Top Healthtech Marketing Jobs in Boston, MA

Leads enterprise social media strategy, governance, operations, technology platforms, vendor relationships, budgets, and process adoption. Develops policies, training, communications, and account-security practices while partnering cross-functionally with legal, compliance, procurement, marketing, and operations. Oversees tools, RFPs, content planning, operational improvements, onboarding, strategic projects, and mentorship for junior team members.

Leads enterprise product marketing strategy for ZS’s platform and product portfolio. Responsibilities include market research, positioning, messaging, pricing and packaging input, launches, commercialization, sales enablement, lifecycle adoption, executive influence, resource prioritization, and building a high-performing product marketing team. The role requires translating AI and technical capabilities into credible business value and driving awareness, demand, adoption, retention, expansion, and revenue growth across complex B2B SaaS markets.

Leads integrated brand marketing campaigns focused on product innovation, health, and longevity. Translates product strategy into positioning, messaging, creative briefs, and consumer-facing activations. Coordinates cross-functional execution across Product, Creative, Performance Marketing, Media, Growth, and Communications, while managing timelines, resolving ambiguity, and measuring campaign results. Improves marketing effectiveness through strategic thinking, creative judgment, consumer insights, and actionable performance recommendations.

Leads Takeda’s global media relations, issues management, crisis communications, reputation strategy, and external stakeholder engagement. Oversees enterprise frameworks, governance, preparedness, executive counsel, spokesperson training, media relationships, measurement, and global communications centers of excellence. Manages a distributed communications team and partners with Corporate Communications, Public Affairs, Legal, Investor Relations, and business leaders to protect and enhance the company’s reputation.

Lead North American field marketing, connecting marketing, sales, and SDR teams to generate qualified pipeline. Manage inbound leads from events and campaigns, improve sales follow-up, plan targeted account-based outbound campaigns using 6sense and marketing automation, and coordinate execution across a decentralized sales organization. The role also manages two SDRs and an Events Lead while focusing on conversion quality and pipeline outcomes in complex healthcare and life sciences buying environments.

Lead Chewy's paid social strategy and team across Meta, TikTok, YouTube, Reddit, Pinterest and emerging platforms. Own budget allocation, campaign architecture, creative testing, measurement (incrementality, MMM), and performance storytelling tied to CAC, ROAS, LTV and revenue. Partner cross-functionally with Brand, Creative, Marketing Science, Finance, Martech, and agencies to scale full-funnel paid social and develop capabilities.

As a Product Marketing Manager, you'll drive go-to-market strategies, coordinate product launches, create sales assets, and develop messaging while collaborating across teams in a fast-paced environment.

As VP Marketing, you'll lead strategy for workforce solutions, drive demand generation, brand management, and cross-functional collaboration, ensuring measurable business growth.

Own end-to-end email marketing for demand generation, product launches, partner communications, events, and strategic accounts. Build, QA, send, and measure campaigns in HubSpot; create and test landing pages in WordPress and HubSpot; run A/B and multivariate experiments; maintain content playbooks, testing roadmaps, and cross-functional editorial processes tied to pipeline and revenue impact.

The Vice President of Marketing will develop strategies for demand generation, oversee lead generation, and optimize the buyer's journey while collaborating across teams.