Top Senior Marketing Jobs in Boston, MA

Lead strategy, performance, and execution of a national B2B conference portfolio to drive pipeline growth. Set event tiering, budgets, and ROI targets; align activations with Sales and Executive leadership; run pre/post attendee engagement campaigns; manage vendor relationships, booth design, branding, swag, and on-site logistics. Measure multi-touch pipeline attribution and steward executive deployments.

Create and publish platform-first social content (graphics, short-form video, carousels) that captures cultural and real-time sports moments. Use trend and performance insights to inform strategy, write on-brand copy, build community engagement, and partner with internal teams to align campaigns and optimize content.

Develop and execute North American reseller/trade marketing strategy to drive consideration and conversion. Partner cross-functionally and with reseller partners to build trade plans, set KPIs, deploy digital and in-store activations, track sell‑thru and ROI, and optimize campaigns and creative assets.

Own and scale WHOOP's affiliate marketing channel to drive revenue, CAC, and ROAS targets. Develop and execute global affiliate growth strategies, recruit and manage partners, forecast performance, manage budgets and commission spend, run tests to improve efficiency, ensure compliance and traffic quality, and collaborate cross-functionally to maximize channel impact.

Lead Bevi's paid and organic growth through end-to-end SEO/AEO/GEO strategy, paid creative and landing page ownership, content calendar management, lifecycle email, and analytics. Build keyword-grounded content, write platform-specific ad and social copy, run creative performance readouts, and connect organic touchpoints to pipeline in Salesforce while collaborating cross-functionally.

Lead vertical go-to-market: own messaging, positioning, campaigns, and content end-to-end. Drive sourced and influenced pipeline with Sales/BDRs/pre-sales, produce campaign assets (ebooks, webinars, landing pages), design multi-touch account-level campaigns, analyze performance, and iterate rapidly using AI tools.

Own vertical GTM: messaging, positioning, campaigns, and content end-to-end. Drive sourced and influenced pipeline with Sales/BDR/pre-sales, produce campaign assets, run account-level multi-touch programs, and use AI to create, test, and iterate assets and campaigns.

Lead regional field marketing across North America by developing strategy, executing multi-channel campaigns (events, webinars, ABM, digital), enabling sales, managing events, tracking performance, and collaborating cross-functionally to drive pipeline, customer engagement, and brand awareness.

The Marketing Manager will strategize and execute regional marketing initiatives, manage events, and collaborate across teams to enhance brand visibility and customer engagement in the Americas.

Design and produce high-quality digital assets for paid social, web, email, and programmatic campaigns; run iterative A/B creative tests with Growth Marketing; maintain brand consistency and design systems in Figma; create motion graphics and basic video edits; prepare assets for web developers and support landing page layouts to improve conversion performance.

As VP Marketing, you'll lead strategy for workforce solutions, drive demand generation, brand management, and cross-functional collaboration, ensuring measurable business growth.

Own and optimize the MarTech stack and marketing automation to drive lead generation, ABM, email, and paid acquisition. Manage HubSpot, Salesforce integrations, WordPress lead capture, Braze journeys, audience segmentation, testing, and reporting. Build dashboards, multi-touch attribution, and provide data-driven recommendations to improve pipeline, conversion rates, and ROI while partnering with Sales, Growth, and Client Success.

Lead GTM strategy and execution for Base, managing launches, positioning, messaging, events, and a small PMM team. Drive cross-functional launches, marketing operations, event presence, and performance metrics to increase adoption among developers, builders, and enterprises.

Lead AI adoption and workflow redesign in Toast's marketing team, focusing on change management, governance, and measurable transformation programs.

The Senior Director will lead digital marketing and loyalty strategies, focusing on customer acquisition, engagement, and retention through data-driven methods across the Americas.

Own and optimize the end-to-end marketing technology stack: roadmap, tool selection, implementations, integrations, documentation, governance, and performance metrics. Partner with IT, Sales Ops, Analytics, and Legal to ensure data flows, adoption, and ROI while supporting onboarding and ongoing optimization.

Lead execution and optimization of multi-channel ABM programs (1:1, 1:few, 1:many), align campaigns with sales and field marketing, manage paid media, maintain account segmentation and intent data, monitor account-level engagement and pipeline influence, and continuously test and optimize using AI tools. Mentor one team member and coordinate creative, analytics, and execution across internal teams and partners.

Lead global brand and portfolio strategy for Shark and Ninja, driving product launches, integrated marketing, retailer partnerships, and performance measurement to grow market share and profitability across markets.

The Senior Integrated Marketing Lead will drive planning and execution of marketing strategies, ensuring alignment across brand campaigns and launch readiness while managing campaign performance and insights.

Lead integrated brand campaigns across US, CA, and UK—owning strategy, creative briefs, production, sponsorship evaluation, and performance reporting. Partner cross-functionally with PR, product marketing, media, analytics, and agencies to ensure brand consistency, sell ideas to leadership, manage budgets, and translate brand efforts into business impact.

The Senior Manager of Search Marketing will lead Hometap's paid search strategy, managing a $10-30M budget, optimizing campaigns, and driving customer acquisition through data-driven decisions and collaboration across teams.

The Senior Marketing Specialist will lead marketing strategies and campaigns with technology partners, creating joint value propositions and demand generation initiatives to enhance market growth and drive awareness.

Create and execute AcuityMD's content strategy across blog, email, social, customer stories, and thought leadership. Write and edit articles, case studies, event content, and executive bylines. Coordinate with product, sales, customers, freelancers, and agencies to support demand generation, measure performance, and optimize content to drive engagement, credibility, and pipeline.

Lead product marketing for merchant-facing products: shape product strategy with customer and competitive insights, own end-to-end GTM and launches, drive product adoption and growth, create client-facing messaging, analyze data to inform segmentation and performance, and align cross-functional teams to execute high-impact initiatives.

Lead product marketing for MongoDB's Public Sector vertical, initially focusing on U.S. federal buyers. Develop positioning, messaging, and sales enablement for regulated workloads; create content (briefs, whitepapers, case studies), enable sales and partners, coordinate with compliance/product teams on certifications, run competitive and win/loss analysis, and expand messaging to State & Local and Higher Education.