Top Senior Marketing Jobs in Boston, MA

Lead North America field marketing to drive regional pipeline and growth. Build and execute regional marketing, ABM, events, and digital campaigns; align closely with sales and SDRs; manage a small team and budgets; use data and AI to optimize performance and forecast pipeline.

Develop and execute lifecycle and growth marketing programs for B2B SaaS developers, driving platform adoption, retention, expansion, and revenue. Own campaigns across onboarding, activation, re-engagement, and monetization; optimize messaging, channels, and user journeys through experimentation and A/B testing. Partner with Product, Analytics, Data Science, Customer Success, Product Marketing, and Developer Relations. Analyze customers, markets, and KPIs to identify growth opportunities and deliver measurable programs.

Build Mimica’s product marketing function and own product positioning, messaging, go-to-market strategy, launches, market research, customer narratives, sales enablement, and marketing collateral. Partner closely with Product, Sales, Content, Demand Generation, and other teams to translate technically complex AI and enterprise software capabilities into compelling stories for varied industries, personas, use cases, and customer segments.

Manage high-volume pre- and post-sales marketing deliverables, translating AI, data, identity, and platform capabilities into client narratives, proposals, presentations, and enablement materials. Partner cross-functionally on product marketing, positioning, sales training, field marketing, events, and thought leadership. Develop scalable collateral libraries and explore AI-powered tools and workflows to improve marketing and sales efficiency.

Lead North America B2B field marketing to drive demand, pipeline, and sales acceleration through integrated campaigns, events, account-based marketing, and digital activation. Execute in-market programs, coordinate with sales and cross-functional partners, manage agencies and vendors, analyze campaign performance, and handle budgeting, contracting, and reporting. Travel up to 25% to support events and customer engagement.

Design and execute multi-channel ABM strategies across the Americas for the Commercial SMB segment. Lead paid media, field, and event programs (1:many, 1:few, 1:1), build operating playbooks, partner closely with sales, and establish reporting to measure and optimize pipeline generation.

Own enterprise partnership lifecycle marketing across journey architecture, segmentation, creative strategy, execution, experimentation, reporting, and optimization. Build scalable journey templates, creative frameworks, QA processes, KPI dashboards, and reporting standards from scratch. Serve as a Customer Success point of contact, lead partner launch workstreams, diagnose performance issues, present recommendations, and use AI to accelerate marketing workflows while applying sound judgment.

Leads omni-channel shopper marketing, retail media, merchandising, influencer, and promotional programs across major national retail accounts. Partners with sales teams on joint business planning, line reviews, budgets exceeding $1 million, and trade ROI optimization. Advises on digital advertising, content optimization, retailer media tactics, and influencer campaigns. Manages agencies and vendors, supports product launches, and mentors retail marketing team members.

Lead partner marketing programs for standards organizations, content publishers, resellers, and channel partners. Develop co-branded campaigns, enablement materials, webinars, events, messaging, and product launch activities. Collaborate with Sales, Product Marketing, Partner Management, and regional teams to drive partner engagement, pipeline, revenue, and global campaign execution. Track performance, ROI, sourced pipeline, MDF usage, and partner activation while supporting co-selling and account-based marketing initiatives.

Lead global paid performance channels (search, social, mobile UA) to drive new user acquisition and ROI. Own strategy, testing, measurement, platform partnerships, and performance reporting; partner with Data Science and cross-functional teams to design experiments, scale playbooks, and surface insights to leadership.

Supports business development and marketing initiatives for a law firm’s Health Care and Life Sciences sector. Responsibilities include client development, competitive research, events, social media, CRM reporting, pitches and proposals, award submissions, thought leadership, sponsorship tracking, budgeting, and attorney marketing support. The role collaborates with attorneys, firm leadership, communications, events, client development, and marketing operations teams to increase revenue, visibility, client engagement, and sector growth.

Supports business development and marketing initiatives for multiple legal practice groups. Responsibilities include developing proposals and pitches, conducting market and competitive research, coordinating events and sponsorships, managing rankings and award submissions, producing thought leadership and digital content, maintaining CRM data, supporting social media campaigns, and tracking marketing return on investment. The role collaborates with attorneys and marketing teams to strengthen client relationships, generate opportunities, and raise the firm’s profile.

Leads Hotel Commonwealth’s sales and marketing strategy, driving revenue, market share, group business, transient segments, consortia, corporate accounts, and luxury travel partnerships. Oversees integrated digital, email, social media, public relations, and experiential marketing initiatives; manages third-party partners; collaborates with revenue management on pricing and inventory strategy; and leads, coaches, and develops a commercial team of 5–8 associates.

The Senior Marketing Analytics Lead will oversee analytics projects, translate data into insights, influence marketing strategies, and mentor junior team members.

Lead marketing designer who rapidly creates brand systems, templates, and high-volume marketing assets using Figma and AI image tools. Build reusable Figma libraries and components, produce social/app store/OG visuals and short videos, polish product UI where needed, and push design tooling and workflows to scale across many products.

Leads integrated marketing campaign execution and go-to-market activation across brand, creative, channel, marketing operations, and business teams. Develops campaign plans, messaging, launch materials, and enablement resources; coordinates timelines, stakeholders, and readiness activities across customer touchpoints. Tracks execution metrics, supports retrospectives, identifies improvements, and builds scalable processes and best practices for repeatable campaign delivery.

Leads integrated marketing and communications strategies for national Alzheimer's Association constituent events. Responsibilities include campaign planning, audience segmentation, messaging, content and asset development, project management, performance tracking, and coordination across paid, earned, social, direct, digital, and print channels. Oversees standardized marketing templates and resources for chapters nationwide while supporting registration, fundraising, engagement, and consistent brand execution.

Develops and leads targeted B2B marketing programs for public-sector customers, coordinating campaigns across Sales, Marketing, Digital, Creative, Analytics, and partner channels. Responsibilities include audience segmentation, messaging, content and sales enablement development, campaign execution, KPI measurement, testing, pipeline analysis, and cross-functional project leadership. The role also mentors contributors and uses customer and performance insights to improve campaign effectiveness and revenue impact.

The Senior ABX Manager will design and execute account-based marketing programs for strategic accounts, collaborating with sales to drive engagement and revenue.

Lead strategy, planning, and execution for Connected TV, audio, OOH, and direct mail/gifting. Build programmatic audio and CTV programs, manage media/vendor relationships, design incrementality tests and measurement frameworks, partner with Creative and Analytics to align channels with pipeline goals, and scale offline, upper-funnel programs within an ABM and performance-marketing context.

Lead integrated marketing and market development for Innovation Labs, building strategy, campaigns, website and executive thought leadership. Drive PR, events, partner marketing, ABM, personalized executive engagement using AI, and cross-functional alignment. Manage budget, agencies, and performance metrics to position DNSid as a thought leader and support commercial pipeline growth.

Lead developer marketing for DNSid: create developer onboarding, docs, SDK/API promotion, tutorials, webinars, and community programs. Build GitHub/open-source engagement, partner integrations, hackathons, and feedback loops with Product and Engineering to drive developer adoption and advocacy.

Leads marketing pursuit processes for education, science and technology, and arts markets. Responsibilities include developing messaging and written content, producing RFQ/P responses and proposals, creating collateral, coordinating award submissions and events, managing photoshoots, proofreading, and collaborating with marketing, brand, communications, and practice teams. The role requires managing concurrent projects, maintaining brand standards, supporting business development, and mentoring team members.

Lead the Americas events marketing strategy, manage the full event lifecycle, and integrate demand generation while driving sales enablement and tracking performance against a regional budget.

Lead marketing analytics for the US business: develop unified measurement (MMM, MTA, experiments), drive site and channel insights, forecast performance, operationalize models with Data Science/Engineering, design experiments, build executive dashboards, and influence marketing spend and strategy through actionable analysis.