Lead sales efforts for metal 3D printing into government and defense primes. Build pipeline of direct government contracts and select prime contractor relationships, run consultative sales campaigns, collaborate cross-functionally, generate leads, and close high-value capital equipment deals to meet/exceed multi-million dollar bookings.
Position Overview:
Velo3D is looking for a Sales Director to join the growing Velo3D Defense team. In this position, you will lead Velo3D’s sales efforts in metal 3D printing within the Defense and Government sectors.
The position will be responsible for developing the sales pipeline of direct government contracts and opportunities in addition to a limited number of prime contractors to be sufficient to meet booking goals and to close the number of new contracts and the booking amounts to meet/exceed the company’s goals.
Responsibilities
- Success selling into government entities and defense primes serving those industries with a strong understanding of how government contracts and funding works.
- Success selling into industrial companies such as aerospace, defense, energy/oil & gas, industrial pump and turbo-machinery market OEMs and metal production parts contract manufacturers serving those industries.
- Possesses deep target market industry insight (defense) and has developed strong business relationships at government and target industrial companies and their manufacturing supply base (i.e. CMs).
- Ability to grasp the technical value proposition and to work with the customer to discover how this value proposition can help the customer to create business value and solve critical business problems.
- Experience leading effective sales campaigns that utilize cross-functional team members efficiently to close, retain, and upsell new business.
- Excellent relationship-building skills based on a keen ability to listen and creative discovery of critical customer problems
- Ability to distill and express customers’ compelling reason to buy to the internal team
- Consultative development of value, justification and compelling events to close business as forecasted.
- Identify and engage key roles within the customer organization to drive alignment
- Work with Sales and Marketing leadership to drive strategic engagement and lead-generation initiatives
- Team player
Qualifications
- Minimum of 10 years of sales achievement experience selling capital equipment such as Automation, Manufacturing equipment, Machinery, or other complex systems
- Must be a US Citizen as this position will work closely on government contracts
- Proven ability to meet or exceed sales targets of $15-20M per year
- Ability to expand customer base through proactive lead generation
- Sales and/or sales leadership position with Startup experience
- Experience with CRM system (Salesforce)
- Strong reference customers delighted with solutions you sold them in the defense space
- BS degree in engineering is preferred
- A proven “hunter” that finds and closes new customer business to beat quota
- Experience in capital equipment selling (e.g. 5 Axis CNCs, metal AM systems, strategic Design/Mfg systems) selling with sales achievement of over $10M per year
- Security clearance is not required but preferred
Similar Jobs
Cloud • Information Technology • Security • Software • Cybersecurity
Lead and grow a high-performing enterprise sales team in the Dallas region. Recruit, coach, and develop reps, build GTM and partner plans, forecast business, drive pipeline and close revenue, and act as executive sponsor for key accounts and partners to accelerate cloud security adoption.
Top Skills:
AICloud SecurityCloud-NativeZero Trust Exchange
.png)
Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Software • Generative AI
Sell AKASA's AI-native revenue cycle management solutions to health systems. Build C-level relationships, drive business development, lead full sales cycle from prospecting to close, deliver consultative presentations, work with BDRs, attend industry events, and collaborate cross-functionally. Travel domestically up to 60%.
Digital Media • Information Technology • News + Entertainment
Develop and execute short- and long-term hospitality sales strategy to sell Comcast Business Wi‑Fi and MDB software to major hotel owners and management companies. Build executive customer relationships, drive strategic selling to exceed targets, design engagement and training programs, oversee vendor and budget management, hire and develop product sales personnel, and measure ROI and adoption to support sustained product advocacy and sales effectiveness.
Top Skills:
CybersecurityEthernetManaged ServicesMdb SoftwareNetworkingWi-FiWireless
What you need to know about the Boston Tech Scene
Boston is a powerhouse for technology innovation thanks to world-class research universities like MIT and Harvard and a robust pipeline of venture capital investment. Host to the first telephone call and one of the first general-purpose computers ever put into use, Boston is now a hub for biotechnology, robotics and artificial intelligence — though it’s also home to several B2B software giants. So it’s no surprise that the city consistently ranks among the greatest startup ecosystems in the world.
Key Facts About Boston Tech
- Number of Tech Workers: 269,000; 9.4% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Thermo Fisher Scientific, Toast, Klaviyo, HubSpot, DraftKings
- Key Industries: Artificial intelligence, biotechnology, robotics, software, aerospace
- Funding Landscape: $15.7 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Summit Partners, Volition Capital, Bain Capital Ventures, MassVentures, Highland Capital Partners
- Research Centers and Universities: MIT, Harvard University, Boston College, Tufts University, Boston University, Northeastern University, Smithsonian Astrophysical Observatory, National Bureau of Economic Research, Broad Institute, Lowell Center for Space Science & Technology, National Emerging Infectious Diseases Laboratories
