Top Senior Marketing Jobs in Boston, MA

Build Synthpop’s product marketing function from the ground up, owning positioning, messaging, launches, campaigns, customer research, product storytelling, demos, sales enablement, and performance measurement. Partner cross-functionally with Product, Engineering, Sales, Customer Success, Design, and leadership to market healthcare AI workflows and translate complex technology into compelling customer outcomes. Establish scalable marketing processes, content standards, research practices, and launch operations while working primarily from the Boston/Cambridge office.

Own the affiliate marketing channel end to end, including partner recruitment, budget allocation, forecasting, tracking, attribution, optimization, compliance, fraud auditing, and ROI management. Lead affiliate specialists and contractors while collaborating with Analytics, Finance, Provider Success, and executive stakeholders. Grow high-quality publisher relationships, improve patient acquisition outcomes, and develop scalable channel operations through data-driven decisions and automation.

Manages digital marketing operations across email, SMS, social media, and creative workflows. Builds and monitors Braze and Twilio campaigns, oversees vendors, maintains data quality, schedules social content, coordinates creative approvals, reports performance, and supports digital campaigns. The role also improves processes through AI automation, testing, segmentation, and data-driven optimization while collaborating across Brand, Creative, Analytics, and Performance Marketing teams.

Owns a major sports and entertainment influencer-marketing account from strategy through delivery. Responsibilities include client relationship management, campaign operations, creator casting and contracting, compliance, budget pacing, performance analysis, process improvement, and management of two Campaign Managers. The role requires expertise in sportsbook, DFS, fantasy, NFL or NBA creator programs, fast campaign turnaround, FTC and platform compliance, and AI-enabled workflows. Some weekend work is required around games and live events.

Manage and optimize paid search, display, remarketing, and social advertising campaigns across multiple platforms. Own ROAS, CPA, conversion, and lead-generation targets; manage budgets; run A/B tests; improve audience targeting, bidding, landing pages, and campaign efficiency. Analyze performance data daily, identify growth opportunities, and deliver actionable reports connecting PPC performance to revenue and sales pipeline outcomes.

Lead product marketing strategy for high-performance computing customers, including positioning, messaging, go-to-market initiatives, customer research, content development, thought leadership, campaigns, and customer advocacy. Collaborate with sales, marketing, partners, and cross-functional teams to communicate product value, support launches, develop customer stories, and track marketing KPIs.

Leads enterprise sales enablement for Direct Sales, translating product capabilities and market insights into sales plays, launch readiness, messaging, training, content, and customer insights. Partners with Sales, Marketing, Product, Customer Success, and Revenue Operations to improve pipeline conversion, product adoption, account expansion, and sales effectiveness. Measures program impact through adoption, pipeline, penetration, and revenue metrics while building scalable workflows and field feedback loops.

Drive go-to-market strategy for Proofpoint Threat Protection and email security solutions. Develop positioning, messaging, content, product demonstrations, sales enablement, launches, customer advocacy, and performance metrics. Research buyers, competitors, market trends, and evolving cyber threats, including AI-enabled social engineering. Collaborate with product management, sales, corporate marketing, and competitive intelligence teams while presenting to internal and external audiences.

Own ABM strategy, integrated campaign execution, global webinar programs, and account-based plays across AMER, EMEA, and APJ. Partner with Sales, SDRs, Demand Generation, Field Marketing, Product Marketing, and Marketing Operations to create measurable pipeline impact. Manage campaign planning, project timelines, digital and field channels, gifting, reporting, attribution, optimization, and cross-functional alignment. Build repeatable processes, analyze account engagement and funnel performance, and translate cybersecurity subject matter into relevant messaging for technical buying groups.

Coordinates Marketing Communications projects from intake through completion, defining scopes, timelines, deliverables, and responsibilities. Maintains project plans, dashboards, and status reporting; monitors risks, priorities, resources, and deadlines; coordinates cross-functional assignments; identifies workflow bottlenecks; recommends process improvements; and supports marketing technology and project-management platform adoption.

Lead integrated, data-driven marketing campaigns to drive attendee acquisition, exhibitor engagement, and year-round audience growth. Plan annual marketing, execute multi-channel demand generation, optimize through testing and segmentation, manage agencies and budgets, leverage HubSpot, analytics and AI tools, and report results to marketing leadership.

Own a portfolio of client accounts and drive performance across Meta advertising, client strategy, direct-response copy, video sales letter scripts, creative testing, tracking, and funnel execution. Lead client calls, optimize campaigns toward appointment and acquisition targets, troubleshoot pixels and automations, and use performance data to improve messaging, lead quality, conversion rates, and retention.

Own a portfolio of client accounts for a performance marketing agency, managing Meta campaigns, budgets, testing, direct-response copy, video sales letter scripts, creative strategy, tracking, funnel integrations, reporting, and client relationships. The role is accountable for appointment-generation performance, cost per appointment, lead quality, client retention, and strategic recommendations across media, messaging, creative, and conversion funnels.

Own client performance for a portfolio of high-ticket financial services accounts. Responsibilities include Meta campaign strategy and optimization, client relationship management, direct-response copy and video sales letter scripting, creative testing, conversion tracking, funnel troubleshooting, reporting, and performance analysis. The role requires accountability for acquisition metrics, lead quality, booked appointments, client retention, and strategic recommendations across media, messaging, creative, and marketing automation.

Own a portfolio of client accounts and drive performance across Meta advertising, acquisition strategy, direct-response copy, VSL scripts, creative testing, funnel tracking, and client communication. Manage campaigns toward appointment and cost targets, troubleshoot pixels and automations, analyze funnel performance, lead client calls, and support retention. The role requires strong paid media, copywriting, analytical, and client strategy skills, with financial services marketing experience preferred.

Own a portfolio of client accounts and lead performance marketing strategy across Meta advertising, client relationships, direct-response copy, creative testing, funnel tracking, and appointment-generation campaigns. Manage budgets, optimize acquisition performance, write ad copy and video sales letter scripts, troubleshoot pixels and automations, interpret performance data, and drive client retention through strategic communication and measurable results.

Own client performance across Meta advertising, strategy, direct-response copy, video sales letter scripts, creative testing, funnel tracking, and client communication. Manage multiple accounts, optimize campaigns toward appointment and acquisition targets, lead client calls, diagnose funnel issues, configure pixels and automations, and support retention through measurable performance improvements.

Own a portfolio of client accounts and drive performance across Meta advertising, campaign optimization, conversion tracking, copywriting, creative testing, funnel execution, and client strategy. Lead client calls, reporting, testing plans, and performance improvements against appointment and acquisition targets. Write direct-response ad copy and video sales letter scripts, collaborate on creative, troubleshoot marketing automation, and support client retention.

Own a portfolio of client accounts and drive performance across Meta advertising, direct-response copy, video sales letter scripts, creative testing, tracking, funnels, and client strategy. Manage campaigns toward appointment and acquisition targets, lead client calls, analyze performance, troubleshoot integrations, and support retention. Collaborate on creative direction while using data to improve messaging, lead quality, conversion rates, and booked appointments.

Leads company-wide marketing strategy and execution supporting business development and growth. Manages the marketing team, annual plan, budget, campaigns, trade shows, customer-facing materials, brand consistency, external agencies, and cross-functional initiatives. Develops content across brochures, presentations, videos, photography, websites, and collateral while measuring performance against business-aligned KPIs. Requires frequent collaboration with communications, business development, investor relations, and other stakeholders, with travel up to 40%.

Own product marketing for Qdrant’s developer-facing AI infrastructure, including positioning across self-serve, cloud upgrades, and enterprise sales. Develop buyer scenarios, competitive programs, sales enablement, win-loss research, AI-powered workflows, and launch messaging. Partner with Product, DevRel, Growth, Sales, and Partnerships to support activation, upgrades, enterprise deals, and customer insight programs.

Leads product marketing strategy for i-Ready digital instruction and professional learning offerings. Owns positioning, messaging, go-to-market plans, product launches, competitive analysis, sales enablement, content strategy, customer advocacy, and performance measurement. Partners cross-functionally with Product, Sales, Research, Growth Marketing, Customer Marketing, and Revenue Operations. Manages and mentors product marketers while driving adoption, sales, renewals, and market growth in the K-12 education technology sector.

Leads the marketing organization’s operating engine, including strategic planning, OKR tracking, budgeting, cross-functional programs, team development, marketing operations, and performance measurement. Partners with executives and teams across Marketing, Sales, and Product to align priorities, improve processes, manage resources, and deliver integrated campaigns, events, launches, and go-to-market initiatives on time and within budget.

Own client accounts and performance for Meta lead-generation campaigns targeting financial advisors. Responsibilities include media buying, campaign optimization, direct-response copy and video sales letter scripting, creative testing, client communication, reporting, conversion tracking, Calendly and Zapier integrations, and funnel troubleshooting. The role is accountable for acquisition metrics, client retention, booked appointments, and measurable campaign results.

Own positioning, messaging, go-to-market, launches, content, customer research, and sales enablement for model APIs, serverless compute, and dedicated capacity. Translate technical capabilities into customer value, collaborate with Product, Engineering, Growth, Ecosystem, and Sales, and optimize qualified demand, conversion, and product usage. The role requires technical B2B product marketing experience, strong writing, launch leadership, commercial judgment, and understanding of AI inference and GPU deployment models.