Top Senior Marketing Jobs in Boston, MA

The Lead Partner Marketing Manager will develop and execute marketing strategies for partnerships, manage relationships with key technology allies, and oversee partner marketing initiatives at Dynatrace.

Owns paid advertising and organic LinkedIn programs for a B2B commercial insurance organization. Responsibilities include developing media plans, managing agencies and budgets, executing and optimizing campaigns, overseeing LinkedIn content and employee engagement, coordinating cross-functional marketing efforts, analyzing performance data, and presenting actionable insights. The role also serves as an internal expert on LinkedIn and digital media trends while ensuring programs align with brand standards and business priorities.

Develops content amplification strategies across social, video, editorial, public relations, and third-party channels. The role builds external partnerships, promotes executive and subject-matter-expert thought leadership, improves SEO and AI-search discoverability, and measures reach, engagement, referrals, links, citations, video performance, and business outcomes. Responsibilities include content repurposing, competitor monitoring, agency and vendor management, cross-functional collaboration, and identifying opportunities to expand brand authority and organic growth.

Own product positioning, ideal customer profiles, messaging, go-to-market launches, sales enablement, and customer insight for education software and payments solutions. Partner cross-functionally with Product, Sales, Marketing, Partnerships, and RevOps to improve pipeline quality, conversion, win rates, and revenue. Translate complex capabilities into compelling value propositions, support competitive deal strategy, and use AI to improve marketing productivity and scalability.

Leads end-to-end marketing strategy and execution for Commercial and Corporate Banking, including client acquisition, retention, product adoption, digital campaigns, ABM, sales enablement, events, analytics, optimization, budgeting, and regulatory governance. Partners with senior banking, sales, data, and digital stakeholders to develop value propositions, integrated marketing plans, and measurable growth initiatives in a regulated B2B financial services environment.

Lead North America field marketing to drive regional pipeline and growth. Build and execute regional marketing, ABM, events, and digital campaigns; align closely with sales and SDRs; manage a small team and budgets; use data and AI to optimize performance and forecast pipeline.

Develop and execute trade marketing strategy for North American reseller channel. Partner cross-functionally and with reseller partners to drive consideration, conversion, and sell-thru. Build quarterly trade plans, set KPIs, track ROI, collaborate on in-store merchandising and creative assets, analyze market and sell-thru data, and support activation execution to meet revenue targets.

Lead North America B2B field marketing to drive demand, pipeline, and sales acceleration through integrated campaigns, events, account-based marketing, and digital activation. Execute in-market programs, coordinate with sales and cross-functional partners, manage agencies and vendors, analyze campaign performance, and handle budgeting, contracting, and reporting. Travel up to 25% to support events and customer engagement.

Design and execute multi-channel ABM strategies across the Americas for the Commercial SMB segment. Lead paid media, field, and event programs (1:many, 1:few, 1:1), build operating playbooks, partner closely with sales, and establish reporting to measure and optimize pipeline generation.

The Social Media Marketing Manager will develop and execute a global social media strategy, optimize digital campaigns, and enhance brand visibility, working across various marketing functions.

Lead partner lifecycle marketing for the Mastercard Partner Advantage Program, designing journeys across onboarding, activation, engagement, growth, advocacy, and retention. Create personalized, data-driven campaigns and digital experiences, measure impact, optimize engagement, and build partner community and advocacy. Collaborate cross-functionally, influence stakeholders, and scale global programs to drive partner adoption and commercial growth.

The Senior Marketing Analytics Lead will oversee analytics projects, translate data into insights, influence marketing strategies, and mentor junior team members.

Primary owner of email marketing for Global Risk Solutions NA: strategy, SFMC journey building, end-to-end execution, A/B testing, platform governance, reporting, and cross-channel support for social, advertising, and web.

Own paid advertising and organic LinkedIn programs for Global Risk Solutions NA. Develop media strategy, manage agency relationships, execute and optimize campaigns, run A/B tests, manage organic LinkedIn content and employee engagement, synthesize cross-channel performance data, and collaborate with creative, communications, and business stakeholders to drive awareness and consideration.

Lead product marketing for consumer products, shaping value propositions, GTM strategy, and positioning. Drive product insights into roadmap, manage launches and optimization, mentor product marketing team, build GTM playbooks, partner with Creative and Performance teams, and set measurable goals to drive adoption, engagement, and revenue.

Lead marketing analytics for the US business: develop unified measurement (MMM, MTA, experiments), drive site and channel insights, forecast performance, operationalize models with Data Science/Engineering, design experiments, build executive dashboards, and influence marketing spend and strategy through actionable analysis.

Lead the Americas events marketing strategy, manage the full event lifecycle, and integrate demand generation while driving sales enablement and tracking performance against a regional budget.

The Marketing Operations & Transformation Consultant drives operational excellence by improving processes, implementing AI-enabled tools, and leading strategic marketing initiatives across departments.

Lead data-driven, AI-enabled revenue marketing to drive pipeline and revenue. Build and execute integrated multi-channel demand generation campaigns, partner with Sales and Revenue Operations, leverage marketing automation and AI for segmentation and personalization, analyze performance and attribution, optimize spend and conversion, manage partner/co-marketing initiatives, and continuously experiment to improve campaign scalability and ROI.

Lead ABM and paid acquisition programs to drive pipeline growth using AI, Demandbase, and data. Develop and optimize multi-channel paid strategies, audience segmentation, experiments, and attribution while partnering with sales and ops to maximize conversion and ROI.

Own and optimize the end-to-end marketing technology stack: roadmap, tool selection, implementations, integrations, documentation, governance, and performance metrics. Partner with IT, Sales Ops, Analytics, and Legal to ensure data flows, adoption, and ROI while supporting onboarding and ongoing optimization.

The Senior Product Marketing Manager will lead vertical-specific messaging, development of GTM strategies, and drive revenue impact through collaboration with various departments, focusing on data-driven decision making and market insights for hospitality verticals.

Own the voice agent go-to-market: define category narrative, drive developer adoption to enterprise deployment, lead product launches, craft positioning and battlecards, enable sales with collateral and proof points, collaborate on market and competitive intelligence, produce developer-facing content, and build repeatable AI-assisted PMM workflows.

Lead solutions marketing for voice AI use cases and verticals: craft narratives, decks, demos, battlecards, proof points, and web copy; enable sales and demand gen; measure pipeline impact and build AI-powered content production systems.

Create and publish platform-first social content (graphics, short video, carousels) across major channels; use trends and audience insights to drive engagement; write on-brand copy; partner with internal teams to align campaigns; produce timely content during live sports and cultural moments.