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VP Global Marketing

| Greater Boston Area

Have you imagined working in an environment driven by a passion and desire to not only outperform, but also out-behave the market? Since 2009, Flywire has been that company, creating solutions that break barriers, and teams that always look at the next disruptive way to move Flywire and its customers into the next phase of global payment solutions.

As the VP - Global Marketing, and a member of the executive team, you will partner across all verticals, all teams, clients and providers to create award winning, disruptive go-to-market solutions. With a global lens, you will know how to deploy a blended marketing strategy from digital, brand, research and insight to channel optimization, as well as deploying integration programs for acquisitions.

As with any start up, growing into a mature organization you will need to drive an agile way of thinking, creating the foundations and teams that will accelerate Flywire across the world. This newly created role is an exciting and unique opportunity for a strategic marketing leader who’s eager to join a high growth company and make a significant business impact.

With diversity and inclusion at the core of our people agenda, we believe our FlyMates are our greatest asset, and as a member of the Marketing team, you will help accelerate Flywire across the globe!

Key Responsibilities:

  • Develop strategic marketing plans that directly aligns to our corporate mission, vision and strategic imperatives
  • Management of a marketing budget, with outcomes tied to sales results
  • Create and provide routine metrics that tie marketing performance to sales and corporate goals
  • Provide competitive and market intelligence assessments to inform leadership of major industry moves
  • Provide leadership, direction and development to global marketing team:
    • Vertical Marketing Leads, responsible for raising market awareness, generating sales leads, collaboration with sales on new market expansion, gathering competitive intelligence & strategic differentiation
    • Director of Marketing Communications, responsible for developing a strong corporate marketing & Flywire branding strategy, content, communications & market positioning externally
    • Internal Agency, our team of internal SMEs in digital, print, events, content & digital acquisition
  • Provide outward thought leadership and visibility as an executive at key events and with key partners

Our ideal candidate has:

  • Global marketing leadership experience
  • Superb communication and influencing skills, as you’ll need both FlyMates and external parties alike to buy into your vision
  • Strong leadership, collaboration, project management, and problem-solving skills
  • The ability to interpret and draw conclusions from data, turning analytic insights into business actions
  • A start-up mentality, as well as an ability and interest in wearing multiple hats
  • The skills to adapt quickly and move things forward even when you have limited information
Read Full Job Description

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • PythonLanguages
    • RLanguages
    • RubyLanguages
    • Ruby on RailsFrameworks
    • SparkFrameworks
    • SpringFrameworks
    • Google AnalyticsAnalytics
    • MixpanelAnalytics
    • BalsamiqDesign
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • ConfluenceManagement
    • JIRAManagement
    • TrelloManagement
    • SalesforceCRM
    • MarketoLead Gen

Location

Our office is conveniently located next to the Park Street train stop and overlooks the Boston Common with views of the State House.

An Insider's view of Flywire

How would you describe the company’s work-life balance?

This is a team that has fun and gets the job done. Flexible schedules and generous PTO are huge factors, but Flywire goes beyond that by fostering a fun, family-friendly environment. I love working in an atmosphere where work and friends and family seem to all blend together.

Taylor

Talent Acquisition Specialist

How does the company support your career growth?

The exposure Flywire gives to all sectors of the business has made the most valuable impact on my career. Working cross-functionally with Flymates from other teams and other countries allowed me to broaden my scope and expand my skills. You learn to be agile and to adapt quickly to change, which has made me a better version of myself as a worker.

Rachel

Program Manager-Global Partnerships

How do you empower your team to be more creative?

With the many different personalities and styles on my Team, I don’t employ a template for building or maintaining relationships with our partner schools. This 'thinking outside of the box’ approach allows for innovation, imagination, and resourcefulness. As a result, our message is consistent but the delivery is unique and personalized.

Jim

Relationship Management Lead - East

What’s the vibe like in the office?

The vibe in the Boston office is ‘work hard, play hard.’ Boston Flymates are extremely passionate about what they do and what they represent, which for me as a relatively new Flymate is so motivating and inspiring. I’ve never worked at a place where its people were so welcoming and always eager to help in any way they can!

Yen

Customer Success Associate

What are Flywire Perks + Benefits

Flywire Benefits Overview

Flywire is proud to be one of Built In Boston's 100 Best Places to Work.

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Open office floor plan
Diversity
Unconscious bias training
Diversity manifesto
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Life Insurance
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K) Matching
Employee Stock Purchase Plan
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Professional Development Benefits
Job Training & Conferences
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