Top Hybrid Marketing Jobs in Boston, MA

Manage and optimize global paid media campaigns across social, search, shopping, programmatic, and emerging channels. Own budgets and forecasts, analyze performance, improve CAC and ROAS, and build testing roadmaps for creative, audiences, messaging, and media tactics. Translate insights into recommendations, reporting, and creative briefs while partnering with analytics, product, finance, creative, and brand media teams. Identify new acquisition opportunities and support efficient member growth in a fast-moving DTC environment.

Analyze paid marketing campaign performance across search, social, display, and affiliate channels. Partner with Growth Marketing stakeholders on media optimization, budget allocation, and acquisition efficiency. Support marketing experiments, incrementality testing, and lift studies. Build trusted datasets, dashboards, and recurring reports, then translate findings into actionable recommendations. The role requires SQL, business intelligence visualization experience, quantitative analysis, communication, and collaboration skills.

Manage global performance marketing programs across paid social, search, video, and emerging channels to drive member acquisition and revenue growth. Responsibilities include managing budgets, forecasting, optimizing media spend, improving CAC and ROAS, establishing measurement frameworks, evaluating incrementality, developing testing roadmaps, enhancing creative and targeting performance, and identifying scalable acquisition opportunities. The role partners with Analytics, Product, Creative, Finance, Brand Media, and Lifecycle Marketing teams.

Lead MacPaw’s global PR and communications strategy, shape corporate and product narratives, build relationships with top-tier technology media, manage reputation and industry events, establish PR KPIs and reporting, integrate AI into communications workflows, oversee budgets, and mentor a high-performing PR team.

Own product marketing for Flywire’s Travel solutions across hospitality and experiential segments. Define positioning, ideal customer profiles, buyer personas, messaging, go-to-market strategies, launches, and sales enablement. Partner with Product, Sales, Marketing, Partnerships, and RevOps to improve pipeline quality, conversion, win rates, and revenue. Gather customer and competitive insights, support deal strategy, influence product direction, and use AI to improve marketing content, research, productivity, and scalability.

Owns global third-party sponsorships, exhibit programs, and leadership workstreams for flagship events. Responsibilities include event strategy, negotiation, creative experience design, budget ownership, vendor management, executive support, cross-functional collaboration, on-site execution, and post-event measurement. The role requires independent decision-making, comfort with ambiguity, and international travel of 30–40%.

Own and evolve PointFive’s visual identity across brand, website, advertising, social, events, and sales materials. Concept, design, and produce static, motion, animation, UI motion, and video creative. Build website pages and components using Vercel, GitHub, and Claude Code. Manage creative projects, deadlines, and external freelancers while partnering closely with the CMO and marketing team.

Lead Chewy's paid social strategy and team across Meta, TikTok, YouTube, Reddit, Pinterest and emerging platforms. Own budget allocation, campaign architecture, creative testing, measurement (incrementality, MMM), and performance storytelling tied to CAC, ROAS, LTV and revenue. Partner cross-functionally with Brand, Creative, Marketing Science, Finance, Martech, and agencies to scale full-funnel paid social and develop capabilities.

Represent Bluebox publicly within the developer community by building demos, writing technical content, hosting livestreams and workshops, speaking at events, and fostering community engagement. Gather developer feedback, identify onboarding and documentation friction, influence the product roadmap, collaborate with influencers, and drive sign-ups and product usage. The role independently owns developer advocacy strategy and delivery for a new product and brand.

Lead Tulip's global marketing function: set strategy and category positioning, build and scale an AI-native marketing organization, own brand, demand, product marketing, communications and partner ecosystem, and drive measurable pipeline and revenue in collaboration with CEO, Product, and Commercial teams.

Lead and own the corporate website as a strategic growth channel: define roadmap, optimize digital customer journeys, drive SEO/GEO and conversion rate optimization, evaluate AI capabilities, manage analytics and agencies, ensure site security and performance, and lead a website team to accelerate pipeline growth and customer engagement.

The Marketing Operations Lead is responsible for optimizing systems and processes in marketing and sales, enhancing demand generation efficiency, and integrating with various data systems.