Quickbase is seeking an innovative marketing campaigns manager to drive high-impact, revenue marketing programs. This role will architect and execute innovative marketing campaigns that drive new business acquisition across different vertical markets. As a key member of our growth marketing organization, you will have high visibility and work on strategic priorities that drive company growth.
Key Responsibilities
Strategic Planning & Leadership
-
Architect comprehensive, data-driven marketing campaigns that align with Quickbase’s growth initiatives
-
Lead cross-organizational marketing efforts to establish requirements and execution plans across these initiatives
-
Develop and manage strategic co-marketing partnerships to extend market reach and impact
Campaign Management & Execution
-
Orchestrate integrated, multi-channel marketing campaigns that deliver measurable business outcomes
-
Oversee end-to-end campaign execution, including budget management, coordinating the campaign bill-of-materials, and program timeline coordination
-
Ensure consistent brand messaging and visual identity across campaign assets and touchpoints
-
Direct external agencies and vendors to deliver high-quality, on-brand campaign elements
Cross-functional Collaboration
-
Partner with product marketing, sales, product management, and executive leadership to align marketing initiatives with business objectives
-
Build strong stakeholder relationships across the organization to drive marketing integration and effectiveness
-
Engage with customers and sales organizations to promote new technologies and solutions effectively
Performance Measurement & Optimization
-
Establish key performance indicators (KPIs) to measure campaign effectiveness
-
Generate actionable insights to track performance and deliver comprehensive campaign performance reports to executive leadership
-
Identify opportunities to expand or adapt programs and Marketing Technologies by analyzing performance data, market trends, and shifting business priorities
-
Monitor Competitor activities and market trends to inform strategic marketing decisions
Required Qualifications
-
6+ years of progressive experience in technology marketing with demonstrated success in demand generation and campaign management
-
Proven ability to lead geographically dispersed teams and manage complex projects simultaneously
-
Outstanding communication and presentation skills with the ability to influence at all organizational levels
-
Demonstrated experience in integrated campaign execution
-
Proven ability to leverage AI and agentive technologies to accelerate funnel velocity and scale top-of-funnel campaign reach. Bonus: Experience with innovative platforms such as Clay, UserGems, Qualified or similar AI powered toolsto enhance targeting and personalization
-
Strong analytical skills with experience in marketing analysis
-
Exceptional organisational skills with keen attention to detail and a proven ability to thrive in fast-paced, deadline-driven environments
-
Experience working within a matrix organisation and managing cross-functional initiatives
Top Skills
Quickbase Boston, Massachusetts, USA Office
Great downtown location - easily accessible by car or MBTA busses and T!
Similar Jobs
What you need to know about the Boston Tech Scene
Key Facts About Boston Tech
- Number of Tech Workers: 269,000; 9.4% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Thermo Fisher Scientific, Toast, Klaviyo, HubSpot, DraftKings
- Key Industries: Artificial intelligence, biotechnology, robotics, software, aerospace
- Funding Landscape: $15.7 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Summit Partners, Volition Capital, Bain Capital Ventures, MassVentures, Highland Capital Partners
- Research Centers and Universities: MIT, Harvard University, Boston College, Tufts University, Boston University, Northeastern University, Smithsonian Astrophysical Observatory, National Bureau of Economic Research, Broad Institute, Lowell Center for Space Science & Technology, National Emerging Infectious Diseases Laboratories
