Vice President, National Sales

Vice President, National Sales | OmniCable

Job Summary

The Vice President, National Sales is responsible for leading OmniCable's National Accounts organization and driving profitable growth through strategic account development, executive customer engagement, channel expansion, and national sales execution. This role serves as the senior commercial leader for National Accounts and provides strategic oversight of OmniCable's independent representative agency network, ensuring alignment with company objectives, customer engagement strategies, and supplier growth initiatives.

This role partners closely with Regional Vice Presidents, Supplier Management, Marketing, Operations, Finance, and New Product Development to translate strategic investments into profitable growth, stronger customer relationships, and consistent execution across the organization. It also serves as OmniCable's senior commercial leader for strategic account development, executive customer engagement, and expansion into non-traditional distribution channels.

Key Responsibilities

Leadership & Management

• Lead and develop the National Accounts organization.
• Recruit, coach, and retain high-performing team members.
• Provide strategic leadership and governance for OmniCable's independent representative agency network.
• Ensure alignment between regional sales teams, representative agencies, and corporate growth objectives.
• Establish goals, priorities, and accountability measures for the team.

National Accounts Strategy

• Develop and execute OmniCable's National Accounts strategy.
• Establish executive-level relationships with strategic customers and key decision makers.
• Increase customer share of wallet and position OmniCable as a strategic partner.
• Expand OmniCable's presence within national and multi-location accounts.

Representative Agency Network Management

• Serve as OmniCable's executive owner of the independent representative agency network.
• Maintain strategic relationships with agency principals and key representative organizations.
• Act as the primary company liaison with NEMRA and other industry organizations.
• Ensure consistent administration and understanding of agency agreements, compensation structures, and operating expectations.
• Oversee the development, delivery, and review of representative performance scorecards.
• Promote accurate attribution of sales activity and agency involvement to ensure appropriate recognition and compensation.
• Partner with Regional Vice Presidents to drive consistency in agency engagement, performance management, and territory development.

Strategic Account Planning & Channel Expansion

• Partner with National Account Managers to develop customer growth plans and strategic account strategies.
• Improve adoption of National Account initiatives and customer plans throughout the regional sales organization.
• Leverage customer insights and competitive intelligence to influence commercial strategy.
• Develop growth strategies for non-electrical distribution channels, including industrial, MRO, and national accounts such as Grainger and Fastenal.

Performance Monitoring

• Monitor the performance of the National Accounts organization and strategic growth initiatives.
• Establish KPIs and business reviews to track growth, customer adoption, and commercial effectiveness.
• Recommend and implement corrective actions when performance falls below expectations.

Budget Management

• Manage budgets associated with National Accounts and strategic growth initiatives.
• Prioritize investments and resources to support growth objectives.
• Ensure alignment with company financial goals.

Measures of Success

• Growth of National Account revenue and profitability.
• Expansion of executive-level customer relationships.
• Effective management and performance of the representative agency network.
• Strong agency relationships and alignment with OmniCable strategic objectives.
• Consistent, accurate administration of agency scorecards and sales credit attribution.
• Increased adoption of National Account strategies throughout the regions.
• Successful commercialization of new suppliers, products, and solutions.
• Expansion of OmniCable's presence within non-electrical distribution channels.

Work Environment:

• Frequent travel (50–70%) to branch locations, customers, industry events, and vendor partners.
• This position may be based remotely within the United States (Remote, home-based-office position)
• Preferred locations include Chicago, IL; Dallas, TX; and Philadelphia, PAdue to proximity to key customers, OmniCable locations, and travel requirements.

Qualifications & Skills

Educational Background

• Bachelor's degree in Business, Marketing, Sales, Engineering, or a related field required.
• MBA or advanced business degree preferred.

Professional Experience

• 10+ years of sales, business development, strategic account, or commercial leadership experience.
• Demonstrated success leading National Accounts, Strategic Accounts, or commercial growth initiatives.
• Experience commercializing new products, suppliers, or market opportunities.
• Strong executive relationship management and negotiation skills.
• Proven ability to lead cross-functional initiatives and influence without direct authority.

Preferred Skills

• Knowledge of electrical distribution, national account management, representative agency networks, and related channel-to-market strategies.
• Strategic planning and business development expertise.
• Strong analytical, organizational, and problem-solving skills.
• Experience with CRM, sales analytics, and business intelligence tools.

About OmniCable

OmniCable, LLC (OmniCable) is one of the largest redistributors of wire, cable, fiber, electrical, and communications products. We empower distributors to succeed through a true partnership approach, with a focus on product availability, service excellence, and value-added solutions that differentiate us in the market. With approximately $400 million in inventory and 18 North American distribution locations, OmniCable is backed by more than 45 years of growth and industry leadership.

At OmniCable, our sales teams are empowered to make an impact every day—building relationships, solving customer challenges, and driving meaningful results. We foster a performance-driven, collaborative culture where success is shared, growth is supported, and individuals are given the tools, training, and autonomy to excel.

We offer competitive compensation, incentive opportunities, and a comprehensive benefits package that supports your well-being, career growth, and long-term success.

OmniCable is a subsidiary of Dot Family Holdings. Our employees are aligned to a shared mission:

to empower shared success by being the best vendor to our customers, the best customer to our vendors, and the best employer to our employees—through innovation and collaboration.

At OmniCable, you’re not just building a career—you’re helping drive shared success.