Top Senior Marketing Jobs in Boston, MA

Own Headway’s provider lifecycle marketing program end to end, from segmentation and trigger design through campaign deployment in Iterable and Intercom. Build journeys that improve provider activation, product adoption, engagement, and retention. Develop experiments, define success metrics, analyze performance, and continuously optimize programs. Partner with Product, Product Marketing, Customer Success, and Creative to align lifecycle campaigns with product priorities and create consistent provider experiences.

Manage and optimize SharkNinja’s US affiliate marketing program, including partner recruitment, onboarding, offers, commissions, placements, compliance, reporting, and performance optimization. Support social affiliate growth across Meta and YouTube, coordinate with agencies, networks, and internal marketing teams, and translate ecommerce priorities into affiliate activations. Monitor performance, improve conversion and ROI, manage partner relationships, and support agreements and payment processes.

Manages marketing and business development support for private companies and fund formation practices. Responsibilities include prioritizing marketing requests, managing pitches and proposals, coordinating legal rankings submissions and practice-led events, maintaining attorney bios and marketing assets, conducting market research, and onboarding lateral attorneys. The role also supervises and mentors direct reports while partnering with internal marketing, creative, strategy, and events teams.

Leads the Marketing Operations team and serves as the Slate marketing automation expert. Manages email campaigns, event platforms, integrations, workflows, prospect data, segmentation, lead scoring, reporting, dashboards, data quality, documentation, and stakeholder support. Supervises staff, improves marketing processes, develops automation solutions, and translates business needs into technical requirements while supporting pipeline growth and data-informed decision-making.

Own product positioning, messaging, launches, competitive strategy, sales enablement, analyst relations, customer proof, and adoption for Bizzabo’s enterprise Event Experience OS. Partner across Product, Sales, Account Management, and Marketing to translate complex and AI-driven capabilities into compelling business value. Lead competitive intelligence, field readiness, analyst evaluations, peer review strategy, and AI-enabled go-to-market workflows.

Build Synthpop’s product marketing function from the ground up, owning positioning, messaging, launches, campaigns, customer research, product storytelling, demos, sales enablement, and performance measurement. Partner cross-functionally with Product, Engineering, Sales, Customer Success, Design, and leadership to market healthcare AI workflows and translate complex technology into compelling customer outcomes. Establish scalable marketing processes, content standards, research practices, and launch operations while working primarily from the Boston/Cambridge office.

Own the affiliate marketing channel end to end, including partner recruitment, budget allocation, forecasting, tracking, attribution, optimization, compliance, fraud auditing, and ROI management. Lead affiliate specialists and contractors while collaborating with Analytics, Finance, Provider Success, and executive stakeholders. Grow high-quality publisher relationships, improve patient acquisition outcomes, and develop scalable channel operations through data-driven decisions and automation.

Leads and builds Donorbox’s product marketing function, owning positioning, messaging, product-led growth, launches, enablement, competitive intelligence, and performance measurement. Partners with Product, Sales, Customer Success, and Marketing to drive acquisition, conversion, retention, and expansion. Manages one direct report, establishes scalable processes and KPIs, influences roadmap priorities, and presents data-driven insights to executive leadership.

Drive product marketing strategy and execution for the Home Equity business. Responsibilities include analyzing market, customer, and competitive insights; developing positioning and messaging; managing the marketing calendar; supporting product launches; creating lifecycle and multichannel campaigns; partnering on creative briefs; and monitoring campaign performance to identify growth opportunities.

Own and optimize marketing operations systems, workflows, integrations, lead scoring, routing, and funnel processes. Partner with Sales, Demand Generation, Web, Analytics, and Systems teams to improve lead quality, conversion, response times, and handoffs. Manage the marketing technology stack, troubleshoot data flows, evaluate vendors and tools, and test AI-powered automation to improve operational efficiency and scalability.

Supports marketing and business development initiatives for the firm’s Life Sciences and Healthcare sectors. Responsibilities include client targeting, cross-selling, events, sponsorships, webinars, RFP and pitch content, marketing collateral, website and social media content, client outreach, communications, ROI tracking, and CRM or experience database management. The role partners with lawyers and internal teams to support campaigns, maintain credentials, and achieve business objectives.

Own Iterable’s content strategy, editorial standards, brand voice, and marketing copy across organic, AI-driven search, paid advertising, and demand-generation channels. Build content roadmaps, develop AI-assisted production workflows, analyze performance, and connect content visibility to qualified leads and pipeline. Collaborate with SEO, product marketing, demand generation, sales, engineering, and other teams to produce high-quality technical and thought-leadership content at scale.

Build and execute account-based marketing programs for strategic and enterprise accounts across West and Central regions. Partner with sales to target buying groups, create personalized campaigns, coordinate cross-functional marketing efforts, manage budgets and timelines, and measure pipeline and revenue impact. Use account research, intent signals, campaign data, and marketing technology to optimize programs and develop repeatable ABM playbooks.

Leads marketing strategy and integrated growth programs for P&G’s Dollar Channel across Dollar General, Family Dollar, and Dollar Tree. The role combines shopper marketing, digital commerce, retail media, social commerce, brand-building, customer partnerships, agency leadership, analytics, external selling, and commercial negotiation to increase household penetration and traffic. The manager collaborates with Brand, Sales, Media, Analytics, agencies, and retail partners to create customer value and drive conversion.

Own and optimize paid social marketing programs across Meta and other platforms to drive acquisition, conversion, revenue, and customer lifetime value. Manage dynamic product advertising, audience strategy, testing, automation, budgets, attribution, product feeds, and campaign measurement. Analyze performance data, develop dashboards, identify optimization opportunities, and present recommendations. Collaborate with Analytics, MarTech, Technology, Creative, Merchandising, and external platform partners on cross-functional digital growth initiatives.

Develops and executes integrated product marketing strategies for network audio and system device portfolios. Responsibilities include product positioning, messaging, launches, demand-generation campaigns, competitor analysis, ROI measurement, portfolio planning, and cross-functional collaboration with product, technical, sales, and marketing teams. The role translates technical concepts into customer-focused content and supports growth through traditional and digital marketing tactics.

Supports communications and marketing teams through project coordination, editorial and content development, brand standards, media relations support, digital communications, and shared team systems. Responsibilities include drafting and editing communications, maintaining style guides and templates, monitoring media, managing press lists, supporting social media and website content, and coordinating cross-team projects. This is a remote U.S.-based role requiring occasional travel.

Lead marketing and communications for Vantage’s Insurance segment. Set marketing strategy, connect campaigns to underwriting results, create broker-facing content, manage email programs, support CRM implementation, develop event and sponsorship strategy, and oversee branded promotional materials. Partner closely with underwriting, distribution, brokers, and senior leadership to strengthen the Insurance business’s brand, communications, and sales enablement efforts.

Conducts market, technology, competitive, customer, and financial analyses to guide digital and robotics innovation opportunities in orthopaedics. Responsibilities include technology scouting, feasibility assessments, business modeling, customer research, AI-enabled market intelligence, KPI development, dashboards, trend reporting, and senior leadership communication. The role also partners with external agencies and supports prioritization of emerging technologies including navigation, robotics, augmented reality, and artificial intelligence.

Own the account-based growth marketing motion for named accounts, including ABM campaigns, paid media, intent signals, events, and expansion plays. Improve MQL-to-SQL conversion, lead management, website conversion rates, nurture flows, forms, and funnel experimentation. Partner with Sales, Customer Success, Account Management, RevOps, BDRs, and marketing teams while reporting campaign and account-level performance to leadership.

Lead marketing strategy and execution for Audit and Tax practices, including go-to-market campaigns, acquisition integration, brand transitions, content operations, thought leadership, and cross-service alignment. Track pipeline, revenue, campaign efficiency, and brand performance through dashboards and insights. Partner with practice leadership and develop marketing capabilities in a high-growth, matrixed professional services environment.

Lead marketing strategy and execution for Audit and Tax practices, including go-to-market campaigns, acquisition marketing integration, brand transitions, content operations, thought leadership, and cross-service-line alignment. Track pipeline, revenue, win rates, and brand performance through dashboards and insights. Partner with leadership, develop marketing capabilities, and drive growth in a high-growth, matrixed professional services environment.

Lead go-to-market strategy for Sprout Social’s AI portfolio, including the Trellis AI agent. Develop enterprise launch playbooks, positioning, executive messaging, campaigns, and enablement programs. Analyze market and competitive dynamics, influence product roadmaps, improve launch processes, and partner with Product, Sales, Revenue, Brand, and executive leadership to drive adoption, revenue growth, deal expansion, and category leadership. The role also mentors marketing team members and operates with substantial autonomy.

Plan, execute, and optimize multi-channel B2B demand generation and ABM campaigns for the mid-market segment. Partner with content, product marketing, marketing operations, sales, and analytics teams to align targeting, messaging, enablement, and pipeline goals. Manage webinars, sales plays, direct mail, and other channels; monitor performance, conduct testing, optimize spend, maintain reporting, and translate campaign data into actionable recommendations. Use AI tools to improve personalization and execution.

Leads marketing, communications, proposals, presentations, campaigns, conferences, and strategic pursuits for Gilbane’s Advanced Manufacturing, Science & Technology vertical. Develops compelling content, manages brand alignment and digital assets, conducts market research, supports business development, and collaborates with cross-functional teams. Maintains project data, visits jobsites for content gathering, mentors junior staff, and manages multiple deliverables while building expertise in AEC and AMS&T markets.