Top Hybrid Marketing Jobs in Boston, MA

Leads B2B SaaS email marketing strategy across prospect nurture, demand generation, customer adoption, cross-sell, and upsell. Owns multi-quarter roadmaps, campaign prioritization, creative direction, email building and QA in Knak, database health, segmentation, testing, deliverability, and performance analysis. Partners cross-functionally with Demand Generation, Sales, Marketing Operations, Lifecycle, and Customer Marketing to drive engagement, pipeline, opportunities, and revenue.

Own digital marketing operations, analytics, attribution, marketing automation, paid media, and organic search strategy. Build HubSpot workflows, lifecycle stages, audience segments, dashboards, and end-to-end tracking using GTM and GA4. Manage Google, LinkedIn, and Meta campaigns, including budgets, bids, conversion tracking, testing, and ROAS optimization. Improve SEO, AI search visibility, pipeline generation, lead conversion, and acquisition costs while partnering with marketing, sales, and RevOps.

Supports B2B field marketing events, including conferences, trade shows, sponsorships, hospitality programs, and virtual events. Coordinates vendors, venues, travel, catering, materials, communications, budgets, contracts, and timelines. Partners with Sales, Brand, Product Marketing, and external stakeholders to deliver events, manage risks, track performance, and prepare post-event reporting.

Leads end-to-end creative production across campaigns, product launches, partner shoots, social content, and brand storytelling. Manages timelines, budgets, vendors, logistics, localization, asset delivery, and cross-functional collaboration. Builds scalable production workflows, forecasting systems, and operating processes while supporting creative quality and operational efficiency. Evaluates emerging AI-enabled production tools and helps scale WHOOP’s internal production function.

Own global demand generation for a target industry sector, developing full-funnel campaigns, ABM programs, nurture tracks, field events, and executive roundtables. Manage channel selection and budgets, convert product marketing use cases into campaign assets, report on MQL, SQL, and pipeline performance, optimize campaigns, and align closely with Sales, BDR, RevOps, and Product Marketing teams.

Leads marketing technology strategy, implementation, administration, and operations across Salesforce, AEM, and adjacent martech platforms. Oversees configuration, workflows, data quality, campaign technology, automation, adoption, and user readiness. Coordinates stakeholders, manages project workstreams, identifies risks and opportunities, and coaches team members on platform functionality and issue resolution. Requires at least four years of sales, marketing, or PwC experience and two years developing AEMaaCS.

Coordinates communications and event projects, drafts internal and executive communications, supports public relations programs, and assists with customer, industry, employee, and executive events. Maintains calendars, trackers, contact lists, and project systems while coordinating cross-functional teams, agencies, speakers, vendors, and executives. Captures outcomes and follow-up actions to improve future campaigns and events.

Coordinates the intake, prioritization, execution, validation, and delivery of promotional offers across digital and traditional marketing channels. Maintains calendars, schedules, trackers, and workflow tools; monitors deadlines, risks, quality assurance, and launch readiness. Collaborates with marketing, merchandising, loyalty, creative, digital, pricing, ecommerce, operations, and external partners. Prepares operational reports, supports troubleshooting, documents procedures, and identifies process improvements.

Leads the global social measurement, platform intelligence, analytics, and AI-enabled reporting strategy. Owns KPI frameworks, data taxonomy, dashboards, measurement methodology, platform expertise, and executive insights across social channels and markets. Partners with Analytics, Enterprise Data, IT, and Marketing to connect social performance with business outcomes. Builds and develops a high-performing social intelligence team while driving automation, anomaly detection, creative testing, and actionable recommendations.

Manage North American paid search across Google Ads and Microsoft Advertising, including bidding, budgets, keywords, testing, conversion tracking, and performance reporting. Generate high-quality B2B leads and optimize campaigns against growth targets. Partner with SEO on answer engine optimization and assess AI-driven search impacts. Collaborate with Sales, Field Marketing, Creative, global Paid Media teams, and platform representatives while using AI tools to improve campaign execution and analysis.