Qualify and manage marketing-qualified leads, conduct outbound outreach (phone, email, LinkedIn), research and prioritize prospects using lead scoring, set meetings for Account Executives, maintain CRM records, report on lead metrics, and collaborate with marketing and sales to improve conversion and pipeline growth.
The Group:
Morningstar`s Business Development & Sales group is responsible for helping financial professionals build their businesses and provide better outcomes for investors.
Job Summary:
As a Sales Development Representative (SDR), you will play a critical role in driving the company's revenue by managing and qualifying marketing-qualified leads (MQLs) into sales opportunities. This position involves working closely with the marketing and sales teams to identify prospects, nurture leads, and ensure seamless transitions to the sales team. The ideal candidate has strong communication skills, an understanding of sales processes, and experience with lead management in a fast-paced environment. This role is a hybrid role with a required 4 days a week in our Chicago office.
Key Responsibilities:
Lead Management & Qualification:
Pipeline Development:
Collaboration:
Reporting & Analytics:
Continuous Improvement:
Qualifications:
Total Cash Compensation (Base + Target Incentive): $55,725-85,458
This role does not qualify for immigration sponsorship. We will not be considering candidates that require immigration sponsorship now or in the future for this role.
Compensation and Benefits
At Morningstar we believe people are at their best when they are at their healthiest. That's why we champion your wellness through a wide range of programs that support all stages of your personal and professional life. Here are some examples of the offerings we provide:
Morningstar's hybrid work environment gives you the opportunity to collaborate in-person each week as we've found that we're at our best when we're purposely together on a regular basis. In most of our locations, our hybrid work model is four days in-office each week. A range of other benefits are also available to enhance flexibility as needs change. No matter where you are, you'll have tools and resources to engage meaningfully with your global colleagues.
001_MstarInc Morningstar Inc. Legal Entity
Morningstar`s Business Development & Sales group is responsible for helping financial professionals build their businesses and provide better outcomes for investors.
Job Summary:
As a Sales Development Representative (SDR), you will play a critical role in driving the company's revenue by managing and qualifying marketing-qualified leads (MQLs) into sales opportunities. This position involves working closely with the marketing and sales teams to identify prospects, nurture leads, and ensure seamless transitions to the sales team. The ideal candidate has strong communication skills, an understanding of sales processes, and experience with lead management in a fast-paced environment. This role is a hybrid role with a required 4 days a week in our Chicago office.
Key Responsibilities:
Lead Management & Qualification:
- Handle and qualify all Marketing Qualified Leads (MQLs) provided by the marketing team within predetermined Service Levels Agreements.
- Make outbound calls and campaigns to potential Morningstar Prospects.
- Engage with leads via phone calls, emails, and LinkedIn to understand their needs and pain points.
- Research potential leads and personalize outreach based on their business needs and challenges.
- Use lead scoring criteria to prioritize leads based on their readiness to buy.
- When needed or time allows, conduct outbound sales-led campaigns to engage prospects and generate new opportunities.
Pipeline Development:
- Create and manage a pipeline of potential opportunities, nurturing leads through the early stages of the sales funnel.
- Set up meetings, demos, and sales calls between qualified prospects and Account Executives or sales managers.
- Stay organized and track all lead interactions using the company's CRM system (e.g., Salesforce, HubSpot, etc.).
Collaboration:
- Work closely with marketing to provide feedback on lead quality and align on strategies to improve MQL flow and conversion.
- Partner with the sales team to ensure a seamless handoff of leads and provide context for ongoing conversations.
Reporting & Analytics:
- Regularly report on lead metrics such as conversion rates, outreach success, and pipeline growth.
- Provide insights and recommendations for improving the qualification process and increasing conversion rates.
- Track and monitor key performance indicators (KPIs) such as number of calls, emails, meetings set, and opportunities generated.
Continuous Improvement:
- Stay updated with industry trends, market conditions, and competitor offerings to refine messaging and approach.
- Provide feedback to the marketing team regarding the quality of MQLs and suggest improvements for lead generation campaigns.
- Proactively seek out learning opportunities to improve product knowledge, sales techniques, and industry expertise.
Qualifications:
- Bachelor's degree. Preferred concentrations are Business, Marketing, Communications, or a related field is preferred.
- Experience in customer facing roles, sales, business development, preferably in a B2B or SaaS environment.
- Excellent communication and interpersonal skills, with a focus on active listening and the ability to ask the right questions.
- Strong organizational and time-management skills to handle multiple prospects and tasks.
- Familiarity with CRM tools (e.g., Salesforce, HubSpot) and sales engagement platforms (e.g., Outreach, SalesLoft).
- Ability to work in a fast-paced, dynamic environment with a strong sense of urgency.
- Data-driven mindset with the ability to analyze lead data and draw actionable insights.
- Bilingual skills in a business language are a plus
Total Cash Compensation (Base + Target Incentive): $55,725-85,458
This role does not qualify for immigration sponsorship. We will not be considering candidates that require immigration sponsorship now or in the future for this role.
Compensation and Benefits
At Morningstar we believe people are at their best when they are at their healthiest. That's why we champion your wellness through a wide range of programs that support all stages of your personal and professional life. Here are some examples of the offerings we provide:
- Financial Health
- 100% 401k match up to 6% of salary
- Stock Ownership Potential
- Company provided life insurance - 1x salary + commission
- Physical Health
- Comprehensive health benefits (medical/dental/vision) including potential premium discounts and company-provided HSA contributions (up to $500-$2,000 annually) for specific plans and coverages
- Additional medical Wellness Incentives - up to $300-$600 annual
- Company-provided long- and short-term disability insurance
- Emotional Health
- Trust-Based Time Off
- 6-week Paid Sabbatical Program
- 6-Week Paid Family Caregiving Leave
- Competitive 8-24 Week Paid Parental Leave
- Adoption Assistance
- Leadership Coaching & Formal Mentorship Opportunities
- Annual Flex Stipend - $1000 annually to cover personal education & well-being expenses
- Tuition Reimbursement
- Social Health
- Charitable Matching Gifts program
- Dollars for Doers volunteer program
- Paid volunteering days
- 15+ Employee Resource & Affinity Groups
Morningstar's hybrid work environment gives you the opportunity to collaborate in-person each week as we've found that we're at our best when we're purposely together on a regular basis. In most of our locations, our hybrid work model is four days in-office each week. A range of other benefits are also available to enhance flexibility as needs change. No matter where you are, you'll have tools and resources to engage meaningfully with your global colleagues.
001_MstarInc Morningstar Inc. Legal Entity
Similar Jobs at Morningstar
Artificial Intelligence • Big Data • Enterprise Web • Fintech • Software • Financial Services
Coordinate interview scheduling for Americas TA team; implement scheduling automation; improve candidate and hiring manager experience; support offers, background checks, pre-onboarding, requisition checks, campus outreach, and resolve TA and candidate inquiries.
Artificial Intelligence • Big Data • Enterprise Web • Fintech • Software • Financial Services
The Manager of Sales Technology Enablement drives technology adoption and operational effectiveness for sales teams, delivering training, managing vendor relationships, and leading change initiatives.
Top Skills:
Ai-Enabled Sales TechnologiesAsanaCornerstoneExcelGongLinkedin Sales NavigatorPowerPointSalesforceSeismicSpekitTableau
Artificial Intelligence • Big Data • Enterprise Web • Fintech • Software • Financial Services
The Senior Investment Analyst will produce equity market research, collaborate on investment strategies, and enhance valuation frameworks in a multi-asset portfolio context.
Top Skills:
Equity ResearchInvestment StrategiesValuation Models
What you need to know about the Boston Tech Scene
Boston is a powerhouse for technology innovation thanks to world-class research universities like MIT and Harvard and a robust pipeline of venture capital investment. Host to the first telephone call and one of the first general-purpose computers ever put into use, Boston is now a hub for biotechnology, robotics and artificial intelligence — though it’s also home to several B2B software giants. So it’s no surprise that the city consistently ranks among the greatest startup ecosystems in the world.
Key Facts About Boston Tech
- Number of Tech Workers: 269,000; 9.4% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Thermo Fisher Scientific, Toast, Klaviyo, HubSpot, DraftKings
- Key Industries: Artificial intelligence, biotechnology, robotics, software, aerospace
- Funding Landscape: $15.7 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Summit Partners, Volition Capital, Bain Capital Ventures, MassVentures, Highland Capital Partners
- Research Centers and Universities: MIT, Harvard University, Boston College, Tufts University, Boston University, Northeastern University, Smithsonian Astrophysical Observatory, National Bureau of Economic Research, Broad Institute, Lowell Center for Space Science & Technology, National Emerging Infectious Diseases Laboratories

