Sr Manager, Marketing Operations

Sr Manager, Marketing Operations -  Nasuni - Boston Seaport - Hybrid 3 Days Onsite 

Summary of Role:

The Sr Manager, Marketing Operations will oversee the tech stack, processes and data to drive efficiency and effectiveness. This role will manage email marketing, execution and support and campaign reporting & analysis. This person must understand automation and measurement strategy and be able to manage internal and external agency support.  Although not immediately a People Manager role, this role could become a People Manager as the team grows.

Primary Responsibilities:

• Marketing Automation governance – specifically, governing the usage of MAP (and related tools) for the successful creation of Marketing programs aligned to our data standards.
• Marketing full funnel tracking (lead flow) and oversight – capture all leads, ensure proper tagging and tracking, review (and optimize) performance against SLA’s
• Marketing Database stewardship – building processes and cross-functional alignment with the big objective of having a database clean enough to monetize activities and engagements. Grow the marketable contacts, establish re-engagement programs and develop effective hygiene/deletion practices
• Lead the Marketing Automation team as we continue to grow our skills in program analysis, segmentation, personalization and ABM tactics
• Execute and track campaigns across the funnel, including outbound net new emails, nurturing emails, webinar invite emails, event support emails, customer emails, customer/partner e-newsletters, etc.

Other Duties:

• Serve as a partner consultant in support of our digital marketing efforts, including automation support for the website (forms, tracking, etc)
• Work closely with content providers, designers, product managers, regional marketing managers, sales and partner management on the production of marketing campaigns.
• Develop reporting templates and manage ongoing reporting for all email, webinar, event and social media campaigns
• Explore and research new ways to reach and engage existing and prospective customers
• Identify and implement AI-based process improvements to enhance accuracy, efficiency, and automation within workflows
• Additional responsibilities and tasks may be assigned as needed on a project or interim basis

Qualifications:

• Bachelor’s degree in Marketing and/or Business Management
• 5+ years of progressive marketing operations experience, with a focus on revenue or general accounting.
• Experience managing Marketing Automation Platforms. Hubspot is a strong plus.
• High Proficiency in CRM systems (SFDC) and Excel.
• Excellent analytical, organizational, and communication skills.
• Ability to thrive in a fast-paced, high-growth environment and collaborate across teams.
• Experience with the following is a plus: intacct, Azure/Google/AWS cloud marketplaces, experience in automating workflows

About Nasuni

Nasuni delivers a unified data platform for enterprises facing an explosion of unstructured data, combining storage and data services into a single hybrid cloud solution. Nasuni’s approach enables business resiliency and better data management, while providing solutions that drive IT efficiency. Its best-in-class solution also eliminates the need for additional cybersecurity measures or separate backup and disaster recovery. The Nasuni File Data Platform replaces the friction associated with legacy infrastructure with optimized infrastructure flow, supporting modern enterprise expectations for data analytics and business insights. Nasuni helps businesses transform data from an obstacle into an opportunity. Guided by our leadership principles—Unify to Win, Innovate to Lead, and Level Up to Scale—Nasuni is creating the foundation for how modern businesses store, use, and unlock the value of their data in the age of AI. 

Why work at Nasuni?     

As part of our commitment to your well-being, we are pleased to offer comprehensive benefits packages to employees across the US.  Benefits packages generally include:     

• Best in class employee onboarding and training 
• "Take What You Need” paid time off policy 
• Comprehensive health, dental and vision plans 
• Company-paid life and disability insurance 
• 401(k) and Roth IRA retirement plan 
• Generous employee referral bonuses 
• Flexible remote work policy 
• 10 Paid Holidays 
• Wide array of wellbeing offerings 
• Pre-tax savings accounts with company contributions 
• Great team culture and social activities 
• Collaborative workspaces 
• Free on-site fitness centers and stocked kitchens in select office locations 
• Professional development resources 

Compensation Transparency: 

In accordance with U.S. pay transparency laws, Nasuni is committed to providing visibility into compensation for all U.S.-based roles. Click HERE to view our compensation ranges by job grade. Actual compensation will be based on a variety of factors, including a candidate’s experience, skills, education, and work location.

To all recruitment agencies: Nasuni does not accept agency resumes. Please do not forward resumes to our job boards, Nasuni employees or any other company location. Nasuni is not responsible for any fees related to unsolicited resumes.

Nasuni is an equal opportunity employer. The equal employment opportunity policy at Nasuni protects employees and job applicants from discrimination on the bases of race, religion, color, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, family medical history or genetic information, political affiliation, military service, or other non-merit based factors. These protections extend to all management practices and decisions, including recruitment and hiring practices, appraisal systems, promotions, and training and career development programs.