Top Senior Marketing Jobs in Boston, MA

Leads integrated AMER marketing campaigns to build awareness, generate pipeline, and drive revenue for a B2B SaaS company. Responsibilities include localizing global campaigns, developing content, managing cross-functional projects, partnering with Sales and BDR teams, measuring performance, optimizing full-funnel activities, supporting customer advocacy and expansion, and providing regional market insights.

Leads demand and field marketing for US major enterprise accounts, aligning with sales, BDR, partner, and digital marketing teams to generate pipeline and bookings. Responsibilities include omnichannel campaign planning, ABM, digital demand generation, executive events, partner marketing, budget management, vendor coordination, performance reporting, and ROI optimization. The role owns strategies for Global 2000 accounts and uses analytics, intent intelligence, and marketing technology to drive full-funnel engagement and conversion.

Own Jasper’s customer advocacy and experiential marketing engine, including customer story development, reference programs, analyst and press preparation, customer-generated content, and six annual Customer Advisory Boards. Build executive and practitioner relationships, design high-touch events, deploy customer proof into sales and post-sale programs, and measure product behavior change, account coverage, expansion pipeline, and advocacy conversion. Partner cross-functionally with Sales, Customer Success, Product Marketing, Marketing Ops, and RevOps in a fully remote role requiring 20–25% travel.

Leads ClassWallet’s full marketing function, including brand, product marketing, demand generation, account-based marketing, events, content, marketing operations, and website strategy. Owns marketing strategy, budget, pipeline targets, positioning, launches, public-sector go-to-market, attribution, agency management, and team development. Partners with Sales, Product Management, and executives to support the company’s product-led growth model.

Leads Dropbox’s lifecycle marketing strategy across onboarding, engagement, retention, monetization, expansion, cross-sell, and re-engagement. Manages a team, sets the roadmap, develops scalable customer programs, and partners with Product, Data Science, Marketing Operations, and other teams. Oversees segmentation, personalization, experimentation, measurement, marketing automation, and operating-model development to improve adoption, retention, and revenue.

Lead product marketing for an AI-first compliance platform: own messaging and positioning across industries, build ICPs and personas, create sales enablement, run customer insight conversations, lead GTM for launches, and partner with content, social, events, and web to keep the story consistent.

Develop and execute merchant acquisition and activation programs through platform and ISV channels. Own channel strategy, integrated campaigns, partner collaboration, messaging, content, execution, measurement, and optimization. Work cross-functionally with Partnerships, Sales, Product Marketing, Brand, Legal, and Revenue Intelligence to drive acquisition, activation, pipeline, GMV, and revenue. Analyze performance, manage multiple programs, and turn successful campaigns into reusable playbooks.

Lead adoption of Atlassian’s Teamwork Graph platform by developing positioning, messaging, go-to-market strategy, onboarding programs, enablement, and activation initiatives. Translate complex platform, data, and AI concepts for technical and business audiences, collaborate with Product, Engineering, Sales, and Customer Success, measure adoption analytics, optimize engagement programs, and represent the platform externally.

Own product marketing strategy and execution, including positioning, messaging, go-to-market launches, sales enablement, competitive intelligence, analyst relations, and expansion campaigns. Partner with Product, Sales, Marketing, and Customer Success to drive adoption, pipeline, retention, and revenue. Translate complex technical capabilities into compelling narratives and measure launch performance. The role requires at least five years of B2B product marketing experience, or three years with an advanced degree, and travel up to 25%.

Leads integrated marketing communications across social media, graphic design, email, web, intranet, and internal channels. Supports brand initiatives, campaign execution, and cross-functional marketing needs while planning and executing corporate, charitable, employee, and business-line events. Requires strong project management, copywriting, design judgment, organization, and stakeholder collaboration.

Develop and execute B2B marketing strategy across medical, commercial, and defense markets. Lead brand positioning, demand generation, digital campaigns, content development, SEO, email marketing, social media, events, and sales enablement. Manage the corporate website, CRM and marketing databases, external vendors, marketing budget, and performance analytics. Translate complex technical capabilities into compelling messaging while partnering with leadership, sales teams, agencies, and vendors to generate qualified leads and support business growth.

Directs sales, marketing, and revenue-generating strategies for a resort hotel. Leads and develops the sales and marketing team, grows group and transient business, manages client relationships, oversees campaigns and public relations, maintains digital and OTA presence, analyzes market and sales performance, manages budgets, forecasts demand, and collaborates with hotel operations and revenue management to achieve commercial goals.

Own product positioning, messaging, competitive differentiation, launches, content, sales enablement, demos, and analyst relations for physical AI and robotics products in North America. Translate technical capabilities into customer value and ROI for operations, engineering, and executive buyers. Partner with Product, Sales, Engineering, and leadership to support key deals, trade shows, customer meetings, and go-to-market strategy.

Owns and scales Brand-Building IT technologies supporting SK-II marketing and eCommerce. Leads technology-enabled commercial initiatives, real-time data insights, capability development, adoption, governance, and operational transformation. Partners with commercial, technology, and vendor teams to establish multi-year roadmaps, deliver business outcomes, influence technology decisions, and codify scalable processes. Serves as a trusted advisor translating technical concepts for business stakeholders while leading controls, stewardship, and organizational development.

Leads Affirm’s Marketing Services organization and long-term partner marketing strategy. Oversees marketplace, partner, and platform marketing teams; manages co-marketing investments, events, monetization programs, measurement frameworks, governance, and partner-funded initiatives. Collaborates with Product, Sales, Partnerships, Finance, Analytics, Legal, and other teams to drive merchant growth, improve return on investment, and strengthen strategic relationships. Builds scalable operating models and develops senior marketing leaders.

Develop and execute global social media, paid digital, and influencer marketing strategies for healthcare products. Manage Meta campaigns, localized international programs, influencer initiatives, emerging channels, agency coordination, community management, and performance optimization. Partner with regional teams across LATAM, APAC, and Europe to adapt messaging and campaigns. Analyze campaign data, provide actionable recommendations, and support B2C customer acquisition and brand growth.

Lead product marketing for UKG’s Workforce Management software portfolio by developing market positioning, messaging, go-to-market strategy, sales enablement, ROI content, and product launch programs. Partner cross-functionally with Product, Sales, Marketing, Customer Success, and Analyst Relations to influence roadmap decisions, strengthen competitive positioning, generate enterprise pipeline, support complex sales cycles, and measure commercial outcomes.

Leads product marketing strategy for CrowdStrike’s cloud risk and developer security portfolio. Owns positioning, launches, messaging, analyst engagement, field readiness, technical content, competitive strategy, thought leadership, and adoption. Partners with Product and CTO leaders to shape roadmap and market direction, creates technical proof for cloud and application security audiences, and uses customer, pipeline, usage, and competitive insights to improve business outcomes.

Manage global digital marketing strategy across SEO, AEO, GEO, paid media, marketing automation, and AI-powered discovery. Drive organic visibility, digital advertising performance, lead generation, lifecycle management, HubSpot and Salesforce alignment, campaign optimization, analytics, and marketing innovation. The role partners with content, product marketing, sales enablement, web, and regional teams to improve engagement, pipeline contribution, and brand awareness.

Lead end-to-end experiential marketing programs for CVS Media Exchange, from scoping and agency coordination through onsite execution, measurement, and reporting. Develop scalable offerings, pricing guardrails, workflows, and playbooks while partnering with Sales, Merchandising, Operations, Legal, Finance, Product, and external agencies. Manage budgets, profitability, risks, timelines, and KPIs, and translate results into case studies and optimization recommendations that increase advertiser value and investment.

Owns the go-to-market strategy, positioning, messaging, launches, sales enablement, and market insights for Conga’s Document Automation portfolio. The role leads cross-functional alignment across Product, Sales, Customer Success, Partners, RevOps, and Marketing; develops customer and competitive insights; creates enablement and campaign content; influences product direction; and drives adoption, differentiation, and pipeline contribution for Conga Composer, Conga Sign, and related products.

Build and manage patient lifecycle campaigns across email, SMS, push, and in-app channels. Own audience segmentation, campaign QA, experimentation, holdout measurement, and retention optimization. Partner with Product, Engineering, and Data Science to instrument events, develop notification infrastructure, and apply predictive personalization signals such as churn propensity and appointment readiness. The role requires hands-on campaign execution, strong lifecycle platform expertise, data fluency, and comfort operating in an ambiguous environment.

Own the global marketing strategy for HiBob’s technology partner ecosystem and marketplace. Develop joint positioning, integrated go-to-market campaigns, demand-generation programs, regional activation frameworks, and partner prioritization models. Collaborate with Product, Sales, Partner Managers, and regional Marketing teams to drive adoption, pipeline, revenue, and customer value. Use performance data to optimize investments and scale successful programs globally.

Develops and executes hotel marketing strategies and campaigns across digital and social channels to drive revenue and guest engagement. Monitors industry trends, presents monthly performance insights to Sales and Revenue Management, leads cross-functional initiatives, and supervises, coaches, and supports marketing team members.

Leads email marketing automation for prospective student recruitment, including personalized campaigns, automated journeys, audience segmentation, testing, landing pages, forms, and text messaging. Administers Salesforce Marketing Cloud and related systems, maintains data integrations and workflows, documents technical processes, analyzes campaign performance, and collaborates with enrollment, admissions, information services, and external partners. The role also supports enrollment events and continuous process improvement.