Top Hybrid Marketing Jobs in Boston, MA

Lead go-to-market strategy for Mastercard's Open Finance & Developer Experience portfolio. Define positioning, translate capabilities into use cases, execute launches, create sales enablement, drive integrated campaigns, manage agencies and measure GTM performance while partnering with product, sales, and regional teams to grow adoption and revenue.

The Senior Marketing Analytics Lead will oversee analytics projects, translate data into insights, influence marketing strategies, and mentor junior team members.

Lead global brand strategy, governance, and architecture to strengthen awareness and differentiation. Oversee brand campaigns, measurements, creative direction, AI-enabled content governance, and cross-functional alignment. Manage 1-2 brand priorities, vendor/agency relationships, and a small team while translating analytics into strategic recommendations.

Own paid advertising and organic LinkedIn programs for Global Risk Solutions NA. Develop media strategy, manage agency relationships, execute and optimize campaigns, run A/B tests, manage organic LinkedIn content and employee engagement, synthesize cross-channel performance data, and collaborate with creative, communications, and business stakeholders to drive awareness and consideration.

Primary owner of email marketing for Global Risk Solutions NA: strategy, SFMC journey building, end-to-end execution, A/B testing, platform governance, reporting, and cross-channel support for social, advertising, and web.

The Senior Merchandising Operations Program Manager will lead the strategy for gathering and interpreting user feedback, improve experience workflows, and leverage insights for impactful business decisions.

Lead product marketing for consumer products, shaping value propositions, GTM strategy, and positioning. Drive product insights into roadmap, manage launches and optimization, mentor product marketing team, build GTM playbooks, partner with Creative and Performance teams, and set measurable goals to drive adoption, engagement, and revenue.

Translate performance insights into actionable marketing investment strategies, build scalable processes linking Analytics and Integrated Marketing, inform channel and market-level planning, strengthen reporting and planning, and create clear materials for stakeholders while identifying opportunities to improve workflows and use AI to enhance marketing decision-making.

Lead the Americas events marketing strategy, manage the full event lifecycle, and integrate demand generation while driving sales enablement and tracking performance against a regional budget.

Lead marketing analytics for the US business: develop unified measurement (MMM, MTA, experiments), drive site and channel insights, forecast performance, operationalize models with Data Science/Engineering, design experiments, build executive dashboards, and influence marketing spend and strategy through actionable analysis.

The Marketing Operations & Transformation Consultant drives operational excellence by improving processes, implementing AI-enabled tools, and leading strategic marketing initiatives across departments.

Lead data-driven, AI-enabled revenue marketing to drive pipeline and revenue. Build and execute integrated multi-channel demand generation campaigns, partner with Sales and Revenue Operations, leverage marketing automation and AI for segmentation and personalization, analyze performance and attribution, optimize spend and conversion, manage partner/co-marketing initiatives, and continuously experiment to improve campaign scalability and ROI.