Top Senior Marketing Jobs in Boston, MA

Lead MongoDB's marketing efforts focused on startups and the VC ecosystem, executing programs, building relationships, and measuring impact to strengthen presence in the Bay Area.

Lead product marketing for ServiceNow’s Service CRM portfolio. Own go-to-market activation, launch plans, sales enablement, competitive intelligence, messaging, positioning, content, and cross-functional programs. Build seller tools, deliver enablement, analyze market competition, translate product capabilities into customer-facing narratives, and partner with Sales, Product, Demand Generation, and Field Marketing to drive adoption, pipeline, win rates, and competitive success.

Own go-to-market excellence for Klaviyo by developing sales plays, enablement programs, product adoption motions, partner resources, launch materials, and field insights. Partner with Sales, Customer Success, Product Marketing, Enablement, and ecosystem teams to improve seller and CSM effectiveness, pipeline, win rates, adoption, and expansion. Establish enablement strategy, measure program performance, and influence product and messaging priorities through customer and field feedback.

Own product marketing for Klaviyo Personalization, including positioning, messaging, launches, packaging, pricing, roadmap influence, adoption, revenue growth, sales enablement, customer evidence, thought leadership, and performance measurement. Partner cross-functionally with Product, Sales, Customer Success, Marketing, Enablement, and GTM Operations to translate AI- and data-driven capabilities into compelling value for marketers and executives.

Leads end-to-end marketing strategy and execution for Commercial and Corporate Banking, including client acquisition, retention, product adoption, digital campaigns, ABM, sales enablement, events, analytics, optimization, budgeting, and regulatory governance. Partners with senior banking, sales, data, and digital stakeholders to develop value propositions, integrated marketing plans, and measurable growth initiatives in a regulated B2B financial services environment.

Leads enterprise product marketing strategy for ZS’s platform and product portfolio. Responsibilities include market research, positioning, messaging, pricing and packaging input, launches, commercialization, sales enablement, lifecycle adoption, executive influence, resource prioritization, and building a high-performing product marketing team. The role requires translating AI and technical capabilities into credible business value and driving awareness, demand, adoption, retention, expansion, and revenue growth across complex B2B SaaS markets.

Leads demand and field marketing for US major enterprise accounts, aligning with sales, BDR, partner, and digital marketing teams to generate pipeline and bookings. Responsibilities include omnichannel campaign planning, ABM, digital demand generation, executive events, partner marketing, budget management, vendor coordination, performance reporting, and ROI optimization. The role owns strategies for Global 2000 accounts and uses analytics, intent intelligence, and marketing technology to drive full-funnel engagement and conversion.

Own Jasper’s customer advocacy and experiential marketing engine, including customer story development, reference programs, analyst and press preparation, customer-generated content, and six annual Customer Advisory Boards. Build executive and practitioner relationships, design high-touch events, deploy customer proof into sales and post-sale programs, and measure product behavior change, account coverage, expansion pipeline, and advocacy conversion. Partner cross-functionally with Sales, Customer Success, Product Marketing, Marketing Ops, and RevOps in a fully remote role requiring 20–25% travel.

Leads ClassWallet’s full marketing function, including brand, product marketing, demand generation, account-based marketing, events, content, marketing operations, and website strategy. Owns marketing strategy, budget, pipeline targets, positioning, launches, public-sector go-to-market, attribution, agency management, and team development. Partners with Sales, Product Management, and executives to support the company’s product-led growth model.

Leads Dropbox’s lifecycle marketing strategy across onboarding, engagement, retention, monetization, expansion, cross-sell, and re-engagement. Manages a team, sets the roadmap, develops scalable customer programs, and partners with Product, Data Science, Marketing Operations, and other teams. Oversees segmentation, personalization, experimentation, measurement, marketing automation, and operating-model development to improve adoption, retention, and revenue.

Lead product marketing for an AI-first compliance platform: own messaging and positioning across industries, build ICPs and personas, create sales enablement, run customer insight conversations, lead GTM for launches, and partner with content, social, events, and web to keep the story consistent.

Develop and execute merchant acquisition and activation programs through platform and ISV channels. Own channel strategy, integrated campaigns, partner collaboration, messaging, content, execution, measurement, and optimization. Work cross-functionally with Partnerships, Sales, Product Marketing, Brand, Legal, and Revenue Intelligence to drive acquisition, activation, pipeline, GMV, and revenue. Analyze performance, manage multiple programs, and turn successful campaigns into reusable playbooks.

Lead adoption of Atlassian’s Teamwork Graph platform by developing positioning, messaging, go-to-market strategy, onboarding programs, enablement, and activation initiatives. Translate complex platform, data, and AI concepts for technical and business audiences, collaborate with Product, Engineering, Sales, and Customer Success, measure adoption analytics, optimize engagement programs, and represent the platform externally.

Own product marketing strategy and execution, including positioning, messaging, go-to-market launches, sales enablement, competitive intelligence, analyst relations, and expansion campaigns. Partner with Product, Sales, Marketing, and Customer Success to drive adoption, pipeline, retention, and revenue. Translate complex technical capabilities into compelling narratives and measure launch performance. The role requires at least five years of B2B product marketing experience, or three years with an advanced degree, and travel up to 25%.

Directs sales, marketing, and revenue-generating strategies for a resort hotel. Leads and develops the sales and marketing team, grows group and transient business, manages client relationships, oversees campaigns and public relations, maintains digital and OTA presence, analyzes market and sales performance, manages budgets, forecasts demand, and collaborates with hotel operations and revenue management to achieve commercial goals.

Leads Affirm’s Marketing Services organization and long-term partner marketing strategy. Oversees marketplace, partner, and platform marketing teams; manages co-marketing investments, events, monetization programs, measurement frameworks, governance, and partner-funded initiatives. Collaborates with Product, Sales, Partnerships, Finance, Analytics, Legal, and other teams to drive merchant growth, improve return on investment, and strengthen strategic relationships. Builds scalable operating models and develops senior marketing leaders.

Leads product marketing strategy for CrowdStrike’s cloud risk and developer security portfolio. Owns positioning, launches, messaging, analyst engagement, field readiness, technical content, competitive strategy, thought leadership, and adoption. Partners with Product and CTO leaders to shape roadmap and market direction, creates technical proof for cloud and application security audiences, and uses customer, pipeline, usage, and competitive insights to improve business outcomes.

Own go-to-market execution and performance marketing for AI-native applications. Develop multi-channel campaigns across Meta and Google, use generative AI to create and test ad assets, optimize acquisition budgets and conversion rates, and analyze CAC, ROAS, LTV, and related metrics. Collaborate with product, design, marketing, and analytics teams on tracking, dashboards, experimentation, and reporting. Evaluate emerging AI tools and document scalable marketing practices.

Build and manage patient lifecycle campaigns across email, SMS, push, and in-app channels. Own audience segmentation, campaign QA, experimentation, holdout measurement, and retention optimization. Partner with Product, Engineering, and Data Science to instrument events, develop notification infrastructure, and apply predictive personalization signals such as churn propensity and appointment readiness. The role requires hands-on campaign execution, strong lifecycle platform expertise, data fluency, and comfort operating in an ambiguous environment.

Own the global marketing strategy for HiBob’s technology partner ecosystem and marketplace. Develop joint positioning, integrated go-to-market campaigns, demand-generation programs, regional activation frameworks, and partner prioritization models. Collaborate with Product, Sales, Partner Managers, and regional Marketing teams to drive adoption, pipeline, revenue, and customer value. Use performance data to optimize investments and scale successful programs globally.

Develops and executes hotel marketing strategies and campaigns across digital and social channels to drive revenue and guest engagement. Monitors industry trends, presents monthly performance insights to Sales and Revenue Management, leads cross-functional initiatives, and supervises, coaches, and supports marketing team members.

Leads North American revenue marketing strategy, pipeline generation, revenue contribution, budget allocation, field and digital programs, public sector and partner marketing, and team development. Partners closely with Sales leadership to drive enterprise, commercial, public sector, and channel growth. Owns integrated marketing planning, performance measurement, investment decisions, and executive communication across the region.

Develop and execute product-led growth, lifecycle marketing, and technical audience programs for Voyage AI. Drive awareness, onboarding, activation, adoption, expansion, and continued usage through campaigns, experiments, content, emerging channels, and cross-sell strategies. Partner with Product, Product Marketing, Analytics, Builder Relations, and Data Science teams. Segment audiences, analyze customer and product data, monitor funnel KPIs, optimize messaging and experiences, and identify scalable growth opportunities.

Leads integrated marketing strategy and execution for major food and wine festivals, driving attendance, ticket revenue, brand growth, and sustained consumer demand. Responsibilities include event positioning, audience development, budgeting, paid media, direct mail, social media, community partnerships, editorial coordination, campaign analysis, KPI tracking, and cross-functional collaboration. The role is fully remote with approximately 15% travel.

Own lifecycle and retention marketing across email, SMS, and membership communications. Build and optimize Klaviyo flows, segmentation, personalization, testing, campaign calendars, and QA. Manage membership onboarding, churn prevention, win-back, and upgrades while connecting CRM activity to conversion, repeat purchase, retention, reactivation, and LTV. Requires hands-on ecommerce marketing expertise and measurable results.