Top Senior Marketing Jobs in Boston, MA

Leads integrated marketing campaign execution and go-to-market activation across brand, creative, channel, marketing operations, and business teams. Develops campaign plans, messaging, launch materials, and enablement resources; coordinates timelines, stakeholders, and readiness activities across customer touchpoints. Tracks execution metrics, supports retrospectives, identifies improvements, and builds scalable processes and best practices for repeatable campaign delivery.

Leads integrated marketing and communications strategies for national Alzheimer's Association constituent events. Responsibilities include campaign planning, audience segmentation, messaging, content and asset development, project management, performance tracking, and coordination across paid, earned, social, direct, digital, and print channels. Oversees standardized marketing templates and resources for chapters nationwide while supporting registration, fundraising, engagement, and consistent brand execution.

Develops and leads targeted B2B marketing programs for public-sector customers, coordinating campaigns across Sales, Marketing, Digital, Creative, Analytics, and partner channels. Responsibilities include audience segmentation, messaging, content and sales enablement development, campaign execution, KPI measurement, testing, pipeline analysis, and cross-functional project leadership. The role also mentors contributors and uses customer and performance insights to improve campaign effectiveness and revenue impact.

Leads marketing pursuit processes for education, science and technology, and arts markets. Responsibilities include developing messaging and written content, producing RFQ/P responses and proposals, creating collateral, coordinating award submissions and events, managing photoshoots, proofreading, and collaborating with marketing, brand, communications, and practice teams. The role requires managing concurrent projects, maintaining brand standards, supporting business development, and mentoring team members.

The Senior ABX Manager will design and execute account-based marketing programs for strategic accounts, collaborating with sales to drive engagement and revenue.

Lead strategy, planning, and execution for Connected TV, audio, OOH, and direct mail/gifting. Build programmatic audio and CTV programs, manage media/vendor relationships, design incrementality tests and measurement frameworks, partner with Creative and Analytics to align channels with pipeline goals, and scale offline, upper-funnel programs within an ABM and performance-marketing context.

Lead marketing analytics for the US business: develop unified measurement (MMM, MTA, experiments), drive site and channel insights, forecast performance, operationalize models with Data Science/Engineering, design experiments, build executive dashboards, and influence marketing spend and strategy through actionable analysis.

Leads geographic marketing strategy for events, sponsorships, client hospitality, and internal executive gatherings. Oversees market-based programming, vendor and agency relationships, governance, ROI measurement, analytics, post-event conversion, and cross-selling initiatives. Manages teams, mentors direct reports, develops scalable processes and tools, and partners with business development and firm leadership to strengthen client engagement, brand visibility, and business opportunities.

Lead Amazon performance marketing strategy and execution, manage Sponsored Ads and DSP, collaborate with agencies and cross-functional teams, optimize campaigns and budgets, analyze performance with AMC/analytics, and measure commercial impact to drive ROAS and customer acquisition.

Develops and executes intermediary channel marketing strategies for asset management distribution channels, including broker-dealers, wirehouses, banks, and RIAs. Creates campaigns across digital, email, content, social, and events; coordinates with sales, product marketing, creative, legal, compliance, and production teams; manages deliverables and stakeholders; and establishes KPI frameworks to measure and optimize marketing effectiveness.

Leads marketing strategy and development for complex RFQ/RFP pursuits and interview materials. Manages pursuit deliverables, value propositions, stakeholder relationships, external partners, and regional initiatives. Mentors junior team members, supports resource planning and reporting, and drives continuous improvement. The role requires strong writing, design, strategic decision-making, communication, and client-service skills within the AEC industry.

The Director of Marketing for Digital Assets will create and execute marketing strategies to enhance client engagement, attract clients, and drive revenue. Responsibilities include developing multi-channel initiatives and thought leadership programs, and collaborating with various teams to achieve business goals.

Own audience segmentation, personas, brand health tracking, brand guidelines, and governance systems. Translate qualitative and quantitative research into actionable recommendations, enable teams to apply insights, and build AI-powered tools that scale brand knowledge across the organization. Lead campaign measurement, post-mortems, documentation, and quality standards for brand and persona assets.

Own Quill’s paid search program across Google Ads and Microsoft Advertising, managing strategy, execution, optimization, agency performance, budgets, testing, and reporting. Analyze campaign, product, audience, bidding, and conversion data to identify opportunities and diagnose issues. Partner with analytics and Growth Marketing stakeholders to connect SEM performance to customer value, profitability, incrementality, and acquisition goals. This manager-level individual contributor role leads through influence without direct reports.

Own the voice agent go-to-market: define category narrative, drive developer adoption to enterprise deployment, lead product launches, craft positioning and battlecards, enable sales with collateral and proof points, collaborate on market and competitive intelligence, produce developer-facing content, and build repeatable AI-assisted PMM workflows.

Lead solutions marketing for voice AI use cases and verticals: craft narratives, decks, demos, battlecards, proof points, and web copy; enable sales and demand gen; measure pipeline impact and build AI-powered content production systems.

Director of Marketing responsible for product and content marketing, customer research, account-based and lifecycle campaigns, product launches, sales enablement, messaging, and marketing experimentation. The role partners with Science and Sales teams to market a scientific intelligence platform to biotech and pharmaceutical R&D audiences. This is a hands-on individual contributor position requiring scientific fluency, strong writing, customer proof development, launch planning, and measurement of campaign and messaging performance.

Develop and execute account-based marketing programs for strategic B2B accounts. Create personalized, multi-channel campaigns, partner with Sales to prioritize accounts and buying groups, generate and accelerate pipeline, analyze engagement and revenue results, and optimize through experimentation. Build scalable ABM playbooks and apply generative AI responsibly to research, personalization, campaign development, and analysis while validating outputs and protecting sensitive data.

Lead go-to-market strategy for Third Party Risk Management (TPRM) and Operational Risk Management (ORM) products. Own positioning, messaging, pricing, analyst relations, competitive intelligence, and market opportunity analysis. Partner cross-functionally with product, sales, marketing, and executive teams to drive launches and articulate long-term strategic direction.

Leads Hint’s brand growth agenda, annual planning, integrated campaigns, innovation strategy, commercial partnerships, and consumer engagement across social, creators, partnerships, and experiential channels. Owns campaigns from brief through launch, guides creative development, aligns cross-functional teams, establishes performance measures, and drives brand and commercial results. Develops high-performing teams while balancing strategic leadership with hands-on execution in a fast-moving consumer marketing environment.

Own and execute content strategies for a portfolio of clients, connecting SEO, AI-powered search, audience insights, and business objectives. Develop roadmaps, editorial calendars, content briefs, optimization plans, and integrated campaigns. Analyze performance and recommend improvements while managing client relationships, presentations, complex workstreams, and cross-functional collaboration across SEO, paid media, social, digital PR, creative, and analytics.

Develop and execute go-to-market strategies for healthcare and employee benefits products. Responsibilities include market and competitive analysis, product positioning and messaging, marketing collateral, product launches, sales enablement, cross-functional collaboration, client feedback analysis, and performance measurement. The role translates complex product capabilities into compelling customer-focused stories and supports thought leadership initiatives.

Owns marketing attribution, reporting, and data quality by connecting campaign activity, marketing spend, Salesforce data, leads, and pipeline outcomes. Builds dashboards, establishes campaign and UTM standards, identifies data issues, and translates analytics into investment recommendations. Evaluates marketing analytics and AI-enabled tools, partners with Marketing Operations and Commercial Enablement, and assesses readiness for marketing mix modeling.

Owns the technical build, deployment, testing, and optimization of email, nurture, webinar, landing page, and content distribution campaigns. Partners with marketing stakeholders to execute demand generation initiatives, manage audience segmentation and testing, prioritize campaign requests, and improve performance. The role also evaluates campaign tools, including AI-enabled technologies, to increase efficiency and effectiveness.

Lead customer lifecycle, retention, expansion, advocacy, and community marketing programs for a B2B cybersecurity SaaS company. Own onboarding, adoption, renewal, upsell, customer references, forums, webinars, and user communities. Partner with Sales, Customer Success, Product, and Marketing AI Ops to create signal-based campaigns, enablement materials, and automated nurture programs. Track GRR, NRR, pipeline, customer health, NPS, and engagement metrics while optimizing performance and reporting to the CMO.