Top Senior Marketing Jobs in Boston, MA

The Lead Partner Marketing Manager will develop and execute marketing strategies for partnerships, manage relationships with key technology allies, and oversee partner marketing initiatives at Dynatrace.

Lead product marketing for Flywire's Education solutions: define positioning, ICPs, and messaging; drive go-to-market launches; build sales enablement; synthesize customer and win/loss insights; measure impact on pipeline and revenue; and use AI to scale content and research workflows.

Own and execute Bevi's paid media demand generation: build and optimize in-platform campaigns across Meta, Google, TikTok, and LinkedIn; manage agency relationship and budgets; ensure tracking and attribution integrity; build reporting and LTV:CAC-backed investment cases; partner with sales, RevOps, and analytics to improve lead quality and pipeline impact.

Lead global brand marketing for the Shark Home portfolio: develop category and product positioning, create and validate messaging and assets across channels, manage creative workflows, partner cross-functionally (Product, Sales, Insights, Creative) to drive go-to-market execution, analyze campaign performance, optimize consumer experience, and mentor an Associate Brand Manager.

Lead product marketing for consumer products, shaping value propositions, GTM strategy, and positioning. Drive product insights into roadmap, manage launches and optimization, mentor product marketing team, build GTM playbooks, partner with Creative and Performance teams, and set measurable goals to drive adoption, engagement, and revenue.

Lead Perk's product marketing function to define platform messaging, own end-to-end GTM and launches, build market and competitive intelligence, enable revenue with sales-facing assets, and grow a high-performing PMM team. Drive positioning for finance buyers, turn product investment into commercial outcomes, and operationalize repeatable launch and intelligence processes across Product, Revenue, and Marketing.

The Senior Marketing Analytics Lead will oversee analytics projects, translate data into insights, influence marketing strategies, and mentor junior team members.

The Principal Product Marketing Manager defines messaging and go-to-market strategies for Dynatrace's AI Observability solutions, develops content, leads product launches, conducts market research, and manages sales enablement.

Lead marketing analytics for the US business: develop unified measurement (MMM, MTA, experiments), drive site and channel insights, forecast performance, operationalize models with Data Science/Engineering, design experiments, build executive dashboards, and influence marketing spend and strategy through actionable analysis.

The Vice President of Marketing will develop strategies for demand generation, oversee lead generation, and optimize the buyer's journey while collaborating across teams.

The Marketing Operations Lead is responsible for optimizing systems and processes in marketing and sales, enhancing demand generation efficiency, and integrating with various data systems.

Lead ABM and paid acquisition programs to drive pipeline growth using AI, Demandbase, and data. Develop and optimize multi-channel paid strategies, audience segmentation, experiments, and attribution while partnering with sales and ops to maximize conversion and ROI.

Lead data-driven, AI-enabled revenue marketing to drive pipeline and revenue. Build and execute integrated multi-channel demand generation campaigns, partner with Sales and Revenue Operations, leverage marketing automation and AI for segmentation and personalization, analyze performance and attribution, optimize spend and conversion, manage partner/co-marketing initiatives, and continuously experiment to improve campaign scalability and ROI.

Develop and execute trade marketing strategy for North American reseller channel. Partner cross-functionally and with reseller partners to drive consideration, conversion, and sell-thru. Build quarterly trade plans, set KPIs, track ROI, collaborate on in-store merchandising and creative assets, analyze market and sell-thru data, and support activation execution to meet revenue targets.

Lead strategy and execution for marketing Bose audio technology franchises. Translate technical R&D into clear positioning, naming, and partner narratives; build scalable toolkits, sales enablement, and training; define KPIs and iterate messaging using data; partner with engineering and sales to maintain centralized, market-ready technology messaging.

Lead end-to-end planning and execution of integrated product launches. Build and manage launch timelines, coordinate cross-functional workstreams, track asset readiness and localizations, manage sample and PR workflows, identify risks and drive resolution, and continuously improve launch processes and templates to ensure global launch readiness.

Own Tulip's platform positioning, messaging, and proof points; run ongoing product launches; build sales enablement and feedback loops; translate AI and composable capabilities into operational buyer-focused value; stay close to customers to produce use cases and content that drive adoption and win rates.

Design and produce high-quality digital assets for paid social, web, email, and programmatic campaigns; run iterative A/B creative tests with Growth Marketing; maintain brand consistency and design systems in Figma; create motion graphics and basic video edits; prepare assets for web developers and support landing page layouts to improve conversion performance.

Develop and execute multicultural marketing strategies for Rezdiffra, ensuring cultural appropriateness and compliance while collaborating with various teams and stakeholders.

Lead the Enterprise Builder ABM program end-to-end: named account strategy, ERI benchmarking, executive engagement, ABM execution, BDR coordination, and $20M pipeline accountability. Design targeted account programs, measure account progression and deal quality, manage an ~$800K program budget, present results to executive leadership, and align Sales, Product, and BDRs to drive pipeline ROI.

Manage day-to-day lead routing, qualification, and CRM data quality in Microsoft Dynamics 365. Support campaign capture, attribution, tracking, reporting, and analysis. Collaborate with Marketing, Business Development, IT, and offshore teams to improve lead processes, implement CRM enhancements, and document operational procedures.

Lead North America field marketing to drive regional pipeline and growth. Build and execute regional marketing, ABM, events, and digital campaigns; align closely with sales and SDRs; manage a small team and budgets; use data and AI to optimize performance and forecast pipeline.

Lead Amazon performance marketing strategy and execution, manage Sponsored Ads and DSP, collaborate with agencies and cross-functional teams, optimize campaigns and budgets, analyze performance with AMC/analytics, and measure commercial impact to drive ROAS and customer acquisition.

Manage and optimize paid media campaigns to drive profitable app installs. Plan, execute, test, and scale acquisition channels (Google, Microsoft, Apple, paid social, CTV/TV), run incrementality and creative tests, model app economics, and deliver insights to improve efficiency and user growth.

Own and optimize the end-to-end marketing technology stack: roadmap, tool selection, implementations, integrations, documentation, governance, and performance metrics. Partner with IT, Sales Ops, Analytics, and Legal to ensure data flows, adoption, and ROI while supporting onboarding and ongoing optimization.