Dynatrace
Dynatrace enables flawless and secure digital interactions.
Waltham , MA
Hybrid

Regional Marketing Manager

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We are looking for Regional Marketing Manager to join our North America field marketing organization, this role is critical in creating new logo qualified opportunities for sales organization. This person will need to have a deep understanding of regional data to build and will work hand in hand with sales on regional campaign ideation, strategizing, planning and execution.

 

The ideal candidate will have a results-driven mindset with a proven ability to maintain successful relationships with sales and translate business needs to marketing program and pipeline. They are passionate about demand and lead generation that convert!

Responsibilities

 

· Design, develop, execute account-based marketing programs and activities in partnership with sales and SDRs to target Dynatrace’s named accounts.

· Ownership of a regional strategy and execution of bottom of funnel tactics such as executive level roundtables, direct mail, third party sponsored events etc.

· Develop and execute ABM programs as part of your campaigns from ideation to execution in partnership with our integrated campaigns team.

· Deep knowledge of measurement and analytics understanding how activity and performance are measured and reported, and how to generate plans based on the metrics

· Define digital programs that drive engagement, conversion and funnel velocity.

· Understand how marketing can impact sales cycle length, pipeline stages, sales models, account-based strategies 

 

The Experience & Skills We Desire

· 5-7+ year experience in building and executing integrated campaigns across multiple marketing tactics and platforms across account based (working in ABM is a plus)

· Bachelor’s degree in marketing, business, communication, computer science, or any field of study. Relevant work experience is more important

· A track record of partnering with sales to build pipeline and drive bottom line results

· Experience with analytical tools and ability to dive deep into metrics and reporting

· Track and report on various aspects of campaign effectiveness indexing on Qualified Sales opportunities

· Strong execution capability with highest standards in driving results

· Experience working within a matrix environment to drive program creation and success.

· Understanding of integrated marketing and the entire marketing mix

· Highly strategic, consultative player who can plan (think) and execute (do)

· Ability to think outside of the box and innovate the art of marketing

· Proven track record managing multiple priorities with cross-functional teams

· Ability to articulate and present plans teams and confidence in communicating with senior level sales

· Collaboration

· Proactive/Initiative

· Resourcefulness

· Problem-solver

#LI-NJ1


Dynatrace provides software intelligence to simplify cloud complexity and accelerate digital transformation. With automatic and intelligent observability at scale, our all-in-one platform delivers precise answers about the performance and security of applications, the underlying infrastructure, and the experience of all users to enable organizations to innovate faster, collaborate more efficiently, and deliver more value with dramatically less effort. That’s why many of the world’s largest organizations trust Dynatrace®️ to modernize and automate cloud operations, release better software faster, and deliver unrivalled digital experiences.

 

We offer competitive compensation, company-sponsored premium benefits, medical, dental, vacation/holidays, company matching 401(k) Plan, etc. Dynatrace is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, sex, color, gender identity, religion, national origin, ancestry, citizenship, physical abilities, age, sexual orientation, creed, disability status, veteran status, pregnancy, genetic status, or any other characteristic protected by law. If your disability makes it difficult for you to use this site, please contact [email protected]. Dynatrace participates in E-Verify, participant information in English and Spanish. Right to work information in English and Spanish. EEO is the Law/EEO is the Law Supplement. To be considered for this position, please upload your resume/CV.


Note to Recruiters and Placement Agencies: Dynatrace LLC (Dynatrace) does not accept unsolicited agency resumes. Please do not forward unsolicited agency resumes to our website or to any Dynatrace employee. Dynatrace will not pay fees to any third party agency or firm and will not be responsible for any agency fees associated with unsolicited resumes. Unsolicited resumes received will be considered property of Dynatrace.

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What are Dynatrace Perks + Benefits

Dynatrace Benefits Overview

Being a leader in the market doesn’t mean it’s all work and no play. At Dynatrace, our employees take their jobs seriously but also like to have fun. While at work, we encourage you to take a break and enjoy a game of ping-pong, have a cup of coffee or go to the gym. Work flexibility is important at Dynatrace, we are investing in your growth and happiness! Dynatrace provides a comprehensive benefit plan that allows employees to select benefits that fit their personal needs and stay competitive in the market place.

Culture
Volunteer in local community
Open door policy
Open office floor plan
Employee resource groups
Remote work program
Diversity
Mandated unconscious bias training
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Wellness programs
Mental health benefits
Wellness days
Financial & Retirement
401(K)
401(K) matching
Company equity
Employee stock purchase plan
Performance bonus
Child Care & Parental Leave Benefits
Family medical leave
Adoption Assistance
Vacation & Time Off Benefits
Generous PTO
Paid volunteer time
Sabbatical
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
Company-sponsored happy hours
Fitness stipend
Home-office stipend for remote employees
Onsite gym
Professional Development Benefits
Tuition reimbursement
Lunch and learns
Promote from within
Online course subscriptions available
Customized development tracks

Additional Perks + Benefits

Our values
We keep things simple. Common sense has guided our journey and enabled us to grow and excel. As we’ve developed, we've identified three pillars that define and embody our culture:

Innovate with Passion
We build innovative solutions and creative approaches to our business across all functions to benefit our stakeholders. Our passion is fueled by our profound curiosity, inspiration, and desire to drive positive change.

Engage with Purpose
We aspire to fulfill our mission by committing to excellence and delivering meaningful customer value. We collaborate and communicate effectively to reach our shared goals and aid our customers in achieving their objectives. We listen with empathy, encourage diverse perspectives, act with kindness, and foster an environment where every Dynatracer can have an impact.

Win with Integrity
We deliver results through honesty, transparency, and accountability. We compete with tenacity while upholding the highest ethical standards and respect for our customers, partners, and colleagues. We constantly learn from feedback, celebrate with humility, and strive for excellence.

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