Top Senior Marketing Jobs in Boston, MA

Lead product marketing for ServiceNow’s CRM portfolio by developing positioning, messaging, competitive intelligence, sales enablement, content, and go-to-market activation programs. Partner with Sales, Product, Demand Generation, and Field Marketing to execute launches, equip sellers, improve field adoption, and drive measurable outcomes such as pipeline and win rates. The role requires strong communication, enterprise sales collaboration, stakeholder management, and the ability to operate effectively amid ambiguity.

Own go-to-market execution and performance marketing for AI-native applications. Develop multi-channel campaigns across Meta and Google, use generative AI to create and test ad assets, optimize acquisition budgets and conversion rates, and analyze CAC, ROAS, LTV, and related metrics. Collaborate with product, design, marketing, and analytics teams on tracking, dashboards, experimentation, and reporting. Evaluate emerging AI tools and document scalable marketing practices.

Leads product positioning, messaging, customer research, product launches, customer storytelling, demonstrations, and sales enablement for Tulip’s AI-native B2B platform. Builds voice-of-customer programs through interviews, site visits, win-loss reviews, advisory boards, and sales-call analysis. Partners with product, sales, customer success, and marketing teams to connect platform capabilities to manufacturing customer outcomes and improve market performance.

Leads B2B SaaS email marketing strategy across prospect nurture, demand generation, customer adoption, cross-sell, and upsell. Owns multi-quarter roadmaps, campaign prioritization, creative direction, email building and QA in Knak, database health, segmentation, testing, deliverability, and performance analysis. Partners cross-functionally with Demand Generation, Sales, Marketing Operations, Lifecycle, and Customer Marketing to drive engagement, pipeline, opportunities, and revenue.

Build and operate scalable, personalized lifecycle marketing experiences across email, push, in-app, SMS, WhatsApp, and emerging channels. Own campaign development, segmentation, journey orchestration, templates, dynamic content, integrations, APIs, SQL validation, and quality assurance across Hightouch and Iterable. Develop automation and AI-enabled workflows, establish technical standards, troubleshoot systems, and collaborate with Marketing, Product, Engineering, Data, and Creative teams.

Leads hotel-level digital marketing for a portfolio of high-revenue properties. Develops and optimizes paid search, paid social, display, video, and metasearch campaigns; recommends budgets; analyzes commercial performance data; communicates insights to hotels and senior leaders; coordinates hotel, agency, and enterprise partners; drives testing, program innovation, and team development.

Leads Toast’s managed marketing program, setting its strategy, service model, operating standards, roadmap, and economics. Builds and develops a leadership team, establishes scalable workflows, playbooks, capacity models, QA frameworks, dashboards, and performance rituals. Oversees customer outcomes, retention, expansion, service quality, compliance, and cost to serve while partnering across Product, Sales, Customer Success, Legal, and Finance. Drives continuous improvement through standardization, automation, AI, customer insights, and multi-channel marketing expertise.

Lead Jasper’s Product Marketing function, owning product narrative, positioning, messaging, launches, analyst relations, and go-to-market programs. Build and develop a high-performing team while partnering with Product, Marketing, Sales, Customer Success, Enablement, and executives. Translate customer, competitive, and market insights into roadmap, pricing, packaging, adoption, and pipeline strategies for Jasper’s enterprise AI marketing platform.

Build and grow HiBob’s North America partner ecosystem through acquisition, engagement, enablement, and co-marketing programs. Develop full-funnel campaigns with consultants, brokers, accountants, and other partners to generate leads and pipeline. Manage strategy, budgets, timelines, stakeholder coordination, execution, performance measurement, and optimization while aligning Partner Managers, Sales, and Marketing teams.

Leads product marketing for Huntress’s Agentic Security Platform, including go-to-market strategy, positioning, launches, sales enablement, demand generation, and technical partner marketing. Translates AI, posture management, APIs, integrations, and threat expertise into compelling customer-focused messaging. Collaborates with Product, Marketing, Sales, Security, and technology partners to drive awareness, pipeline, adoption, and platform growth among MSPs, resellers, and enterprise security buyers.

Lead MongoDB's marketing efforts focused on startups and the VC ecosystem, executing programs, building relationships, and measuring impact to strengthen presence in the Bay Area.

Own go-to-market excellence for Klaviyo by developing sales plays, enablement programs, product adoption motions, partner resources, launch materials, and field insights. Partner with Sales, Customer Success, Product Marketing, Enablement, and ecosystem teams to improve seller and CSM effectiveness, pipeline, win rates, adoption, and expansion. Establish enablement strategy, measure program performance, and influence product and messaging priorities through customer and field feedback.

Hands-on performance marketing role responsible for planning, launching, and optimizing paid media and ABM campaigns across social, video, programmatic, and emerging channels. The role manages budgets, vendors, creative testing, audience activation, measurement, and campaign optimization to build awareness, generate demand, engage buying groups, and increase pipeline. It partners closely with Creative, Content, Marketing Operations, Analytics, Sales, and Customer Marketing.

Own product marketing for Klaviyo Personalization, including positioning, messaging, launches, packaging, pricing, roadmap influence, adoption, revenue growth, sales enablement, customer evidence, thought leadership, and performance measurement. Partner cross-functionally with Product, Sales, Customer Success, Marketing, Enablement, and GTM Operations to translate AI- and data-driven capabilities into compelling value for marketers and executives.

Lead and scale multi-channel lifecycle marketing programs across email, SMS, and push. Develop personalized campaigns, journeys, segmentation, experiments, and reporting to improve patient and provider engagement. Collaborate cross-functionally with Product, Engineering, Operations, and Support teams while using analytics and A/B testing to optimize performance across B2B and D2C audiences.

Own North American regional field marketing and account-based marketing programs for mid-market audiences. Plan and execute trade shows, roadshows, roundtables, virtual events, direct mail, and ABM initiatives while partnering with sales and marketing teams. Manage lead capture, follow-up, sales enablement, campaign performance, pipeline conversion, and ROI analysis. The role requires approximately 40% travel and use of AI tools for research, planning, and analysis.

Leads product marketing for Huntress Managed EDR, owning positioning, messaging, content, campaigns, sales enablement, demand generation, and go-to-market strategy. Partners with product, sales, growth marketing, brand, and security teams to launch offerings, communicate technical benefits, drive pipeline, and expand customer accounts. The role requires deep cybersecurity product marketing experience and technical knowledge of endpoint security technologies.

Own product positioning, messaging, competitive intelligence, sales enablement, and launch marketing for ClassWallet’s ESA, school choice, K-12, and platform offerings. Partner with Product Management, Sales, and proposal teams; conduct buyer and user research; support product discovery; create messaging and enablement materials; and train sales leadership to drive adoption.

Lead and coordinate co-marketing campaigns with merchant partners across onsite, offsite, affiliate, and emerging channels. Manage partner relationships, campaign execution, performance optimization, budgets, compliance, RFPs, and cross-functional coordination. Analyze results to improve investment, revenue, GMV, acquisition, engagement, and lifetime value. Collaborate with sales, product, growth, creative, media, legal, and compliance teams across North American markets.

Own strategy, execution requirements, performance, and optimization for revenue-focused lifecycle marketing motions, including PLG, PQL conversion, cross-sell, expansion, and reactivation. Develop customer journeys, messaging, audiences, sequencing, and success measures; align Product Marketing, Product, Sales, Legal, Analytics, and Marketing Operations; track pipeline and revenue outcomes; and optimize campaigns through testing, attribution, and data-driven insights.

Leads enterprise product marketing strategy for ZS’s platform and product portfolio. Responsibilities include market research, positioning, messaging, pricing and packaging input, launches, commercialization, sales enablement, lifecycle adoption, executive influence, resource prioritization, and building a high-performing product marketing team. The role requires translating AI and technical capabilities into credible business value and driving awareness, demand, adoption, retention, expansion, and revenue growth across complex B2B SaaS markets.

Leads and builds Donorbox’s product marketing function, owning positioning, messaging, product-led growth, launches, enablement, competitive intelligence, and performance measurement. Partners with Product, Sales, Customer Success, and Marketing to drive acquisition, conversion, retention, and expansion. Manages one direct report, establishes scalable processes and KPIs, influences roadmap priorities, and presents data-driven insights to executive leadership.

Owns Deepgram’s North American events and field marketing portfolio, including 20+ trade shows, conferences, partner programs, executive events, roadshows, and account-based initiatives. Responsibilities include event strategy, budgeting, vendor and contract management, partner funding, brand activations, sales enablement, pipeline attribution, lead routing, ROI analysis, and post-event reporting. The role partners closely with Sales, Demand Generation, Product Marketing, alliances, and Marketing Operations, while developing AI-powered workflows and supporting the Deepgram Speak event series.

Own campus acquisition and enrollment marketing across 50+ higher-education partners. Build term playbooks, campaigns, email and SMS programs, campus toolkits, events, student communities, and advocate networks. Track sign-ups by channel, optimize conversion and retention, manage event and campaign investments, and use AI to scale execution. The role partners with higher-education teams and campus stakeholders to increase course enrollment and improve fill rates.

Own the technical infrastructure supporting paid media, including tracking pixels, conversion signals, CRM audience syncs, marketing automation, data pipelines, platform integrations, UTM governance, launch QA, monitoring, and reporting infrastructure. Partner closely with paid media teams to troubleshoot data discrepancies, improve campaign launch speed, maintain data quality, and support audience operations across multiple advertising platforms.