Top Product Marketing Manager Jobs in Boston, MA

Own product positioning, messaging, competitive intelligence, sales enablement, and launch marketing for ClassWallet’s ESA, school choice, K-12, and platform offerings. Partner with Product Management, Sales, and proposal teams; conduct buyer and user research; support product discovery; create messaging and enablement materials; and train sales leadership to drive adoption.

Owns B2B product launches end-to-end, including positioning, messaging, sales enablement, content, decks, one-pagers, website product pages, and upsell collateral. Tailors messaging to verticals, personas, and accounts; collaborates with revenue, content, design, web, customer success, and solutions engineering teams; and uses performance data and audience insights to improve marketing assets and conversion rates.

Develop product messaging, positioning, go-to-market strategies, launch plans, enablement materials, and marketing campaigns for AI-powered legal technology. Gather customer and market insights, analyze product marketing metrics, support adoption, and collaborate with Product, Sales, Customer Success, and Marketing teams to improve product-market fit and commercial performance.

Develop and execute product marketing and commercialization programs for healthcare data solutions. Responsibilities include positioning and messaging, go-to-market planning, product launches, sales and client enablement, competitive research, customer insight synthesis, RFP support, and maintaining marketing assets and processes. The role partners cross-functionally with Product, Growth, Marketing, Client Partnership, and Customer Success teams in a fully remote environment.

Own product marketing for Escape’s application security platform, defining positioning, messaging, go-to-market strategies, launch plans, competitive research, thought leadership, and sales enablement. The role translates technical security capabilities into compelling narratives for security leaders and engineers, supports pipeline growth, and establishes scalable product marketing processes across US and European markets.

Own GitLab’s competitive positioning for AI and agentic software development. Analyze competitors and market signals, shape product roadmap recommendations, develop sales and executive enablement assets, lead displacement campaigns, and brief analysts, investors, and executives. Establish thought leadership, define competitive narratives, measure win-rate impact, and elevate competitive marketing practices across the team.

Build Synthpop’s product marketing function from the ground up, owning positioning, messaging, launches, campaigns, customer research, product storytelling, demos, sales enablement, and performance measurement. Partner cross-functionally with Product, Engineering, Sales, Customer Success, Design, and leadership to market healthcare AI workflows and translate complex technology into compelling customer outcomes. Establish scalable marketing processes, content standards, research practices, and launch operations while working primarily from the Boston/Cambridge office.

Own product positioning, messaging, go-to-market planning, launches, sales enablement, competitive intelligence, and customer insights for LeadVenture’s used tire and service products. Partner with Product, Sales, Customer Success, Revenue Marketing, and RevOps to create differentiated narratives, launch materials, battlecards, campaigns, and proof points. The role requires strong cross-functional influence, hands-on execution, and the ability to translate complex B2B SaaS products into clear customer value.

Own Affirm’s B2B product marketing strategy and operating systems, including merchant narratives, segmentation, go-to-market planning, measurement, revenue enablement, and merchant feedback programs. Lead ambiguous cross-portfolio initiatives from discovery through commercialization, influence product and investment priorities, align Product, Revenue, Partnerships, Analytics, and Marketing, and coach teams toward stronger collaboration and execution.

Build EULER’s product marketing function from the ground up. Own positioning, messaging, category narrative, product launch strategy, sales and customer success enablement, customer proof, competitive intelligence, and thought leadership. Establish launch processes, partner with executives and cross-functional teams, and measure product marketing’s impact on revenue, win rates, adoption, and expansion. This role requires strong B2B SaaS product marketing expertise and partner ecosystem fluency.

Support product marketing for Honeycomb’s observability products through messaging, positioning, launches, content, sales enablement, competitive intelligence, customer research, and performance measurement. The role partners across Product, Marketing, Sales Engineering, and Customer Success, creates technical customer-facing materials, coordinates launches, and translates complex product capabilities into accurate, useful messaging for engineers and platform teams.

Lead Vantage’s product marketing function end to end, including positioning, messaging, product launches, go-to-market strategy, competitive intelligence, content, sales enablement, customer storytelling, and analyst relations. Partner with Product, Engineering, Sales, and Customer Success to drive adoption, pipeline, and market impact for a technical FinOps platform.

Lead adoption of Atlassian’s Teamwork Graph platform by developing positioning, messaging, go-to-market strategy, onboarding programs, enablement, and activation initiatives. Translate complex platform, data, and AI concepts for technical and business audiences, collaborate with Product, Engineering, Sales, and Customer Success, measure adoption analytics, optimize engagement programs, and represent the platform externally.

Own Hipp Health’s product positioning, messaging, packaging, launches, competitive intelligence, go-to-market strategy, and sales enablement. Translate complex healthcare and AI capabilities into clear customer value, develop buyer and persona narratives, create marketing and sales assets, support product demonstrations, and collaborate with Product, Sales, Engineering, and Marketing. The role requires 5+ years of product marketing experience and familiarity with enterprise buying processes, healthcare SaaS, or AI products.

Develops and executes integrated product marketing strategies for network audio and system device portfolios. Responsibilities include product positioning, messaging, launches, demand-generation campaigns, competitor analysis, ROI measurement, portfolio planning, and cross-functional collaboration with product, technical, sales, and marketing teams. The role translates technical concepts into customer-focused content and supports growth through traditional and digital marketing tactics.

Lead global product marketing for Cato Networks’ Security Service Edge offering. Develop positioning, messaging, launch plans, content, thought leadership, competitive insights, and sales and partner enablement. Collaborate with Product, Sales, Sales Engineering, and Marketing, support strategic enterprise opportunities in Western North America, present customer value propositions, address competitive objections, and translate customer and market feedback into marketing and product recommendations.

Own go-to-market strategy, positioning, messaging, launches, campaigns, sales enablement, and thought leadership for security-focused developer products. Translate technical capabilities into compelling customer narratives, conduct market and competitive analysis, define personas and KPIs, and optimize campaigns using performance data. Partner cross-functionally with product, sales, marketing, engineering, and developer communities to drive adoption, pipeline, revenue, and product roadmap influence.

Owns go-to-market strategy, revenue plans, pricing, packaging, positioning, funnel insights, launches, and field readiness for SaaS products. Partners cross-functionally with product, sales, customer success, growth, operations, legal, and reseller ecosystems. Builds GTM systems, messaging, dashboards, AI workflows, enablement assets, and commercial recommendations while guiding roadmap and monetization decisions.

Supports go-to-market strategy and execution for Icertis products targeting public-sector customers. Develops messaging, positioning, presentations, technical briefs, sales enablement materials, campaigns, product launches, and field onboarding. Collaborates with Product Marketing, Marketing, Sales, and Product teams; tracks timelines, deliverables, content effectiveness, and go-to-market metrics. Represents the company at trade shows and other events.

Develops product positioning, messaging, value propositions, and go-to-market strategies for payment and merchant-service products. Conducts market and competitive research, leads launches and pilot programs, gathers customer feedback, and creates multi-channel marketing collateral. Partners with Product, Engineering, Sales, Support, and other teams to deliver sales enablement, training, and support materials. Uses generative AI tools to accelerate research, content creation, automation, and GTM execution.

Own product positioning, messaging, market and competitive research, pricing and packaging insights, customer proof, website and in-product messaging, product launches, sales enablement, and go-to-market strategy for an AI-native cloud infrastructure platform. Partner cross-functionally with Product, Sales, Customer Success, Finance, Design, and technical teams while using AI to accelerate research and content production. Measure messaging effectiveness and support customer-focused commercial outcomes.

Lead product marketing for Proofpoint’s data security portfolio, including DLP, DSPM, insider risk, and AI data security. Develop positioning, messaging, go-to-market strategies, launch plans, content, sales enablement, and competitive guidance. Act as a data security subject matter expert for sales training, customer briefings, analyst conversations, webinars, and executive presentations while partnering cross-functionally with product, sales, channel, and marketing teams.

Own LanceDB’s technical product marketing, including benchmarks, demos, technical deep dives, reference architectures, competitive intelligence, sales enablement, and product update videos. Partner with Engineering, DevRel, Sales, customers, and external contributors to create credible technical proof for AI researchers and platform engineers. Build hands-on demos, translate technical results into market-facing content, support launches and events, and guide competitive positioning.

Build and lead Cyera’s threat research publishing program, translating AI, data, and identity security research into reports, blogs, webinars, and conference content. Develop go-to-market plans, support Sales and Customer Success, amplify research through media and analyst channels, monitor competitive threats, and measure engagement, coverage, and influenced pipeline. The role requires strong cybersecurity knowledge, technical writing, research communications, and collaboration with security researchers and product teams.

Develop differentiated product messaging and positioning for cybersecurity solutions. Lead product launches, create buyer-facing content, support demand generation and upsell initiatives, conduct customer research, enable sales and channel partners, and represent the company externally. The role requires translating complex security concepts into clear narratives while influencing stakeholders and supporting rapid product growth.