SEO Link Builder Specialist

| Boston

Our Opportunity:

Chewy is growing, we seek to add an SEO Link Builder Specialist focused on link building and acquiring new customers. This position will work within our digital marketing team, a group passionate about creating exceptional customer experiences that drive new customers and revenue. As an SEO link builder specialist, you will be in charge of the company’s internal and external linking strategy. You will develop link building strategies to increase the company's rankings and visibility in search engines through marketing and promotions, outreach, PR, and social media sites.

What you’ll do:

  • Conduct outreach and link building efforts to acquire high domain authority links
  • Review site architecture for multiple websites to optimize crawl paths, add internal links, and improve thin content
  • Collaborate with program and channel managers to develop and drive an ethical/white-hat SEO strategy complete with necessary content and site architecture internal linking guidelines
  • Work directly with content strategists, PR and social media manager to assist in link acquisition for all SEO projects and execution of all link building tasks. These include, but are not limited to;

- Monthly link building

- Social Bookmarking

- Monthly reporting

- Video, Article and Press Release acquisition

What you’ll need:

  • 5+ years’ experience working in link building
  • Bachelor Degree or equivalent, preferably in marketing, business or any quantitative or analytical related fields
  • Proven success in link building and link acquisition
  • Knowledge and genuine interest in best practices of SEO and the internet, especially as they relate to link building
  • Excellent written and verbal communication skills
  • Proficient in Excel and comfortable working in text-based CMS/HTML editors.
  • Candidates should enjoy working in a team environment and must work collaboratively with others
  • Expert level attention to detail is essential
  • Solid understanding of performance marketing, conversion, and online customer acquisition
  • In-depth experience with website analytics tools (e.g., Google Analytics, Brightedge, Omniture, SEMRush)
  • E-commerce background is a plus
  • Position may require travel
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • ScalaLanguages
    • jQueryLibraries
    • VueJSLibraries
    • Node.jsFrameworks
    • SpringFrameworks
    • GRPCFrameworks
    • Microsoft SQL ServerDatabases
    • MySQLDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • VerticaDatabases
    • AerospikeDatabases
    • Google AnalyticsAnalytics
    • BalsamiqDesign
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • UXPinDesign
    • ConfluenceManagement
    • JIRAManagement
    • dotCMSCMS

Location

Located in the Fort Point neighborhood, home to many of Boston's hip and upcoming restaurants along with emerging technology companies.
343 Congress Street, Boston, MA 02110

Insider's spotlight

What projects are you most most excited about?

Our team loves working on new app features that are requested by our customers! We get the most excited when our app users send us a request and then that idea comes to life in the next app update. We take our customer’s feedback very seriously!

Eliza

Mobile Product Manager

How has your career grown since starting at the company?

Chewy gives a significant amount of freedom and autonomy to do your best work. I am able to pursue the most important objectives, and work that I really enjoy. It’s an amazing feeling to see your hard work pay off immediately and have a positive impact on the team—and something that makes life at Chewy really unique!

Rich

Human Resources Business Partner

Aside from the standard 1x1s and team meetings: 24/7 via text, email, chat, voice and during business hours by walking around the office engaging in conversation, listening to current challenges and proposed solutions.

Mike

VP, Software Engineering

What makes someone successful on my team is a person who is passionate about technology and has the ability to adapt on the fly. As an engineer you must make data driven decisions to deliver solutions that meet today's needs but be flexible enough to change in the future should we need to pivot.

Paul

Director, IT Operations

Perks of working here

401(K)
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Dental
Flex Work Hours
Happy Hours
Health Benefits
Pet Friendly Office
Some Meals Provided
Stocked Kitchen
Unlimited PTO
Vision
Volunteering Opportunities
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