Lead analytics for the Low-Touch SMB growth model, delivering reporting, deep-dive analyses, experimentation design (A/B tests), VOC analysis, opportunity sizing, and cross-functional data-driven recommendations to senior leadership to drive growth, retention, and engagement.
Staples is business to business. You’re what binds us together.
Our world‑class sales and sales support teams work directly with businesses of all sizes to offer products and services that meet customers’ unique needs. We are committed to understanding our customers and use best‑in‑class sales tools, technology, and digital experiences to deliver value. Our teams are constantly evolving, investing in skill development and offering rewarding career opportunities across the organization.
As a Sales Analytics Manager, you will own the analytical foundation supporting the Low Touch Small and Medium‑Sized Business (SMB) growth model. This role is critical in ensuring that strategic and operational decisions are rooted in data, experimentation, and measurable business outcomes. You will act as a trusted analytics partner to senior leaders, helping guide investments, priorities, and growth strategies across the SMB segment.
What you’ll be doing:
- Analyze Low‑Touch SMB customer behavior and the end‑to‑end customer experience to uncover growth and engagement opportunities.
- Own business‑as‑usual reporting and performance measurement against growth, retention, and engagement goals.
- Develop deep‑dive analyses to identify actionable insights and performance improvement opportunities.
- Size opportunities and quantify trade‑offs to support prioritization and strategic decision‑making.
- Synthesize data from multiple sources into cohesive, insight‑driven narratives.
- Translate unstructured business problems into clear analytical approaches and measurement plans.
- Establish standards for experimentation, test design, and lift measurement (A/B testing, holdouts, incrementality).
- Analyze Voice of Customer (VOC) signals across customer interactions, on‑site behavior, surveys, and customer service feedback.
- Partner cross‑functionally with Sales Ops, Service, Digital, Marketing, Product, and senior leadership teams.
What you bring to the table:
- A strong analytical mindset with the ability to turn ambiguity into actionable insights
- Advanced proficiency in analytical methodologies, experimentation, and performance measurement
- The ability to influence stakeholders and guide decisions through compelling data storytelling
- A collaborative approach and comfort acting as a strategic partner across multiple functions
- A passion for using analytics to drive measurable business impact and continuous improvement
- Strong experience with KPI design, measurement frameworks, and performance reporting (growth, retention, engagement)
- Demonstrated ability to translate complex business questions into structured analytical approaches.
- Experience designing and measuring experiments, including A/B testing and lift analysis.
- Bachelor’s degree in Analytics, Economics, Mathematics, or a related field or equivalent work experience.
- 8+ years of experience working in analytics, insights, or data‑driven roles.
- Proficiency with BI and visualization tools such as Tableau, Power BI, or Looker.
What’s needed- Basic Qualifications:
- Bachelor’s degree in Analytics, Economics, Mathematics, or a related field or equivalent work experience.
- 8+ years of experience working in analytics, insights, or data‑driven roles.
- Proficiency with BI and visualization tools such as Tableau, Power BI, or Looker.
What’s needed- Preferred Qualifications:
- Experience supporting sales, marketing, or SMB growth organizations
- Familiarity with customer journey analytics and Voice of Customer data
- Experience influencing senior leadership through analytics and insights
- Background working with large, complex datasets across multiple systems
We Offer:
- Inclusive culture with associate-led Business Resource Groups
- Flexible PTO (22 days) and Holiday Schedule (7 observed paid holidays)
- Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more!
The salary range represents the expected compensation for this role at the time of posting. The specific base pay may be influenced by a variety of factors to include the candidate's experience, skill set, education, geography, business considerations, and internal equity. In addition to base pay, this role may be eligible for bonuses, or other forms of variable compensation.
About UsStaples is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, age, national origin, protected veteran status, disability, or any other basis protected by federal, state, or local law.Staples Framingham, Massachusetts, USA Office
Framingham, MA, United States
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