Supports end-to-end out-of-home media campaign planning, including audience research, market selection, proposal development, cost schedules, execution, and performance reporting. Manages multiple campaigns, coordinates with clients, account managers, creative teams, and media vendors, and assists with negotiations and presentations. Uses audience measurement tools and planning platforms while providing feedback to the product team.
About Onescreen
Onescreen is the modern platform for out-of-home advertising — making it easier for brands and agencies to plan, buy, and measure OOH campaigns across thousands of vendors and formats. We move fast, operate lean, and hold ourselves to a high standard on every campaign we run.
Onescreen is based out of Boston, Massachusetts and this is a hybrid role.
About the role
We're looking for a motivated OOH Media Planner to join our Planning team. You'll support the development and execution of out-of-home campaigns across a range of clients and verticals. This is a hands-on role for someone who's eager to grow their planning craft, sharpen their analytical skills, and become a power user of the Onescreen platform.
What you'll do
- Support end-to-end OOH campaign planning, from audience research and market selection through to proposal delivery and execution
- Build and maintain campaign plans, cost schedules, and performance summaries using internal tools
- Research target audiences and analyze their characteristics, behaviors, and media habits
- Collaborate with account managers, clients, and creative teams to align on objectives and strategies
- Become a proficient user of the Onecreen planning platform, and surface product feedback to product team members
- Manage relationships with OOH media vendors and support negotiations under the guidance of senior planners
- Juggle tasks across multiple active campaigns simultaneously, meeting internal and client deadlines
- Present media plans with the assistance of the Account Executive to clients and key decision makers
Qualifications
- 1–3 years of experience in OOH or broader media planning
- We are open to Boston or New York candidates
- Familiarity with core OOH formats (billboards, transit, experiential, DOOH) and how they fit into a broader media mix
- Working knowledge of audience and measurement tools (GeoPath, Nielsen, Google Analytics, or similar)
- Strong organizational skills and comfort managing multiple deadlines at once
- Clear communicator — in writing, presentations, and across internal teams
- Comfortable in spreadsheets and web-based planning platforms
- Analytically curious, with an eye for data and performance metrics
- Ability to work EST hours
Nice to have
- Exposure to multi-channel campaign planning (digital + OOH)
- Familiarity with campaign evaluation and attribution methodologies
Onescreen Boston, Massachusetts, USA Office
Boston, MA, United States
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