Top Hybrid Marketing Jobs in Boston, MA

Lead Chewy's paid social strategy and team across Meta, TikTok, YouTube, Reddit, Pinterest and emerging platforms. Own budget allocation, campaign architecture, creative testing, measurement (incrementality, MMM), and performance storytelling tied to CAC, ROAS, LTV and revenue. Partner cross-functionally with Brand, Creative, Marketing Science, Finance, Martech, and agencies to scale full-funnel paid social and develop capabilities.

Lead Klaviyo's events strategy and execution, owning flagship conference and third-party activations. Manage a multi-million-dollar events budget, direct an events team and agency partners, set ROI metrics, drive promotional plans and cross-functional alignment, and measure performance to optimize investment and brand impact.

Represent Bluebox publicly within the developer community by building demos, writing technical content, hosting livestreams and workshops, speaking at events, and fostering community engagement. Gather developer feedback, identify onboarding and documentation friction, influence the product roadmap, collaborate with influencers, and drive sign-ups and product usage. The role independently owns developer advocacy strategy and delivery for a new product and brand.

Lead vertical go-to-market: own messaging, positioning, campaigns, and content end-to-end. Drive sourced and influenced pipeline with Sales/BDRs/pre-sales, produce campaign assets (ebooks, webinars, landing pages), design multi-touch account-level campaigns, analyze performance, and iterate rapidly using AI tools.

Lead product marketing for Flywire’s Travel software and payments platform across Hospitality and Experiential segments. Own positioning, ideal customer profiles, buyer personas, go-to-market launches, sales enablement, competitive deal support, and customer insight programs. Partner cross-functionally with Product, Sales, Marketing, Partnerships, and RevOps to improve pipeline quality, conversion, win rates, and revenue. Use AI to increase marketing productivity and execution quality.

The Product Marketing Lead drives the narrative and adoption of the ZAIDYN Field Performance AI platform by crafting messaging, developing go-to-market strategies, and collaborating with cross-functional teams to enhance customer value and market presence.

Lead and own the corporate website as a strategic growth channel: define roadmap, optimize digital customer journeys, drive SEO/GEO and conversion rate optimization, evaluate AI capabilities, manage analytics and agencies, ensure site security and performance, and lead a website team to accelerate pipeline growth and customer engagement.

Lead multi-channel visual concepting and execution for product campaigns. Direct photo/video shoots, produce scalable digital/broadcast assets, integrate Figma and generative AI, maintain premium visual standards, present ideas to leadership, and mentor designers to deliver high-velocity creative work.

Lead end-to-end planning and execution of integrated product launches. Build and manage launch timelines, coordinate cross-functional workstreams, track asset readiness and localizations, manage sample and PR workflows, identify risks and drive resolution, and continuously improve launch processes and templates to ensure global launch readiness.

Lead digital brand media campaigns across the US, Canada, and the UK. Define channel mix and investment strategy, own creative testing and production from brief to trafficking, manage agencies and internal teams, track performance and budgets, partner with analytics/engineering to improve measurement, and present monthly campaign reports.