation while supporting analyst, partner, and strategic customer engagements.

Develops and optimizes multichannel demand generation campaigns across email, paid media, SEO, webinars, events, and social media. Owns lead capture, nurture workflows, lifecycle automation, campaign analytics, reporting, and data quality. Partners with Business Development and creative teams to improve lead quality and pipeline growth, while monitoring market trends and supporting Account-Based Marketing initiatives.

Leads strategic marketing for equipment finance business lines by developing data-driven strategies, integrated plans, performance metrics, and sales enablement initiatives. Partners with business leaders and cross-functional marketing teams to identify growth opportunities, understand customer needs, execute campaigns, measure results, and recommend optimizations. Serves as a trusted marketing advisor, communicates recommendations to senior leaders, mentors junior talent, and ensures adherence to risk, regulatory, and internal control standards.

Leads public relations, media relations, thought leadership, events, industry engagement, and external outreach for energy efficiency, electric mobility, and demand response initiatives. Manages agencies, stakeholders, vendors, calendars, communications projects, and budgets while ensuring brand alignment. Develops strategic outreach and thought leadership opportunities, represents the organization externally, and serves as an editorial resource. Requires cross-state travel and participation in emergency restoration assignments.

Develops and manages integrated marketing communications, social media, website, blog, email, public relations, and community engagement content. Serves as a brand steward, ensures regulatory compliance, monitors online reputation, analyzes campaign performance, coordinates with internal teams and vendors, and creates video and digital materials. The role also supports financial wellness initiatives and represents the credit union at community events.

Build and operate scalable, personalized lifecycle marketing experiences across email, push, in-app, SMS, WhatsApp, and emerging channels. Own campaign development, segmentation, journey orchestration, templates, dynamic content, integrations, APIs, SQL validation, and quality assurance across Hightouch and Iterable. Develop automation and AI-enabled workflows, establish technical standards, troubleshoot systems, and collaborate with Marketing, Product, Engineering, Data, and Creative teams.

Own end-to-end search growth across paid, organic, and AI discovery channels. Lead Google Ads and Microsoft Advertising strategy, campaign optimization, AI search testing, CRO, landing-page improvements, measurement, forecasting, and performance reporting. Partner cross-functionally with SEO, content, web, analytics, creative, and marketing teams to improve qualified traffic, conversion, revenue outcomes, and customer growth.

The Digital Marketing Manager will develop and execute Luminos Fund’s digital marketing and online fundraising strategy. Responsibilities include launching an individual giving program, managing email campaigns and donor journeys, overseeing social media, engaging influencers, optimizing website donation experiences, and analyzing performance across digital channels. The role will set growth targets, improve donor acquisition and retention, coordinate campaigns, and report recommendations to Development and Communications leadership.

Develops product positioning, messaging, buyer personas, go-to-market strategies, market insights, product launches, pricing and packaging analysis, and sales enablement collateral. Partners cross-functionally with Product, Sales, Customer Success, Finance, Demand, and Content teams to drive pipeline, win rate, and ARR growth. Leads AI-first workflow adoption and supports marketing of healthcare interoperability and data-quality solutions.

Leads Volcora’s channel, brand, content, product, digital, demand-generation, email, social media, event, and partner marketing programs. Develops integrated campaigns, messaging, sales enablement, partner toolkits, content, and marketing automation. Owns website and digital performance, analytics, campaign reporting, vendor coordination, and team mentorship while aligning marketing activity with pipeline, partner engagement, and revenue goals.

Develops and executes product marketing strategies for transfer switch equipment across North America. Responsibilities include market and competitor analysis, product roadmaps, launches, lifecycle management, pricing, promotional campaigns, KPI tracking, sales enablement, customer support, lead generation, budgeting, forecasting, and localization initiatives. The role requires strong knowledge of electrical power distribution, mission-critical applications, North American standards, and industry sales channels.

Leads go-to-market execution, channel marketing, sales enablement, demand generation, digital marketing infrastructure, content, events, and partner programs. Aligns Marketing, Sales, Product, and channel partners around revenue growth, product adoption, and pipeline contribution. Oversees campaigns, platforms, marketing investments, and contributors while providing market insights, competitive intelligence, performance analysis, and executive recommendations.

Develop and execute multi-channel B2B marketing programs for Corporate Banking. Partner with regional leaders and growth strategists to create prospect engagement strategies, briefs, and customer-centered experiences. Lead integrated campaign execution, manage budgets, analyze performance, and drive continuous improvement through testing and retrospectives. The role requires financial services marketing expertise, marketing technology familiarity, strong communication, project management, and analytics skills.

Leads Hotel Commonwealth’s sales and marketing strategy to drive revenue, market share, group business, transient growth, consortia and corporate partnerships. Manages strategic accounts, marketing campaigns, public relations and digital partners, revenue optimization, CRM initiatives, and market development. Directly supervises and coaches 5–8 commercial team members while building Boston-market relationships and overseeing integrated commercial performance.

Leads revenue generation through mall asset and media sales, develops strategic marketing plans and budgets, executes retailer and corporate programs, manages advertising, visual merchandising, media relations, social media growth, and community partnerships. Oversees forecasting, ROI analysis, programming, team collaboration, and mall management responsibilities while supporting financial objectives and brand messaging.