We're on a quest to help people connect through pets.
Boston, MA

Director, Marketing Campaign Planning at Chewy (Greater Boston Area, MA)

| Greater Boston Area
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Our Opportunity:

Chewy is seeking a customer-centric Senior Campaign Planning Leader to join our Integrated Marketing Communications team, based in Boston, MA location. In this role, you will drive the strategic development and execution of our go-to-market planning process. You will lead development of compelling, insight driven campaigns that delight and engage pet parents and continue to grow our brand.

What You’ll Do:

· Lead, develop and build Chewy campaign strategies and insight-driven integrated marketing plans to support growth in our core business, ensure successful product launches and leverage tentpole events that will delight Chewy pet parents.

· Champion the customer throughout the marketing planning and execution process, keeping the customer at the center of all we do.

· Lead the cross-functional execution of all go-to-market launch activities across Chewy properties and marketing channels that build customer trust and provide an excellent experience.

· Lead the development of key campaign documents, including authoring the integrated marketing plan, go-to-market documents, campaign creative briefs, marketing calendars etc.

· Ideate on on new ways to engage pet parents and build brand love for Chewy.

· Identify and analyze new opportunities, outlining analytical plans, metrics, key performance indicators and risk, and drive innovation in our marketing.

· Monitor campaign performance to identify ways to optimize performance.

· Work effectively with merchandising, site merchandising, creative, studio, PR, marketing channel owners, brand and product marketing teams.

· Lead a robost post-mortem process to fully document campaign performance and opportunities to serve as inputs to future builds, creating an environment of continuous improvement.

What You’ll Need:

· A passion for the customer and a proven track record of developing insight-driven marketing plans that tie to business inatitives and delivers results.

· 7-10 years of marketing experience in a consumer focused industry, ideally in an e-commerce environment with deep understanding of the digital marketing eco-system.

· A natural curiosity about consumer behavior, macro-trends and business impact.

· Ability to think creatively and strategically, solve problems, remove barriers and challenge the status-quo.

· Strong analytical skills, with the ability to read relevant data, draw conclusions, and provide recommended course of action.

· Must be nimble enough to negotiate with multiple stakeholders, have the backbone to represent your point of view with stakeholders, and flexible enough to accept direction.

· Be a self-starter who thrives in ambiguous environments and adapts easily to change.

· Strong verbal and written presentation skills including ability to communicate complex ideas in a clear and concise manner.

· Must know how to get work done within a large and complex organization involving multiple stakeholders.

· Ability to operate independently and efficiently to manage multiple projects and deadlines simultaneously and successfully, without sacrificing quality of work or customer experience.

· Bachelors degree, Master degree a plus

If you have a disability under the Americans with Disabilities Act or similar law, or you require a religious ac

Chewy is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members.
If you have a disability under the Americans with Disabilities Act or similar law, or you require a religious accommodation, and you wish to discuss potential accommodations related to applying for employment at Chewy, please contact [email protected] 
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Where we are

Located in the Fort Point neighborhood, home to many of Boston's hip and upcoming restaurants along with emerging technology companies.

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PHPLanguages
    • RLanguages
    • ScalaLanguages
    • SqlLanguages
    • SwiftLanguages
    • jQueryLibraries
    • VueJSLibraries
    • AngularJSFrameworks
    • DjangoFrameworks
    • HadoopFrameworks
    • Node.jsFrameworks
    • SpringFrameworks
    • GRPCFrameworks
    • VerticaDatabases
    • AerospikeDatabases
    • Google AnalyticsAnalytics
    • BalsamiqDesign
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • UXPinDesign
    • ConfluenceManagement
    • JIRAManagement
    • dotCMSCMS

What are Chewy Perks + Benefits

Chewy Benefits Overview

We offer competitive salaries and 401k, unlimited time off, comprehensive medical, dental, and vision benefits, in addition to wellness programs, online communities, and resources for improved physical and mental health... enabling you to be your best self - in and outside of work. With mentorship programs, employee resource groups, cross-functional job trainings, events, and customized development tracks for advancement, we're proud to help develop and promote our team members from within.

True to our business, we're pet-friendly and have fun pet-related perks like Paw-ternity leave for new pup parents and Chewy employee discounts. We offer countless volunteer opportunities, recreational club teams, company outings, happy hours, and team events to enable you to bond with fellow Chewtopians and have some fun!

Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Unconscious bias training
Diversity manifesto
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
We offer a commuter transit, parking, and dependent care FSA.
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Mental Health Benefits
Retirement & Stock Options Benefits
401(K) Matching
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
We're currently 100% remote due to caution and care for the health & well-being of our team. Post-pandemic, we plan to operate in a combination of onsite and remote, with logistics still being defined
Family Medical Leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Pet Friendly
Recreational Clubs
Chewy sponsors office sports leagues year-round.
Relocation Assistance
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross-functional lunch and learns.
Cross functional training encouraged
Promote from within
Mentorship program
Time allotted for learning
Online course subscriptions available
Customized development tracks

An Insider's view of Chewy

What’s the vibe like in the office?

Fast paced! We work in "doggy-years" here. It's a place where talent and hard work is valued and where team members can think big and can bring their dreams to life.


Senior Technical Recruiter

What kinds of technical challenges do you and your team face?

At Chewy, one of our operating principles is Accelerate Time. We release new features weekly, fail fast, and iterate often to bring incremental progress quickly to our Pet Parents. Our success is driven by a customer first mentality, a culture of collaboration, and empowering individuals and teams.


Associate Director, Product Management

How does the company support your career growth?

Chewy gives a significant amount of freedom and autonomy to do your best work. I am able to pursue the most important objectives, and work that I really enjoy. It’s an amazing feeling to see your hard work pay off immediately and have a positive impact on the team—and something that makes life at Chewy really unique!


Human Resources Business Partner

How do you make yourself accessible to the rest of the team?

Aside from the standard 1x1s and team meetings: 24/7 via text, email, chat, voice and during business hours by walking around the office engaging in conversation, listening to current challenges and proposed solutions.


VP, Software Engineering

What projects are you most excited about?

Collaborating with so many different teams on a daily basis and seeing how we all come together to help pet parents find the products that they need for their pets.


Senior Integrated Marketing Manager

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