The Director of Product Marketing will lead go-to-market strategies for Smartcat’s products, focusing on marketing buyer personas. Responsibilities include crafting narratives, designing marketing strategies, and managing product launches.

The Director of Product Marketing leads the go-to-market strategy for Smartcat’s L&D solutions, shaping product messaging and positioning while driving key product launches and marketing campaigns.

Manage paid media strategies and pipeline generation for new and existing customers. Oversee campaign measurement, optimize media performance, and communicate results to leadership.