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TransUnion

Sr Director, Market Planner

Posted 2 Hours Ago
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Hybrid
Reston, VA
188K-313K Annually
Senior level
Hybrid
Reston, VA
188K-313K Annually
Senior level
Leads market planning and growth strategy for TransUnion’s Life Insurance business. Develops market-informed priorities, go-to-market strategies, value propositions, and thought leadership; translates insurance, actuarial, underwriting, and data concepts into executive recommendations. Partners with sales, analytics, product, and senior leadership to validate opportunities, reposition solutions, manage dependencies, and drive strategic initiatives. Represents the company in customer and industry engagements, with approximately 10–20% external engagement.
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Team Overview

TransUnion’s Insurance vertical is one of the company’s fastest-growing business units. The Market Planning team defines and coordinates growth strategies across the Personal Lines, Commercial Lines, and Life Insurance markets, connecting industry needs with TransUnion’s solutions and capabilities. Reporting to the Head of Insurance Market Planning, this role will lead market planning for the Life Insurance business and collaborate with Global and Insurance Solutions, Market Development, Data Science and Analytics, Sales , and senior vertical leadership. This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week.

Role Overview and Core Responsibilities

  • Develop and execute a market-informed growth strategy for TransUnion’s Life Insurance business, establishing priorities, dependencies, and measurable objectives.
  • Align Life Insurance industry trends and customer needs with TransUnion’s solutions and capabilities to inform growth playbooks and go-to-market strategies.
  • Collaborate across Global and Insurance Solutions, Market Development, Data Science and Analytics, Sales to execute growth initiatives and manage cross-functional dependencies.
  • Provide Life Insurance subject-matter expertise to evaluate new concepts, validate market demand, and incorporate voice-of-customer insights into future solutions.
  • Identify opportunities to reposition existing solutions and capabilities to increase market relevance, sales effectiveness, and market penetration.
  • Partner with Sales on strategic customer engagements, helping customers understand how TransUnion’s capabilities can address Life Insurance challenges and opportunities across the insurance policy lifecycle.
  • Define thought-leadership priorities, research, messaging, and value propositions that strengthen TransUnion’s position in the Life Insurance market.
  • Present strategies, recommendations, and complex industry concepts to senior leaders and external stakeholders in a clear and compelling manner.
  • Build a strong internal network and sphere of influence to align stakeholders and move strategic initiatives from concept through execution.
  • Represent TransUnion’s Life Insurance perspective in customer and industry discussions, with approximately 10–20% of the role involving external engagement.Copy from previous requisition

Required Knowledge and Experiences

  • Approximately 10 or more years of life insurance industry experience, including significant and recent experience within Life Insurance. Candidates with 7–10 years may be considered based on the depth and relevance of their Life Insurance expertise.
  • Direct experience in Life Insurance underwriting, actuarial, product development, or closely related business operations, with the ability to apply that knowledge to market and growth strategy.
  • Demonstrated experience developing and executing market, business, or go-to-market strategies within a complex, highly matrixed organization.
  • Strong understanding of Life Insurance market dynamics, customer needs, competitive trends, and how insurers use consumer data to support underwriting, marketing, pricing, and risk assessment.
  • Bachelor’s degree or equivalent professional experience that demonstrates the business, industry, and strategic knowledge required to perform the role.

Required Technical Skills

  • Ability to analyze Life Insurance market trends, customer needs, competitive dynamics, and business opportunities to develop actionable growth strategies.
  • Working knowledge of consumer data, analytics, and risk-assessment applications within the Life Insurance industry.
  • Ability to translate highly technical, actuarial, underwriting, or data-driven concepts into clear recommendations and compelling executive-level messaging.
  • Strong written, verbal, presentation, and stakeholder-management skills, including experience presenting to senior internal and external audiences.
  • Demonstrated ability to influence cross-functional teams and drive alignment without direct reporting authority.

We’re also looking for the preferred skills below. Whether you are proficient or could use some brushing up, we’re happy to support your career development and growth in:

  • Experience supporting digital transformation initiatives within the Life Insurance industry.
  • Exposure to predictive analytics, third-party data partnerships, or data-enabled insurance solutions.
  • Experience conducting market research, developing thought-leadership content, or representing an organization’s perspective in the market.
  • Experience validating new solution concepts or repositioning existing products and capabilities to improve market adoption.

#LI-TE1


Benefits that support every part of your life:

At TransUnion, we design benefits to help you feel well, do well, and plan well—from day one.

For Your Health: Enjoy day-one eligibility for medical, dental, and vision coverage, plus supplemental plan options. Spousal, domestic partner, and other eligible dependent coverage is available on select plans. Choose tax‑advantaged HSA and FSA accounts to make everyday care more affordable.

For Your Protection: We’ve got your back with company‑paid basic life and AD&D, optional voluntary life and AD&D for you and your family, and short‑ and long‑term disability. You can also opt into a legal plan, pet insurance, and travel accident coverage.

For Your Family: From adoption assistance and fertility planning coverage to caregiver support, we’re here for every chapter. Access Dependent Care FSA for possibility of an employer match, a complimentary Care@Work membership, and up to 12 weeks of paid parental leave with eligibility for a thoughtful, gradual return.

For Your Future: Build toward what’s next with our 401(k) with employer match and Employee Stock Purchase Plan (ESPP). Tap financial wellness resources, career coaching, and optional long‑term care insurance to plan confidently.

For You: Grow and recharge with tuition reimbursement, flexible time off for exempt employees or paid time off for nonexempt employees, up to 12 paid holidays per year, commuter benefits, employee discounts, charitable gift matching, and paid volunteer time off, plus corporate volunteer events that make it easy to give back.

For Your Wellness: Access 24/7 support including professional therapy, coaching, and emotional well‑being programs alongside guided meditation and resources that support physical, mental, social, and financial wellness.

We are committed to being a place where diversity is not only present, it is embraced. As an equal opportunity employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability status, veteran status, genetic information, marital status, citizenship status, sexual orientation, gender identity or any other characteristic protected by law. Additionally, in accordance with Section 503 of the Rehabilitation Act of 1973 and the Vietnam Era Veterans’ Readjustment Assistance Act of 1974, TransUnion takes affirmative action to employ and advance in employment qualified individuals with a disability and protected veterans in all levels of employment and develops annual affirmative action plans. Components of TransUnion’s Affirmative Action Program for individuals with disabilities and protected veterans are available for review to any associate or applicant for employment upon request by contacting [email protected].

Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law, including the Los Angeles County Fair Chance Ordinance for Employers, the San Francisco Fair Chance Ordinance, Fair Chance Initiative for Hiring Ordinance, and the California Fair Chance Act.

Adherence to Company policies, sound judgment and trustworthiness, working safely, communicating respectfully, and safeguarding business operations, confidential and proprietary information, and the Company’s reputation are also essential expectations of this position.

Pay Scale Information:

The U.S. base salary range for this position is $187,500.00 - $312,500 annually. *The salary range for this position reflects a reasonable estimate of the range of compensation for this job. At TransUnion, actual compensation is based on careful consideration of additional factors such as (but not limited to) an individual’s education, training, work experience, job-related skill set, location, and industry knowledge, as well as the scope and responsibilities of the position and market considerations. Regular, fulltime non-sales positions may be eligible to participate in TransUnion’s annual bonus plan. Certain positions may be also eligible for long-term incentives and other payments based on applicable company guidance and plan documents.

TransUnion Overview:

At TransUnion, we encourage and are committed to creating a real, positive impact and shared sense of purpose within our Workforce for Good, which empowers our people to grow, innovate and contribute to a better future for our communities and customers. We strive to build an environment where our associates are in the driver’s seat of their professional development— while having access to help along the way. We recognize that success comes when our associates thrive both professionally and personally; that’s why we prioritize work/life flexibility and offer resources for our teams across the globe to collaborate and drive excellence.


Be a part of our Workforce for Good – you’ll work with great people, pioneering products and cutting-edge technology.

TransUnion's Internal Job Title:

Sr Director, Strategic Planning

Company:

TransUnion LLC

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