Top Hybrid Marketing Jobs in Boston, MA

Leads enterprise product marketing strategy for ZS’s platform and product portfolio. Responsibilities include market research, positioning, messaging, pricing and packaging input, launches, commercialization, sales enablement, lifecycle adoption, executive influence, resource prioritization, and building a high-performing product marketing team. The role requires translating AI and technical capabilities into credible business value and driving awareness, demand, adoption, retention, expansion, and revenue growth across complex B2B SaaS markets.

Leads product marketing strategy for ZS platforms and products, including positioning, messaging, competitive analysis, go-to-market planning, product launches, demand generation, sales enablement, and performance optimization. Partners with product management, sales, customer success, and leadership while managing and developing a product marketing team. Requires extensive SaaS or platform product marketing experience and strong strategic, analytical, communication, and leadership skills.

Supports ecosystem marketing by creating customer case studies, managing quote and logo libraries, improving an AI content engine, coordinating G2 review campaigns, writing customer communications, and supporting community events. The role collaborates with Sales, Marketing, and Demand teams while building HubSpot pages and emails and coordinating Zoom logistics.

Supports Bose’s digital customer experience strategy through website campaign execution, content production and maintenance, testing and optimization, customer feedback analysis, competitive research, journey mapping, and review programs. Independently manages assigned workstreams, timelines, cross-functional coordination, and progress communication while helping improve digital engagement and conversion.

Leads integrated brand marketing campaigns focused on product innovation, health, and longevity. Translates product strategy into positioning, messaging, creative briefs, and consumer-facing activations. Coordinates cross-functional execution across Product, Creative, Performance Marketing, Media, Growth, and Communications, while managing timelines, resolving ambiguity, and measuring campaign results. Improves marketing effectiveness through strategic thinking, creative judgment, consumer insights, and actionable performance recommendations.

Lead Snyk’s analyst relations strategy and relationships with Gartner, Forrester, IDC, and other firms. Manage briefings, inquiries, advisory days, conferences, research submissions, contracts, and Gartner Peer Insights. Translate market and vendor developments into strategic insights for the CEO and executive leadership, while influencing company positioning, roadmap, messaging, and go-to-market decisions. Build AI-enabled tooling to automate research and intelligence gathering while retaining ownership of high-value relationships and judgment.

Lead MacPaw’s global PR and communications strategy, shape corporate and product narratives, build relationships with top-tier technology media, manage reputation and industry events, establish PR KPIs and reporting, integrate AI into communications workflows, oversee budgets, and mentor a high-performing PR team.

Lead Tovala’s brand strategy, product marketing, content, social, and consumer insights. Steward brand positioning and messaging, drive creative execution and agency relationships, own editorial and owned-channel voice, and manage and develop the brand team. Partner with Creative, Growth, Product, and Design and contribute to marketing leadership and company-wide strategy.

Own North American paid search across Google Ads and Microsoft Advertising, managing bids, budgets, keywords, testing, conversion tracking, attribution, and performance reporting. Partner with SEO on answer engine optimization and use AI-driven search insights to improve demand generation. Collaborate with field marketing, SDR, creative, brand, sales, and platform partners to generate high-quality B2B leads and pipeline.

Leads Takeda’s global media relations, issues management, crisis communications, reputation strategy, and external stakeholder engagement. Oversees enterprise frameworks, governance, preparedness, executive counsel, spokesperson training, media relationships, measurement, and global communications centers of excellence. Manages a distributed communications team and partners with Corporate Communications, Public Affairs, Legal, Investor Relations, and business leaders to protect and enhance the company’s reputation.

Supports the Thought Leadership team and national communications efforts through calendar coordination, meeting notes, same-day readouts, request intake and routing, media monitoring, and editorial calendar maintenance in Asana. The fellow provides administrative execution and follow-through while exercising discretion with sensitive executive- and board-related information. This is a six-month, part-time fellowship of up to 20 hours per week.