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Wood Mackenzie

Senior Manager - GTM Enablement

Posted 2 Days Ago
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In-Office
Boston, MA, USA
150K-160K Annually
Senior level
In-Office
Boston, MA, USA
150K-160K Annually
Senior level
Lead GTM enablement for customer-facing teams by building and executing readiness plans, tools, training curriculum, and adoption metrics. Partner with Sales Ops, IT, and product to roadmap and optimize Gong, Salesforce, LinkedIn Navigator, and content platforms. Deliver facilitation, coaching, enablement analytics, and communications to boost seller effectiveness, quota attainment, and cross-functional alignment.
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Wood Mackenzie is the global leader in analytics, insights and proprietary data across the entire energy and natural resources landscape.


For over 50 years our work has guided the decisions of the world’s most influential energy producers, utilities companies, financial institutions and governments.


Now, with the world’s energy system more complex and interconnected than ever before, sector-specific views are no longer enough. That’s why we’ve redefined what’s possible with Intelligence Connected.


By fusing our unparalleled proprietary data with the sharpest analytical minds, all supercharged by Synoptic AI, we deliver a clear, interconnected view of the entire value chain. Our trusted team of 2,700 experts across 30 countries breaks siloes and connects industries, markets and regions across the globe.


This empowers our customers to identify risk sooner, spot opportunities faster and recalibrate strategy with confidence – whether planning days, weeks, months or decades ahead.


Wood Mackenzie
Intelligence Connected


WoodMac.com


Wood Mackenzie Brand Video

Wood Mackenzie Values

  • Inclusive – we succeed together
  • Trusting – we choose to trust each other
  • Customer committed – we put customers at the heart of our decisions
  • Future Focused – we accelerate change
  • Curious – we turn knowledge into action

Role Purpose 

The mission of the Global Go to Market (GTM) Enablement team is to ensure WoodMac’s customer-facing roles have the knowledge, resources, and training they need to be successful in their role. That means ensuring our GTM organization has a best-in-class onboarding experience, ongoing product knowledge and skill building programs, and the tools, processes, and resources required to execute in their roles. This GTM Enablement role will translate business priorities into practical learning experiences that increase efficiency and effectiveness through tools, increase quota attainment, and raise seller confidence. You will do this by building and delivering key tools and technology, curriculum, and hands-on training. 

Main Responsibilities 
  • Coordinate with GTM Enablement team on all projects requiring tools and technology 

  • Partner with Sales Ops and IT to track all tool releases and enhancements 

  • Create and execute readiness plans for all tools and technology enablement 

  • Track readiness KPIs, adoption metrics, and feedback from internal teams to measure enablement effectiveness. 

  • Gather seller feedback to refine enablement strategies and enhance user adoption. 

  • Own Readiness and Enablement tools such as Gong, LinkedIn Navigator and any content management platforms. 

  • Be an expert at Salesforce and drive change through advancements and improvements 

  • Support readiness plans related to events as needed. 

  • Partner with Sales Ops and IT to create GTM tools/technology roadmap. 

  • Build relationships and partner across go-to-market, sales, IT and product organizations to drive cross-functional alignment. 

  • Provide thought leadership and serve as a subject matter expert related to commercial activation and strategy development topics. 

  • Create and deliver clear communications and presentations, tailored to audience levels, in support of strategic recommendations and implementation considerations based on analyses and research, both quantitative and qualitative. 

  • Work with cross-functional stakeholders and executive leadership to deliver on project priorities, drive alignment and enable decision making. 

Who You Are 
  • Advanced proficiency in Gong and Salesforce is essential; you will serve as an internal subject matter expert, driving adoption, optimization, and best practices across both platforms.

  • Experience in sales enablement, sales training, or related roles in B2B DaaS or SaaS with direct experience training quota-carrying sellers.  

  • Demonstrated success designing and delivering skills-focused learning that improved seller behaviors and measurable performance outcomes.  

  • Strong facilitation and coaching skills; comfortable leading live sessions and conducting role-play–based skills practice.  

  • Knowledge of sales methodologies (e.g., MEDDPICCC, SPIN, Challenger, Command of the Message) and ability to translate methodology into practical seller behaviors.  

  • Experience using coaching tools and sources of truth for skills diagnostics call recording platforms, LMS, CRM (Salesforce preferred), and enablement analytics.  

  • Excellent communication and instructional design instincts—able to create clear, concise learning that drives application 

  • Project and stakeholder management experience; ability to coordinate across a matrixed organization and multiple regions.  

  • Deep experience within a DaaS or SaaS organization and understanding of an enterprise sales motion  

  • Experience working in a fast-paced, enterprise cloud organization  

  • Excellent communication skills, both written and oral

The salary range for this position is $150,000- $160,000, which represents base pay only and does not include short-term incentive compensation. When determining base pay, as part of a final compensation package, we consider several factors such as location, experience, qualifications, and training. This base salary maps to the Boston Location.


Equal Opportunities


We are an equal opportunities employer. This means we are committed to recruiting the best people regardless of their race, colour, religion, age, sex (including pregnancy, sexual orientation, and gender identity), national origin, disability or protected veteran status. You can find out more about your rights under the law at www.eeoc.gov 


Wood Mackenzie Boston, Massachusetts, USA Office

179 Lincoln Street, Boston, United States, 02111

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