Top Senior Marketing Jobs in Boston, MA

The Lead Partner Marketing Manager will develop and execute marketing strategies for partnerships, manage relationships with key technology allies, and oversee partner marketing initiatives at Dynatrace.

Lead strategy and execution for marketing Bose audio technology franchises. Translate technical R&D into clear positioning, naming, and partner narratives; build scalable toolkits, sales enablement, and training; define KPIs and iterate messaging using data; partner with engineering and sales to maintain centralized, market-ready technology messaging.

Lead end-to-end planning and execution of integrated product launches. Build and manage launch timelines, coordinate cross-functional workstreams, track asset readiness and localizations, manage sample and PR workflows, identify risks and drive resolution, and continuously improve launch processes and templates to ensure global launch readiness.

Lead development of integrated communications strategies for new product launches: define audiences, messaging architecture, channel roles, launch phasing, and measurement. Orchestrate cross-functional alignment across marketing, media, PR, social, CRM, retail and partners. Own planning standards, readiness, investment priorities, and post-launch learning to continuously improve communications and consumer experience.

Own the email marketing channel strategy, execution, journey building, testing, governance, reporting, and optimization within Salesforce Marketing Cloud. Support social media, advertising, web, and MarTech operations while serving as a cross-channel backup. Analyze performance data, provide actionable recommendations, manage stakeholders and agencies, maintain email standards, and improve processes aligned with broader marketing objectives.

Lead integrated brand campaigns across US, CA, and UK—owning strategy, creative briefs, production, sponsorship evaluation, and performance reporting. Partner cross-functionally with PR, product marketing, media, analytics, and agencies to ensure brand consistency, sell ideas to leadership, manage budgets, and translate brand efforts into business impact.

Lead global brand and portfolio strategy for Shark and Ninja, driving product launches, integrated marketing, retailer partnerships, and performance measurement to grow market share and profitability across markets.

Lead influencer marketing strategy and execution for iGaming and Lottery businesses. Manage creator campaigns across planning, activation, measurement, and analysis; oversee budgets, optimize performance, identify emerging creators and trends, and develop full-funnel programs supporting awareness, engagement, consideration, and acquisition. Collaborate with Marketing, Creative, Analytics, Legal, Compliance, and agencies while improving campaign workflows through automation and emerging technologies.

Owns paid advertising and organic LinkedIn programs for a B2B commercial insurance organization. Responsibilities include developing media plans, managing agencies and budgets, executing and optimizing campaigns, overseeing LinkedIn content and employee engagement, coordinating cross-functional marketing efforts, analyzing performance data, and presenting actionable insights. The role also serves as an internal expert on LinkedIn and digital media trends while ensuring programs align with brand standards and business priorities.

Develops content amplification strategies across social, video, editorial, public relations, and third-party channels. The role builds external partnerships, promotes executive and subject-matter-expert thought leadership, improves SEO and AI-search discoverability, and measures reach, engagement, referrals, links, citations, video performance, and business outcomes. Responsibilities include content repurposing, competitor monitoring, agency and vendor management, cross-functional collaboration, and identifying opportunities to expand brand authority and organic growth.

Own product positioning, ideal customer profiles, messaging, go-to-market launches, sales enablement, and customer insight for education software and payments solutions. Partner cross-functionally with Product, Sales, Marketing, Partnerships, and RevOps to improve pipeline quality, conversion, win rates, and revenue. Translate complex capabilities into compelling value propositions, support competitive deal strategy, and use AI to improve marketing productivity and scalability.

Leads end-to-end marketing strategy and execution for Commercial and Corporate Banking, including client acquisition, retention, product adoption, digital campaigns, ABM, sales enablement, events, analytics, optimization, budgeting, and regulatory governance. Partners with senior banking, sales, data, and digital stakeholders to develop value propositions, integrated marketing plans, and measurable growth initiatives in a regulated B2B financial services environment.

Lead North America field marketing to drive regional pipeline and growth. Build and execute regional marketing, ABM, events, and digital campaigns; align closely with sales and SDRs; manage a small team and budgets; use data and AI to optimize performance and forecast pipeline.

Develop and execute trade marketing strategy for North American reseller channel. Partner cross-functionally and with reseller partners to drive consideration, conversion, and sell-thru. Build quarterly trade plans, set KPIs, track ROI, collaborate on in-store merchandising and creative assets, analyze market and sell-thru data, and support activation execution to meet revenue targets.

Lead North America B2B field marketing to drive demand, pipeline, and sales acceleration through integrated campaigns, events, account-based marketing, and digital activation. Execute in-market programs, coordinate with sales and cross-functional partners, manage agencies and vendors, analyze campaign performance, and handle budgeting, contracting, and reporting. Travel up to 25% to support events and customer engagement.

Design and execute multi-channel ABM strategies across the Americas for the Commercial SMB segment. Lead paid media, field, and event programs (1:many, 1:few, 1:1), build operating playbooks, partner closely with sales, and establish reporting to measure and optimize pipeline generation.

Lead marketing efforts for a portfolio of pharmaceutical products, managing brand strategy, launch planning, and cross-functional collaboration to optimize brand performance and market insights.

The Social Media Marketing Manager will develop and execute a global social media strategy, optimize digital campaigns, and enhance brand visibility, working across various marketing functions.

Lead partner lifecycle marketing for the Mastercard Partner Advantage Program, designing journeys across onboarding, activation, engagement, growth, advocacy, and retention. Create personalized, data-driven campaigns and digital experiences, measure impact, optimize engagement, and build partner community and advocacy. Collaborate cross-functionally, influence stakeholders, and scale global programs to drive partner adoption and commercial growth.

The Senior Marketing Analytics Lead will oversee analytics projects, translate data into insights, influence marketing strategies, and mentor junior team members.

Primary owner of email marketing for Global Risk Solutions NA: strategy, SFMC journey building, end-to-end execution, A/B testing, platform governance, reporting, and cross-channel support for social, advertising, and web.

Own paid advertising and organic LinkedIn programs for Global Risk Solutions NA. Develop media strategy, manage agency relationships, execute and optimize campaigns, run A/B tests, manage organic LinkedIn content and employee engagement, synthesize cross-channel performance data, and collaborate with creative, communications, and business stakeholders to drive awareness and consideration.

The Senior ABX Manager will design and execute account-based marketing programs for strategic accounts, collaborating with sales to drive engagement and revenue.

Lead strategy, planning, and execution for Connected TV, audio, OOH, and direct mail/gifting. Build programmatic audio and CTV programs, manage media/vendor relationships, design incrementality tests and measurement frameworks, partner with Creative and Analytics to align channels with pipeline goals, and scale offline, upper-funnel programs within an ABM and performance-marketing context.

Lead integrated marketing and market development for Innovation Labs, building strategy, campaigns, website and executive thought leadership. Drive PR, events, partner marketing, ABM, personalized executive engagement using AI, and cross-functional alignment. Manage budget, agencies, and performance metrics to position DNSid as a thought leader and support commercial pipeline growth.