Display Campaign Coordinator, Dealer
Meet CarGurus—the #1 visited online car shopping website in the US. At CarGurus, we’re building the world’s most trusted and transparent automotive marketplace where it’s easy to find great deals from top-rated dealers.
Founded in 2006 by Langley Steinert (co-founder of TripAdvisor), CarGurus is a technology company with a passion for data and its power to simplify every aspect of the car shopping experience. Using proprietary technology, search algorithms and innovative data analytics, we provide unbiased validation on pricing, dealer reputation and vehicle history.
We are looking for the next member of our Dealer Advertising Operations team. The Display Campaign Coordinator is part of CarGurus’ Ad Sales Organization and is primarily responsible for expediting the activation of new Dealer ad campaigns in a timely and accurate manner. This individual will help to maintain and grow our advertising programs by partnering closely with Display Campaign Specialists during the activation process and will manage the lifecycle of campaigns for our current customer base. The ideal candidate will be an enthusiastic and flexible team player, with a high level of accuracy and attention to detail.
What You'll Do:
- Execute accurate and timely campaign activations
- Ensure campaigns are live and functioning accurately on a weekly and/or monthly basis
- Identify and execute campaign optimizations to improve campaign performance
- Troubleshoot, resolve, and communicate issues that impact delivery of ad campaigns and inconsistencies in reporting, data entry, or platform errors
- Analyze over and underdelivery trends. Develop strategic ways to maximize campaign efficiency and monetization
- Prepare basic delivery reports as required
- Document processes for knowledge base where appropriate
- Assist with other dealer related responsibilities as needed
Who You Are:
- 1+ years Ad Operations or comparable experience
- Proficient with Microsoft Excel
- Experience with Salesforce.com or other CRM tools
- Experience with ad serving platforms a plus
- Ability to manage multiple projects and deadlines successfully
- Outstanding communication and listening ability
- Knowledge of digital advertising industry terms, concepts and business models is a plus
CarGurus Culture:
At the core of our company culture is a spirit of innovation, curiosity and collaboration. True to our start-up roots, we’re nimble, flexible and hardworking. We have a great respect for testing and learning and a healthy aversion to scheduling meetings to discuss meetings. Lunch is catered daily. Gym membership is free. Foosball and ping pong are played often. Now a publicly-traded company, we’re as committed as ever to cultivating the culture that got us here.
In addition to the US, CarGurus operates sites in Canada, the UK and Germany with other markets on the horizon. Our offices are located in Cambridge, MA, Detroit, MI and Dublin, Ireland. If you’d like to learn more, please visit our careers page.