Top Hybrid Marketing Jobs in Boston, MA

Leads the strategic operating model and execution of onsite retail media and digital merchandising. Oversees campaign setup, trafficking, quality assurance, optimization, reporting, billing, seasonal planning, and site merchandising operations. Partners with brands, sales, account management, product, technology, analytics, and marketing teams to drive revenue and customer experience. Manages enterprise governance, platform roadmaps, budgets, vendors, workforce planning, and high-performing teams while influencing executive stakeholders and transformational initiatives.

Leads employer-brand content strategy and creative direction across social, paid media, careers sites, email, video, graphics, and editorial channels. Manages and develops a content team, sets global storytelling strategy, oversees content prioritization and production, partners cross-functionally, and uses performance data, recruiting outcomes, AI, and emerging search trends to improve candidate engagement.

Create customer case studies, manage quote and slide libraries, operate an AI content engine, run G2 review campaigns, write customer communications, and support community events using HubSpot and Zoom. The role partners with Sales, Marketing, and Demand teams to develop customer advocacy content and engagement for a B2B SaaS marketplace platform.

Leads omnichannel marketing execution across personal and non-personal channels, translating strategy into coordinated activation plans. Partners with brand teams, agencies, MarTech, content, analytics, and digital platform stakeholders to align journeys, content, consent, measurement, milestones, and quality standards. Coordinates delivery partners, manages dependencies and risks, establishes activation readiness criteria, sequences activations, and drives continuous optimization in a regulated environment.

Leads WHOOP’s global trade marketing organization, setting strategy and operating rhythms across markets. Partners with Sales, Brand, Creative, Media, Product Marketing, Visual Merchandising, Operations, Analytics, and regional teams to deliver retail experiences, launches, promotions, training, and commercial campaigns. Owns planning, budgeting, measurement, investment optimization, and scalable processes while developing high-performing global teams and driving awareness, conversion, and sell-through.

Leads Mastercard’s global customer engagement strategy for Security Solutions. Builds executive customer councils, advisory boards, forums, roundtables, and innovation events; develops trusted relationships with senior security, risk, fraud, and product executives; translates customer insights into product, commercialization, and growth priorities; and represents Mastercard through thought leadership and industry engagement.

Leads North American social media strategy, content, channel performance, creator marketing, and community management for SharkNinja and Ninja brands. Oversees a regional team, multi-million-dollar creator and influencer budgets, agency relationships, social campaigns, crisis response, social listening, and performance reporting. Partners with analytics, creative, creator commerce, DTC, PR, and marketing teams to drive brand growth and commercial impact across the United States and Canada.

Own go-to-market execution and performance marketing for AI-native applications. Develop multi-channel campaigns across Meta and Google, use generative AI to create and test ad assets, optimize acquisition budgets and conversion rates, and analyze CAC, ROAS, LTV, and related metrics. Collaborate with product, design, marketing, and analytics teams on tracking, dashboards, experimentation, and reporting. Evaluate emerging AI tools and document scalable marketing practices.

Own global demand generation for a target industry sector, developing full-funnel campaigns, ABM programs, nurture tracks, field events, and executive roundtables. Manage channel selection and budgets, convert product marketing use cases into campaign assets, report on MQL, SQL, and pipeline performance, optimize campaigns, and align closely with Sales, BDR, RevOps, and Product Marketing teams.

Own Flywire’s global digital marketing and discovery strategy across SEO, paid media, AI-powered search, websites, and conversion optimization. Develop AEO and GEO programs, improve visibility across search engines and LLMs, optimize paid campaigns and digital journeys, build AI-enabled marketing workflows, and connect performance metrics to pipeline and revenue. Partner cross-functionally with marketing, product marketing, commercial, and go-to-market teams while serving as an expert on emerging digital trends.