Top Senior Marketing Jobs in Boston, MA

The Content Marketing Manager will lead content planning and production across blogs, email, SEO, AI-driven search, and organic social channels. Responsibilities include managing editorial calendars, creating data-rich and customer-focused content, owning the Inventory Insider newsletter, optimizing channel performance, developing AI-assisted workflows, and managing agencies and freelancers. The role collaborates with data, demand generation, and product marketing teams on research, campaigns, and product initiatives.

Own and optimize marketing operations systems, workflows, integrations, lead scoring, routing, and funnel processes. Partner with Sales, Demand Generation, Web, Analytics, and Systems teams to improve lead quality, conversion, response times, and handoffs. Manage the marketing technology stack, troubleshoot data flows, evaluate vendors and tools, and test AI-powered automation to improve operational efficiency and scalability.

Supports marketing and business development initiatives for the firm’s Life Sciences and Healthcare sectors. Responsibilities include client targeting, cross-selling, events, sponsorships, webinars, RFP and pitch content, marketing collateral, website and social media content, client outreach, communications, ROI tracking, and CRM or experience database management. The role partners with lawyers and internal teams to support campaigns, maintain credentials, and achieve business objectives.

Own Iterable’s content strategy, editorial standards, brand voice, and marketing copy across organic, AI-driven search, paid advertising, and demand-generation channels. Build content roadmaps, develop AI-assisted production workflows, analyze performance, and connect content visibility to qualified leads and pipeline. Collaborate with SEO, product marketing, demand generation, sales, engineering, and other teams to produce high-quality technical and thought-leadership content at scale.

Own end-to-end execution of strategic marketing initiatives from planning through launch. Build project roadmaps, manage timelines, dependencies, stakeholders, executive reviews, and cross-functional teams. Identify risks, drive decisions, and ensure flawless delivery. Improve marketing operations by developing processes, workflows, templates, and review systems, using AI and LLM tools to increase efficiency and quality.

Leads marketing strategy and integrated growth programs for P&G’s Dollar Channel across Dollar General, Family Dollar, and Dollar Tree. The role combines shopper marketing, digital commerce, retail media, social commerce, brand-building, customer partnerships, agency leadership, analytics, external selling, and commercial negotiation to increase household penetration and traffic. The manager collaborates with Brand, Sales, Media, Analytics, agencies, and retail partners to create customer value and drive conversion.

Own and optimize paid social marketing programs across Meta and other platforms to drive acquisition, conversion, revenue, and customer lifetime value. Manage dynamic product advertising, audience strategy, testing, automation, budgets, attribution, product feeds, and campaign measurement. Analyze performance data, develop dashboards, identify optimization opportunities, and present recommendations. Collaborate with Analytics, MarTech, Technology, Creative, Merchandising, and external platform partners on cross-functional digital growth initiatives.

Develops and executes integrated product marketing strategies for network audio and system device portfolios. Responsibilities include product positioning, messaging, launches, demand-generation campaigns, competitor analysis, ROI measurement, portfolio planning, and cross-functional collaboration with product, technical, sales, and marketing teams. The role translates technical concepts into customer-focused content and supports growth through traditional and digital marketing tactics.

Supports communications and marketing teams through project coordination, editorial and content development, brand standards, media relations support, digital communications, and shared team systems. Responsibilities include drafting and editing communications, maintaining style guides and templates, monitoring media, managing press lists, supporting social media and website content, and coordinating cross-team projects. This is a remote U.S.-based role requiring occasional travel.

Lead marketing and communications for Vantage’s Insurance segment. Set marketing strategy, connect campaigns to underwriting results, create broker-facing content, manage email programs, support CRM implementation, develop event and sponsorship strategy, and oversee branded promotional materials. Partner closely with underwriting, distribution, brokers, and senior leadership to strengthen the Insurance business’s brand, communications, and sales enablement efforts.

Conducts market, technology, competitive, customer, and financial analyses to guide digital and robotics innovation opportunities in orthopaedics. Responsibilities include technology scouting, feasibility assessments, business modeling, customer research, AI-enabled market intelligence, KPI development, dashboards, trend reporting, and senior leadership communication. The role also partners with external agencies and supports prioritization of emerging technologies including navigation, robotics, augmented reality, and artificial intelligence.

Own the account-based growth marketing motion for named accounts, including ABM campaigns, paid media, intent signals, events, and expansion plays. Improve MQL-to-SQL conversion, lead management, website conversion rates, nurture flows, forms, and funnel experimentation. Partner with Sales, Customer Success, Account Management, RevOps, BDRs, and marketing teams while reporting campaign and account-level performance to leadership.

Lead marketing strategy and execution for Audit and Tax practices, including go-to-market campaigns, acquisition integration, brand transitions, content operations, thought leadership, and cross-service alignment. Track pipeline, revenue, campaign efficiency, and brand performance through dashboards and insights. Partner with practice leadership and develop marketing capabilities in a high-growth, matrixed professional services environment.

Reviews, writes, and edits Medicare and commercial health insurance communications for clarity, accuracy, plain language, brand consistency, and compliance. Partners with writers, subject matter experts, legal, and compliance teams; validates facts, disclaimers, trademarks, and implemented revisions. Manages multiple deadlines, supports member-experience communications, develops simplification assets, improves workflows, and may train colleagues on communication and quality standards.

Lead marketing strategy and execution for Audit and Tax practices, including go-to-market campaigns, acquisition marketing integration, brand transitions, content operations, thought leadership, and cross-service-line alignment. Track pipeline, revenue, win rates, and brand performance through dashboards and insights. Partner with leadership, develop marketing capabilities, and drive growth in a high-growth, matrixed professional services environment.

Lead go-to-market strategy for Sprout Social’s AI portfolio, including the Trellis AI agent. Develop enterprise launch playbooks, positioning, executive messaging, campaigns, and enablement programs. Analyze market and competitive dynamics, influence product roadmaps, improve launch processes, and partner with Product, Sales, Revenue, Brand, and executive leadership to drive adoption, revenue growth, deal expansion, and category leadership. The role also mentors marketing team members and operates with substantial autonomy.

Plan, execute, and optimize multi-channel B2B demand generation and ABM campaigns for the mid-market segment. Partner with content, product marketing, marketing operations, sales, and analytics teams to align targeting, messaging, enablement, and pipeline goals. Manage webinars, sales plays, direct mail, and other channels; monitor performance, conduct testing, optimize spend, maintain reporting, and translate campaign data into actionable recommendations. Use AI tools to improve personalization and execution.

Leads marketing, communications, proposals, presentations, campaigns, conferences, and strategic pursuits for Gilbane’s Advanced Manufacturing, Science & Technology vertical. Develops compelling content, manages brand alignment and digital assets, conducts market research, supports business development, and collaborates with cross-functional teams. Maintains project data, visits jobsites for content gathering, mentors junior staff, and manages multiple deliverables while building expertise in AEC and AMS&T markets.

Leads SentiLink’s B2B marketing organization, strategy, team development, pipeline generation, integrated campaigns, brand and digital growth, enterprise account programs, events, and marketing measurement. Partners with Sales, Product, Data Science, Revenue Operations, and executives to drive qualified pipeline, conversion, revenue, and ARR growth.

Build and grow HiBob’s North America partner ecosystem through acquisition, engagement, enablement, and co-marketing programs. Develop full-funnel campaigns with consultants, brokers, accountants, and other partners to generate leads and pipeline. Manage strategy, budgets, timelines, stakeholder coordination, execution, performance measurement, and optimization while aligning Partner Managers, Sales, and Marketing teams.

Own growth marketing experimentation across the funnel, including website CRO, paid search and social, SEO, lifecycle nurture, and free-to-paid conversion. Manage analytics, attribution, dashboards, and acquisition efficiency while partnering with Product Marketing, Product, Sales, and RevOps. Build AI-assisted marketing workflows and use Marketo and Salesforce to improve lead quality, pipeline, and expansion.

Own product positioning, messaging, launches, go-to-market plans, sales enablement, competitive intelligence, partner enablement, and proof content for DomainTools cybersecurity and threat intelligence products. Translate technical capabilities, including AI-native workflows and API-based intelligence, into compelling narratives for security practitioners and executive buyers. Collaborate with Product, Sales, Research, Engineering, and Demand Generation while supporting analyst, partner, and strategic customer engagements.

Leads strategic marketing for equipment finance business lines by developing data-driven strategies, integrated plans, performance metrics, and sales enablement initiatives. Partners with business leaders and cross-functional marketing teams to identify growth opportunities, understand customer needs, execute campaigns, measure results, and recommend optimizations. Serves as a trusted marketing advisor, communicates recommendations to senior leaders, mentors junior talent, and ensures adherence to risk, regulatory, and internal control standards.

Leads public relations, media relations, thought leadership, events, industry engagement, and external outreach for energy efficiency, electric mobility, and demand response initiatives. Manages agencies, stakeholders, vendors, calendars, communications projects, and budgets while ensuring brand alignment. Develops strategic outreach and thought leadership opportunities, represents the organization externally, and serves as an editorial resource. Requires cross-state travel and participation in emergency restoration assignments.

Develops and manages integrated marketing communications, social media, website, blog, email, public relations, and community engagement content. Serves as a brand steward, ensures regulatory compliance, monitors online reputation, analyzes campaign performance, coordinates with internal teams and vendors, and creates video and digital materials. The role also supports financial wellness initiatives and represents the credit union at community events.