Top Senior Product Marketing Manager Jobs in Boston, MA

Own go-to-market excellence for Klaviyo by developing sales plays, enablement programs, product adoption motions, partner resources, launch materials, and field insights. Partner with Sales, Customer Success, Product Marketing, Enablement, and ecosystem teams to improve seller and CSM effectiveness, pipeline, win rates, adoption, and expansion. Establish enablement strategy, measure program performance, and influence product and messaging priorities through customer and field feedback.

Own product marketing for Klaviyo Personalization, including positioning, messaging, launches, packaging, pricing, roadmap influence, adoption, revenue growth, sales enablement, customer evidence, thought leadership, and performance measurement. Partner cross-functionally with Product, Sales, Customer Success, Marketing, Enablement, and GTM Operations to translate AI- and data-driven capabilities into compelling value for marketers and executives.

Lead adoption of Atlassian’s Teamwork Graph platform by developing positioning, messaging, go-to-market strategy, onboarding programs, enablement, and activation initiatives. Translate complex platform, data, and AI concepts for technical and business audiences, collaborate with Product, Engineering, Sales, and Customer Success, measure adoption analytics, optimize engagement programs, and represent the platform externally.

Lead product marketing for ServiceNow’s Service CRM portfolio. Own go-to-market activation, launch plans, sales enablement, competitive intelligence, messaging, positioning, content, and cross-functional programs. Build seller tools, deliver enablement, analyze market competition, translate product capabilities into customer-facing narratives, and partner with Sales, Product, Demand Generation, and Field Marketing to drive adoption, pipeline, win rates, and competitive success.

Lead enterprise go-to-market strategy for Zapier’s new products, including Sidekick. Own positioning, packaging, governance messaging, enterprise ICP, competitive differentiation, customer proof points, sales enablement, and commercial readiness. Partner with Product, Sales, Marketing, and Customer Advocacy to support enterprise opportunities, translate product updates into field materials, and incorporate customer and deal feedback into product and GTM decisions.

Lead go-to-market strategy for Sprout Social’s AI portfolio, including the Trellis AI agent. Develop enterprise launch playbooks, positioning, executive messaging, campaigns, and enablement programs. Analyze market and competitive dynamics, influence product roadmaps, improve launch processes, and partner with Product, Sales, Revenue, Brand, and executive leadership to drive adoption, revenue growth, deal expansion, and category leadership. The role also mentors marketing team members and operates with substantial autonomy.

Own messaging, positioning, go-to-market strategy, lifecycle campaigns, market research, product launches, sales enablement, customer education, and technical content for Grafana Labs observability products. Partner with product, engineering, marketing, and sales teams to drive customer acquisition, adoption, retention, and expansion. Develop AI-forward marketing processes and tools while translating complex technical products into clear customer value.

Leads product marketing and go-to-market strategy for Medscape AI and ad tech products. Develops positioning, messaging, packaging, launches, sales enablement, and lifecycle plans. Coordinates Product, Sales, Editorial, Ad Operations, Client Services, and Marketing Solutions teams while aligning Medscape and PulsePoint. Analyzes product and campaign performance, oversees business intelligence, designs optimization tests, improves workflows, evaluates capacity, and supports custom solutions and renewals.

Own product marketing for Colibri Group’s Healthcare B2B portfolio, including positioning, messaging, buyer research, competitive intelligence, go-to-market planning, product launches, sales enablement, and performance measurement. Partner cross-functionally with Product, Sales, Marketing, Client Success, Engineering, and Content teams to align priorities and translate complex healthcare solutions into compelling market narratives.

Own weekly product launches from positioning through post-launch adoption, creating launch assets, enablement, campaigns, and performance analysis. Build Enterpret’s PLG activation flow across email and in-app experiences, define activation metrics, run experiments, improve onboarding, and identify sales-ready accounts. Partner cross-functionally with product, design, sales, and customer success while using AI tools, lifecycle platforms, and product analytics to accelerate execution.

Owns positioning, messaging, competitive intelligence, content, and sales enablement for Moby, Triple Whale’s AI product. The role translates complex AI capabilities into customer value, develops market differentiation, evaluates competing solutions, creates collateral and demonstrations, and serves as an AI evangelist. The manager collaborates closely with Product, Engineering, Sales, Customer Success, Growth, Brand, and executive leadership to improve product adoption and go-to-market effectiveness.

The Product Marketing Manager leads go-to-market execution by translating customer insights into messaging, coordinating with cross-functional teams, and supporting product launches.

Lead go-to-market and release marketing for assigned products: craft positioning, messaging, launches, enablement, and client engagement; produce sales/buyer assets; track launch and adoption metrics; partner cross-functionally to drive adoption and business outcomes.

Develop product marketing strategies using customer insights and competitive intelligence. Lead messaging, content, go-to-market planning, product launches, performance tracking, and post-launch optimization. Collaborate with product, marketing, sales, customer success, and operations teams while mentoring junior marketers and enabling revenue growth through customer-focused storytelling and data-driven decisions.

Own product positioning, messaging, launches, go-to-market plans, sales enablement, competitive intelligence, partner enablement, and proof content for DomainTools cybersecurity and threat intelligence products. Translate technical capabilities, including AI-native workflows and API-based intelligence, into compelling narratives for security practitioners and executive buyers. Collaborate with Product, Sales, Research, Engineering, and Demand Generation while supporting analyst, partner, and strategic customer engagements.

Develops product positioning, messaging, buyer personas, go-to-market strategies, market insights, product launches, pricing and packaging analysis, and sales enablement collateral. Partners cross-functionally with Product, Sales, Customer Success, Finance, Demand, and Content teams to drive pipeline, win rate, and ARR growth. Leads AI-first workflow adoption and supports marketing of healthcare interoperability and data-quality solutions.

Own go-to-market strategy, positioning, messaging, competitive intelligence, and launch execution for Catapult’s Tactics & Coaching product portfolio. Partner with Product and Sales to drive demand, pipeline, and revenue across American Football, Basketball, and Ice Hockey. Establish launch governance, marketing calendars, messaging standards, and product marketing best practices while coordinating cross-functional teams and incorporating customer and market feedback.

Develop product positioning, messaging, go-to-market strategies, integrated campaigns, sales enablement, and competitive materials for Modern Health’s mental health benefits platform. Partner cross-functionally with Product, Sales, Clinical, Marketing, Partnerships, and leadership to launch initiatives, align stakeholders, improve adoption, and translate customer and market insights into compelling narratives and coordinated execution.

Senior Product Marketing Manager role at Reveal Technology, a defense and national security software startup. The posting provides minimal responsibility and qualification details, but the position will support marketing for products serving defense, security, and public safety missions. Compensation includes salary, commission, and equity, with benefits including healthcare, retirement matching, paid time off, and a home office stipend.

Own product marketing for a portfolio of B2B SaaS products, including positioning, messaging, market strategy, full-funnel demand programs, product launches, sales and partner enablement, and customer expansion initiatives. Translate technical capabilities into compelling value propositions, lead cross-functional go-to-market execution, use customer and competitive intelligence to guide decisions, and measure impact across pipeline, trials, conversion, adoption, and revenue. Apply AI tools to improve product marketing efficiency and scale.

Leads product marketing strategy and execution across launches, positioning, messaging, lifecycle adoption, sales enablement, customer research, competitive intelligence, and go-to-market operations. Partners cross-functionally with Product, Sales, Solutions Engineering, Customer Success, and Marketing to influence product strategy, improve adoption, measure performance, and support revenue growth.

Lead product marketing for Foley’s SaaS platform, owning positioning, messaging, pricing, packaging, launches, product training, competitive insights, and AI commercialization. Build repeatable marketing processes, enable Sales and Customer Success, measure outcomes, and influence cross-functional decisions through customer and market evidence. The role is primarily remote within approved US states, with occasional office visits for collaboration, training, and events.

Own product marketing for a dedicated business line by developing positioning, value propositions, go-to-market plans, launch calendars, sales enablement, and customer insights. Partner cross-functionally with Product, Sales, Customer Success, and Marketing to launch products, train teams, conduct customer and competitive research, and improve adoption and sales effectiveness.

Own end-to-end product marketing for a significant product portfolio, including go-to-market strategy, positioning, messaging, launches, sales enablement, competitive intelligence, and product advocacy. Translate complex eDiscovery and AI-driven capabilities into compelling customer value, drive adoption and pipeline growth, support strategic deals, and align Product, Sales, and Marketing leadership.

Lead product marketing for Veeam Data Platform by developing outreach, web, content, launch, and campaign strategies. Translate complex data protection, cloud, virtualization, security, and resilience technologies into compelling customer-focused messaging. Create demos, videos, webinars, and sales enablement assets while partnering with product management, strategy, campaigns, and analytics teams. Refine positioning, personas, ICPs, use cases, and performance metrics to drive customer acquisition, expansion, and market growth.