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Paperless Parts, Inc.

Content Marketing Manager

Reposted 3 Days Ago
Hybrid
Boston, MA
Mid level
Hybrid
Boston, MA
Mid level
The Content Marketing Manager will create and implement content strategies, write diverse content types, and collaborate with clients to enhance their online presence.
The summary above was generated by AI

Paperless Parts is a SaaS startup helping manufacturers quote faster and win more work. From rockets to medical devices, we power the parts that move the world forward.
 
This position requires activities that are subject to US Export Control Laws and require US Citizenship or Green Card Holder.

The Opportunity:

Our Marketing Solutions team provides content marketing services to manufacturers and machine shops that are looking to grow their business through strategic content marketing, SEO best practices, and a consistent social media strategy. The Marketing Solutions department is a services division of Paperless Parts and operates as an in-house marketing agency for our clients.

As a Content Marketing Manager on the Marketing Solutions Team, will be reporting to our Marketing Solutions Manager. The Content Marketing Manager will help build the content strategy for and write copy for Paperless Parts Marketing Solutions clients. As the Content Marketing Manager, you will work with our clients to create and deliver valuable, relevant, and consistent content, designed to attract and engage their target audience, increase their online presence, convert more leads, boost brand awareness, and connect with their audience. 

Who you are:

The ideal candidate is an exceptional copywriter who demonstrates variety in terms of asset type and tone of voice. They are familiar with mapping content to specific customer goals and drafting assets to particular personas. The Content Marketing Manager will collaborate with clients and members of the Marketing Solutions team to ghostwrite effective deliverables in the form of blogs, newsletters, case studies, website copy, and social media posts on behalf of our Marketing Solutions customers.

This is a full-time position based in Boston, MA, and requires a hybrid work model with some days at home, and some days in the office. See more below for information on our office in Downtown Boston. 

Responsibilities:

  • Monthly long-form blog writing for a variety of manufacturing clients inclusive of keyword strategy and SEO (600-800 words)
  • Editing and revising as necessary based on client feedback
  • Peer editing responsibilities
  • Social media writing that incorporates strategic goals and expected cadence
  • Development of branded social graphics to align with social copy
  • Development and upkeep of client briefs including branding guidelines
  • Adherence to timelines and workflows to ensure timely delivery of content to clients each month
  • Preparing for client meetings as needed based on agenda topics
  • Driving client content interviews to ensure content topics are aligned with goals and have a customer focus
  • Research topics as needed to round out client blogs and newsletters
  • Exceptional record-keeping to avoid duplication of assets and messaging
  • Collaborate with Relationship manager and other team members to assess client status and ensure adherence to best practices
  • As part of the Paperless Parts team, further, the company-wide DEI & social impact initiatives

Requirements

  • 3+ years of relevant experience as a Copywriter, Copyeditor, Content Marketer, Content Manager, or relevant field, agency background is preferred.
  • Clear, effective communicator and storyteller, both verbally and in writing
  • Experience with, or interest in, journalistic ghostwriting on technical topics with a creative, customer-focused spin
  • Excellent grammar, punctuation, and spelling skills
  • Highly organized and focused with the ability to balance multiple priorities simultaneously
  • Editorial mindset that seeks to understand what audiences consume and how to create it
  • Portfolio examples demonstrating an ability to draft multiple content types for a wide range of target audiences
  • Experience in Search Engine Optimization (SEO) and working with popular keyword analysis tools, preferred (Google Analytics, SEMRush, etc.)
  • Technical writing experience is a major advantage, as is a background in B2B marketing. Manufacturing and/or tech industry experience is preferred.
  • Ability to learn new concepts quickly and communicate them to others in a clear and efficient format
  • Knowledge of Social Media Posting best practices 
  • Experience with Canva or similar graphics program a bonus

Paperless Parts Life

Culture: At Paperless Parts, we value intentionality, persistence and relationships. We live and breathe these values every day. As a fast-growing company, we’re continually improving what we’ve built while still building from the ground up. 

Boston Office: Our office is full of energy; people regularly collaborate to solve complex problems. We recognize that people work well in different environments and have intentionally designed our office to provide collaborative spaces and quiet focus areas. Our height-adjustable desks are set up with additional monitors, and employees are provided with the latest Apple technology to support productivity. 

Our headquarters is located in downtown Boston, MA and easily accessible to most transit routes (Red/Blue/Orange/Green Line/South Station/North Station).

Encinitas Office: Our California office is our newest office which seats our West Coast sales team. The office has an open floor plan with several conference rooms to encourage collaboration with your colleagues in California and TV's to connect with those sitting in Boston or remotely. The office is walking distance from Downtown Encinitas, the Coaster train stop, and tons of activities on the 101.

Benefits: We value you and your family. With this in mind, full-time employees are provided:

  • 100% coverage of health, dental, and vision for you and your dependent

  • Competitive compensation philosophy

  • Unlimited PTO

  • 13+ paid holidays

  • Company-sponsored wellness stipend

  • Pre-tax Commuter and FSA/Dependent Care FSA

  • 401(k) plan

  • Employee recognition program

Paperless Parts is committed to cultivating an equitable, inclusive, and supportive environment for all employees. We believe this environment creates a safe space for employees to share their experiences, brainstorm ideas, and grow their careers. Paperless Parts is an Equal Opportunity & Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

Top Skills

Canva
Content Marketing
Google Analytics
Semrush
Seo

Paperless Parts, Inc. Boston, Massachusetts, USA Office

Our headquarters is located in downtown Boston, MA, across the street from Faneuil Hall and easily accessible to most transit routes (Red/Blue/Orange/Green Line) or a 10-minute walk from both South and North Station.

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