Plans and executes B2B marketing campaigns across email, social, paid advertising, content, PR, and internal communications. Creates content, manages vendors and budgets, updates the website, supports digital and in-person events, tracks and optimizes campaign performance, contributes to marketing strategy, and mentors junior team members.
Company Description
PSI is a leading Contract Research Organization with more than 30 years on the market, offering a perfect balance between stability and innovation to both clients and employees. We focus on delivering quality and on-time services across a variety of therapeutic indications.
Job DescriptionThe PSI Marketing team is looking for a driven, self-motivated individual with a love of organization and process. Working with our team of creatives, digital gurus, and strategists, this role will serve an essential part overseeing internal and external campaigns, digital recruitment initiatives, and supporting our efforts in sales.
Responsibilities Include:
- Plans and executes assigned marketing campaigns (email, social, paid ads, content, PR, internal communication)
- Creates content for assigned channels
- Tracks performance metrics and produces reports for stakeholders
- Analyzes performance of assigned campaigns and optimizes tactics
- Manages relations with marketing vendors
- Manages budgets and billing for assigned channels
- Performs updates of the PSI website
- Plans and supports PSI events, working with the global marketing events team
- Contributes to PSI marketing strategy
- Mentors junior members of the marketing team
- Bachelor’s degree
- East Coast Location Preferred
- At least 3-5 years running B2B social media campaigns (LinkedIn), experience with Instagram, Facebook, TikTok and/ weChat is a plus
- Experience running digital events (coordinating, content development, post event activity)
- Event planning experience is a plus
- Strong writing and editing experience, outstanding verbal communication skills
- Capable of managing multiple projects at once with high attention to detail
- Comfortable in a dynamic, fast-paced environment
- Knowledge of graphic design software (i.e. Canva, Photoshop)
All your information will be kept confidential according to EEO guidelines.
For this position, PSI is not hiring individuals who require work visa for employment or continued employment now or anytime in the future.
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What you need to know about the Boston Tech Scene
Boston is a powerhouse for technology innovation thanks to world-class research universities like MIT and Harvard and a robust pipeline of venture capital investment. Host to the first telephone call and one of the first general-purpose computers ever put into use, Boston is now a hub for biotechnology, robotics and artificial intelligence — though it’s also home to several B2B software giants. So it’s no surprise that the city consistently ranks among the greatest startup ecosystems in the world.
Key Facts About Boston Tech
- Number of Tech Workers: 269,000; 9.4% of overall workforce (2024 CompTIA survey)
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