Leads outside sales and business development across Southern California, growing accounts and market share for hygienic fluid handling equipment and services. Prospects food, dairy, beverage, pharmaceutical, OEM, and fabrication customers; promotes pumps, valves, heat exchangers, instrumentation, tank cleaning, parts, and repair services. Builds customer and internal relationships, follows up on leads, supports sales strategy, identifies market opportunities, and provides regional business intelligence. Frequent customer travel, including overnight, weekend, and holiday travel, is required.

Leads the Solutions Architecture function across direct sales, cloud, partner, and solution-provider channels. Hires, coaches, and develops SAs; owns technical coverage, deal velocity, PoC win rates, technical qualification, escalations, playbooks, and pre-sale to post-sale handoffs. Partners with Sales, Partnerships, Engineering, Product, TAM, and Customer Engineering while contributing to strategic evaluations and team-wide ARR bookings.