The Principal Sales Engineer will lead technical sales processes, customize product demos, optimize client solutions, and collaborate with teams to enhance product offerings.
Attentive® is the AI marketing platform for 1:1 personalization redefining the way brands and people connect. We’re the only marketing platform that combines powerful technology with human expertise to build authentic customer relationships. By unifying SMS, RCS, email, and push notifications, our AI-powered personalization engine delivers bespoke experiences that drive performance, revenue, and loyalty through real-time behavioral insights.
Recognized as the #1 provider in SMS Marketing by G2, Attentive partners with more than 8,000 customers across 70+ industries. Leading global brands like Crate and Barrel, Urban Outfitters, and Carter’s work with us to enable billions of interactions that power tens of billions in revenue for our customers.
With a distributed global workforce and employee hubs in New York City, San Francisco, London, and Sydney, Attentive’s team has been consistently recognized for its performance and culture. We’re proud to be included in Deloitte’s Fast 500 (four years running!), LinkedIn’s Top Startups, Forbes’ Cloud 100 (five years running!), and Inc.’s Best Workplaces.
About the Role
We are a team of problem-solvers, innovators, and collaborators focused on driving excellence in expanding our email and AI solutions. Passionate about delivering value to our clients, we prioritize creativity, technical expertise, and customer-first thinking to stay ahead in a competitive landscape.
Join a team where your technical skills and strategic mindset will make a direct impact on client success and company growth. You’ll be empowered to take ownership, collaborate with talented peers, and shape the future of our email and AI offerings.
What You'll Accomplish
- Serve as the technical backbone of our sales process, guiding prospects through solution evaluations and overcoming technical challenges
- Develop and deliver customized product demos that address customer-specific use cases
- Collaborate with cross-functional teams to optimize client solutions and ensure a seamless experience from onboarding to implementation
- Act as the go-to expert for technical inquiries, including security and compliance assessments
- Share insights with product teams to help shape the roadmap and improve our competitive edge
- Lead product enablement initiatives to empower internal teams and enhance overall effectiveness
Your Expertise
- 5+ years of experience in a technical sales role, including 3+ years as a Sales Engineer or Solution Architect with direct expertise in ESPs and/or another retention marketing solution.
- Strong technical acumen, with proficiency in APIs, SFTP, and familiarity with programming languages such as JavaScript or Python.
- Adept at building relationships and communicating technical concepts to a diverse range of stakeholders.
- Experienced with tools like Looker, Salesforce, Jira, and RFP software.
- Driven by curiosity, innovation, and a desire to make a significant impact in a fast-paced environment.
You'll get competitive perks and benefits, from health & wellness to equity, to help you bring your best self to work.
For US based applicants:
- The US base salary range for this full-time position is $155,000 - $195,000 annually + bonus/commission + equity + benefits
- Our salary ranges are determined by role, level and location
#LI-JH1
Attentive Company Values
Default to Action - Move swiftly and with purpose
Be One Unstoppable Team - Rally as each other’s champions
Champion the Customer - Our success is defined by our customers' success
Act Like an Owner - Take responsibility for Attentive’s success
Learn more about AWAKE, Attentive’s collective of employee resource groups.
If you do not meet all the requirements listed here, we still encourage you to apply! No job description is perfect, and we may also have another opportunity that closely matches your skills and experience.
At Attentive, we know that our Company's strength lies in the diversity of our employees. Attentive is an Equal Opportunity Employer and we welcome applicants from all backgrounds. Our policy is to provide equal employment opportunities for all employees, applicants and covered individuals regardless of protected characteristics. We prioritize and maintain a fair, inclusive and equitable workplace free from discrimination, harassment, and retaliation. Attentive is also committed to providing reasonable accommodations for candidates with disabilities. If you need any assistance or reasonable accommodations, please let your recruiter know.
Top Skills
APIs
JavaScript
JIRA
Looker
Python
Salesforce
Sftp
Similar Jobs
Food • Retail • Sales • Manufacturing
Responsible for leading wholesale broker teams, ensuring retail execution, managing broker relationships, and developing communication plans. Requires strong problem-solving, organization, and ability to travel frequently.
Top Skills:
ExcelMs Office (OutlookPowerpoint)Word
Fintech • Information Technology • Insurance • Financial Services • Big Data Analytics
The Senior Data & Analytics Consultant will lead data structuring, reporting, and analysis for the pet business, ensuring accurate reporting to meet business objectives.
Top Skills:
ExcelPower BISQLVBA
Artificial Intelligence • Cloud • Sales • Security • Software • Cybersecurity • Data Privacy
The Director of Product Management will lead the strategy and execution for non-human identity security, defining the roadmap, driving adoption, managing a product team, and collaborating across functions to ensure product success.
Top Skills:
AIAWSGoogle Cloud PlatformAzureMl
What you need to know about the Boston Tech Scene
Boston is a powerhouse for technology innovation thanks to world-class research universities like MIT and Harvard and a robust pipeline of venture capital investment. Host to the first telephone call and one of the first general-purpose computers ever put into use, Boston is now a hub for biotechnology, robotics and artificial intelligence — though it’s also home to several B2B software giants. So it’s no surprise that the city consistently ranks among the greatest startup ecosystems in the world.
Key Facts About Boston Tech
- Number of Tech Workers: 269,000; 9.4% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Thermo Fisher Scientific, Toast, Klaviyo, HubSpot, DraftKings
- Key Industries: Artificial intelligence, biotechnology, robotics, software, aerospace
- Funding Landscape: $15.7 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Summit Partners, Volition Capital, Bain Capital Ventures, MassVentures, Highland Capital Partners
- Research Centers and Universities: MIT, Harvard University, Boston College, Tufts University, Boston University, Northeastern University, Smithsonian Astrophysical Observatory, National Bureau of Economic Research, Broad Institute, Lowell Center for Space Science & Technology, National Emerging Infectious Diseases Laboratories



