Top Senior Product Marketing Manager Jobs in Boston, MA

Own go-to-market excellence for Klaviyo by developing sales plays, enablement programs, product adoption motions, partner resources, launch materials, and field insights. Partner with Sales, Customer Success, Product Marketing, Enablement, and ecosystem teams to improve seller and CSM effectiveness, pipeline, win rates, adoption, and expansion. Establish enablement strategy, measure program performance, and influence product and messaging priorities through customer and field feedback.

Own product marketing for Klaviyo Personalization, including positioning, messaging, launches, packaging, pricing, roadmap influence, adoption, revenue growth, sales enablement, customer evidence, thought leadership, and performance measurement. Partner cross-functionally with Product, Sales, Customer Success, Marketing, Enablement, and GTM Operations to translate AI- and data-driven capabilities into compelling value for marketers and executives.

Lead adoption of Atlassian’s Teamwork Graph platform by developing positioning, messaging, go-to-market strategy, onboarding programs, enablement, and activation initiatives. Translate complex platform, data, and AI concepts for technical and business audiences, collaborate with Product, Engineering, Sales, and Customer Success, measure adoption analytics, optimize engagement programs, and represent the platform externally.

Lead product marketing for ServiceNow’s Service CRM portfolio. Own go-to-market activation, launch plans, sales enablement, competitive intelligence, messaging, positioning, content, and cross-functional programs. Build seller tools, deliver enablement, analyze market competition, translate product capabilities into customer-facing narratives, and partner with Sales, Product, Demand Generation, and Field Marketing to drive adoption, pipeline, win rates, and competitive success.

Lead enterprise go-to-market strategy for Zapier’s new products, including Sidekick. Own positioning, packaging, governance messaging, enterprise ICP, competitive differentiation, customer proof points, sales enablement, and commercial readiness. Partner with Product, Sales, Marketing, and Customer Advocacy to support enterprise opportunities, translate product updates into field materials, and incorporate customer and deal feedback into product and GTM decisions.

Lead go-to-market strategy for Sprout Social’s AI portfolio, including the Trellis AI agent. Develop enterprise launch playbooks, positioning, executive messaging, campaigns, and enablement programs. Analyze market and competitive dynamics, influence product roadmaps, improve launch processes, and partner with Product, Sales, Revenue, Brand, and executive leadership to drive adoption, revenue growth, deal expansion, and category leadership. The role also mentors marketing team members and operates with substantial autonomy.

Lead go-to-market and release marketing for assigned products: craft positioning, messaging, launches, enablement, and client engagement; produce sales/buyer assets; track launch and adoption metrics; partner cross-functionally to drive adoption and business outcomes.

Own product marketing and go-to-market strategy for Anchorage Digital’s Stablecoin-as-a-Service and Tokenization products. Develop positioning, messaging, ICPs, sales enablement, competitive materials, launches, client co-marketing, content, events, and communications. Partner with Product, Sales, Legal, Compliance, and clients to translate regulated stablecoin issuance and tokenized deposits into compelling institutional-market narratives.

Own product marketing and go-to-market for Anchorage Digital’s stablecoin infrastructure, including positioning, messaging, launches, sales enablement, competitive strategy, developer content, events, and communications. Translate technical infrastructure into clear value propositions for banks, fintechs, exchanges, treasurers, payments leaders, and engineers. Partner with Product, Engineering, Sales, Legal, and Compliance while gathering market and customer insights to guide messaging and product priorities.

Develop product marketing strategies using customer insights and competitive intelligence. Lead messaging, content, go-to-market planning, product launches, performance tracking, and post-launch optimization. Collaborate with product, marketing, sales, customer success, and operations teams while mentoring junior marketers and enabling revenue growth through customer-focused storytelling and data-driven decisions.

Own product positioning, messaging, launches, go-to-market plans, sales enablement, competitive intelligence, partner enablement, and proof content for DomainTools cybersecurity and threat intelligence products. Translate technical capabilities, including AI-native workflows and API-based intelligence, into compelling narratives for security practitioners and executive buyers. Collaborate with Product, Sales, Research, Engineering, and Demand Generation while supporting analyst, partner, and strategic customer engagements.

Develops product positioning, messaging, buyer personas, go-to-market strategies, market insights, product launches, pricing and packaging analysis, and sales enablement collateral. Partners cross-functionally with Product, Sales, Customer Success, Finance, Demand, and Content teams to drive pipeline, win rate, and ARR growth. Leads AI-first workflow adoption and supports marketing of healthcare interoperability and data-quality solutions.

Own go-to-market strategy, positioning, messaging, competitive intelligence, and launch execution for Catapult’s Tactics & Coaching product portfolio. Partner with Product and Sales to drive demand, pipeline, and revenue across American Football, Basketball, and Ice Hockey. Establish launch governance, marketing calendars, messaging standards, and product marketing best practices while coordinating cross-functional teams and incorporating customer and market feedback.

Develop product positioning, messaging, go-to-market strategies, integrated campaigns, sales enablement, and competitive materials for Modern Health’s mental health benefits platform. Partner cross-functionally with Product, Sales, Clinical, Marketing, Partnerships, and leadership to launch initiatives, align stakeholders, improve adoption, and translate customer and market insights into compelling narratives and coordinated execution.

Own product marketing for Colibri Group’s Healthcare B2B portfolio, including positioning, messaging, buyer research, competitive intelligence, go-to-market planning, product launches, sales enablement, and performance measurement. Partner cross-functionally with Product, Sales, Marketing, Client Success, Engineering, and Content teams to align priorities and translate complex healthcare solutions into compelling market narratives.

Own sales enablement and product marketing for cybersecurity and AI resilience solutions. Responsibilities include developing positioning and messaging, creating sales collateral, leading sales onboarding and certification programs, supporting product launches, partnering with Product and Sales, gathering field feedback, and measuring enablement effectiveness. The role translates complex technical capabilities into clear, compelling, sales-ready content and training.

Senior Product Marketing Manager role at Reveal Technology, a defense and national security software startup. The posting provides minimal responsibility and qualification details, but the position will support marketing for products serving defense, security, and public safety missions. Compensation includes salary, commission, and equity, with benefits including healthcare, retirement matching, paid time off, and a home office stipend.

Own product marketing for a portfolio of B2B SaaS products, including positioning, messaging, market strategy, full-funnel demand programs, product launches, sales and partner enablement, and customer expansion initiatives. Translate technical capabilities into compelling value propositions, lead cross-functional go-to-market execution, use customer and competitive intelligence to guide decisions, and measure impact across pipeline, trials, conversion, adoption, and revenue. Apply AI tools to improve product marketing efficiency and scale.

Lead product marketing for Foley’s SaaS platform, owning positioning, messaging, pricing, packaging, launches, product training, competitive insights, and AI commercialization. Build repeatable marketing processes, enable Sales and Customer Success, measure outcomes, and influence cross-functional decisions through customer and market evidence. The role is primarily remote within approved US states, with occasional office visits for collaboration, training, and events.

Own product marketing for a dedicated business line by developing positioning, value propositions, go-to-market plans, launch calendars, sales enablement, and customer insights. Partner cross-functionally with Product, Sales, Customer Success, and Marketing to launch products, train teams, conduct customer and competitive research, and improve adoption and sales effectiveness.

Own end-to-end product marketing for a significant product portfolio, including go-to-market strategy, positioning, messaging, launches, sales enablement, competitive intelligence, and product advocacy. Translate complex eDiscovery and AI-driven capabilities into compelling customer value, drive adoption and pipeline growth, support strategic deals, and align Product, Sales, and Marketing leadership.

Lead product marketing for Veeam Data Platform by developing outreach, web, content, launch, and campaign strategies. Translate complex data protection, cloud, virtualization, security, and resilience technologies into compelling customer-focused messaging. Create demos, videos, webinars, and sales enablement assets while partnering with product management, strategy, campaigns, and analytics teams. Refine positioning, personas, ICPs, use cases, and performance metrics to drive customer acquisition, expansion, and market growth.

Lead product positioning, messaging, sales enablement, content creation, go-to-market launches, competitive intelligence, and campaign support for cybersecurity products. Collaborate with product, sales, engineering, customer success, enablement, and security operations teams to translate technical capabilities into compelling materials for technical and business audiences. Research MDR and adjacent cybersecurity markets, engage analysts and external stakeholders, and develop launch plans, webinars, battlecards, presentations, and customer-facing content.

Own product positioning, sales enablement, collateral, launch readiness, state campaigns, and customer marketing. Partner with Sales, Partnerships, Product, Engineering, Academics, and Customer Success to translate product and market insights into messaging, campaigns, and sales guidance. Manage content libraries, customer proof points, newsletters, nurture campaigns, and performance analysis in a fully remote environment.

Own product marketing for CDP, MarTech, data, and AI offerings by defining positioning, leading go-to-market launches and integrated campaigns, improving website messaging, producing case studies and sales enablement, conducting market research, and evangelizing products through events, customer engagements, and webinars.