Senior Director, Global Creative - Ninja

About Us
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market, and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 3,600+ associates, the company's products are sold at key retailers, online and offline, and through distributors around the world.
Role Summary
The Senior Director, Global Creative - Ninja is responsible for defining and leading the global creative vision for the Ninja brand, translating product innovation into compelling, consumer-driven storytelling across all touchpoints. This role ensures Ninja's creative expression is distinctive, consistent, and performance-driven across global markets.
As a senior creative leader, this role oversees multidisciplinary creative teams and agency partners, working closely with Brand, Product Development, Engineering, Marketing, Media, and Commercial teams to deliver breakthrough creative that fuels growth and reinforces Ninja's leadership in performance-driven home solutions. The ideal candidate combines creative ambition with operational rigor and thrives in a fast-paced, innovation-centric environment.
Key Responsibilities

• Define and evolve the global creative vision for Ninja, ensuring bold, consistent, and consumer-relevant brand expression across regions

• Lead end-to-end creative strategy for global product launches, integrated campaigns, and in-market optimization

• Build, lead, and develop high-performing global creative teams across art direction, design, copy, production, and creative operations

• Partner closely with Brand, Product Development, Engineering, Consumer Insights, Media, and Sales to convert product performance and innovation into clear, compelling creative narratives

• Own creative excellence across packaging, advertising, digital commerce, retail, PR, video, experiential, and long-form brand storytelling

• Establish creative standards, frameworks, and workflows that enable speed, quality, and scalability globally

• Lead and manage agency partners to deliver breakthrough creative aligned with Ninja's ambition and business objectives

• Champion a consumer-first mindset, leveraging insights, testing, and performance data to continuously improve creative effectiveness

• Present creative strategy, work, and results to executive leadership, influencing decision-making and investment

• Balance strategic leadership with hands-on creative engagement to unlock big ideas and solve complex challenges

Qualifications

• 15+ years of progressive experience in creative leadership, brand, or integrated marketing roles

• Proven experience leading global, multi-disciplinary creative organizations

• Strong background in CPG, consumer technology, lifestyle, or performance-driven brands

• Demonstrated success delivering global product launch creative and commercialization

• Ability to translate technical performance and innovation into compelling consumer stories

• Executive presence and strong cross-functional influence

• Track record of building, mentoring, and retaining top creative talent

Nice-to-Haves

• Experience operating within in-house creative teams and agency ecosystems

• Exposure to DTC, eCommerce, and retail-led creative models

• Global market experience across North America, EMEA, and APAC

• Experience partnering closely with engineering or R&D-led organizations

Core Competencies & Behaviors

• Consumer Obsessed

• Rarely Satisfied

• Strategic + Creative Thinker

• Inspirational Leader

• Communicates for Impact

Tools / Tech

• Adobe Creative Suite, Figma, Workfront (or similar creative workflow tools)
• Familiarity with digital commerce platforms and creative performance measurement

Travel / Work Conditions

• Occasional domestic and international travel as needed (up to ~20%)

EEO & Accessibility Statement
SharkNinja is committed to creating a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability,
Salary and Other Compensation: The annual salary range for this position is displayed below. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.
The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre-paid legal insurance, back-up child and eldercare days, product discounts, referral bonus program, and more.
Pay Range
$187,500-$287,500 USD
Our Culture
At SharkNinja, we don't just raise the bar-we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you'll be right at home.
What We Offer
We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what's possible. When you join, you're not just part of a company-you're part of an outrageously extraordinary community. Together, we won't just launch products-we'll disrupt entire markets.
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja's innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
Life At SharkNinja
Outrageously Extraordinary
SharkNinja Candidate Privacy Notice

• For candidates based in all regions, please refer to this Candidate Privacy Notice.
• For candidates based in China, please refer to this Candidate Privacy Notice.
• For candidates based in Vietnam, please refer to this Candidate Privacy Notice.

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at [email protected]