B2B Marketing Director

| Remote
Who we are

Drizly is the world’s largest alcohol marketplace and the best way to shop beer, wine and spirits. Our customers trust us to be part of their lives – their celebrations, parties, dinners and quiet nights at home. We are there when it matters - committed to life’s moments and the people who create them. We partner with the best retail stores in over 1400 cities across North America to serve up the best buying experience. Drizly offers a huge selection and competitive pricing with a side of personalized content. That is what we do. Who we are is a different story.

We are more than just another tech company. There is an intellectual curiosity that occurs at Drizly. We have a desire to question, to understand, to figure it out. Bottom line, we solve it. We value not just the truth but the process to get to the truth, to deliberate, decide and then act. Most importantly, we care. We care about our customer. We care about our company. We care about our team. There will be long days and incredible challenges.

We are blazing a trail in an industry that hasn’t changed in nearly a century, and that doesn’t scare us (well, not all the time) -and even when it does, it doesn’t stop us, it energizes us.

Do you see yourself here? Read on.


Who you are

You are an empathetic marketer with a deep track record of success in ecommerce environments. You have led teams and fostered collaboration while balancing both strategy and execution. You also bring an analytical approach that looks for continuous improvement. You are looking to join a high-growth company where you will build a B2B marketing function from the ground up, operating as a strategist while executing against key objectives through hands-on work.

You have a knack for understanding company strategy and translating that into programs that get results. You do this by putting yourself in your customers' shoes and crafting programs that serve them real value. You also get energized by developing talents on your team through thoughtful, intentional coaching.

Lastly, you are an effective collaborator that has repeatedly built partnerships and relationships with partners outside of a marketing organization, namely within sales and account management functions.
We’d be really impressed if you have over 10 years of experience in a business setting where you’ve focused on B2B and B2B2C marketing in an e-commerce marketplace environment.


What the role is

The B2B Marketing Director role will be the first-ever leadership position to build and execute the marketing strategy for Drizly’s retail and supplier (alcohol brand) customers. From day 1, it will lead a small but hardworking team of marketing managers to grow the value we deliver to retailers today while building fresh strategies for strategic brand partnerships. The B2B Marketing Director will have the responsibility to take Drizly from a respected position in the BevAlc space to a true thought leader in the industry. This will happen by partnering with department leaders across the business, understanding our unique value in the industry, and honing the engine that can communicate that value.

12 months after joining the team, the B2B Marketing Director will have established Drizly as a go-to for our B2B customers to access consumer insights, developed an ecosystem with tools for our retail customer and defined clear goals for our brand customers.

Please note: this role can be performed remotely anywhere in the United States with the exception of Colorado.

In this role you will:

  • Fully understand our retailer and supplier brand customers, their pain points, and how Drizly can deliver value for them
  • Partner with Sales and Account management for each of the above customers to develop positioning for our products and supporting sales materials
  • Position Drizly as a thought leader in the BevAlc industry using our rich data and by exploring a variety of communication channels, from email to in-person events
  • Drive retailer awareness and qualified leads to be a Drizly retail partner
  • Build relationships with Drizly’s vast existing retailer network, driving advocacy and stickiness
  • Identify and execute against areas where Drizly can use technology to reduce internal team operational burdens
  • Drive awareness and engagement of Drizly as the #1 place for supplier brands to connect with BevAlc customers

The Other Stuff

  • Competitive salary
  • One-on-one professional coaching with an external expert
  • Health, Dental and Vision Insurance
  • Flexible vacation policy
  • 401(K) Plan with Employer Match
  • Added perks

You do you.

Drizly is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status


BEFORE YOU APPLY...

We ask that you please remove all identifying information from your resume before you upload it on the next page in an effort to help us remove unconscious bias from our resume review process. Drizly is committed to cultivating an inclusive environment where a diverse group of people can and want to do their best work, and that starts with our hiring practices.
 
Identifying information includes your name, photos, LinkedIn URL, email address and more.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavascriptLanguages
    • PythonLanguages
    • RubyLanguages
    • SqlLanguages
    • jQueryLibraries
    • ReactLibraries
    • ReduxLibraries
    • HadoopFrameworks
    • Ruby on RailsFrameworks
    • SparkFrameworks
    • MemcachedDatabases
    • MySQLDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • DomoAnalytics
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • ConfluenceManagement
    • JIRAManagement
    • TrelloManagement
    • SalesforceCRM

Location

334 Boylston Street, Boston, MA 02116

An Insider's view of Drizly

What’s the vibe like in the office?

Working at Drizly is unlike anywhere I have ever worked before. We are a welcoming bunch of super intelligent people that are all working towards the same goals. We have a lively and dynamic atmosphere where we encourage people to truly be themselves. We have a ton fun, but we do what we're here to do- make Drizly the option for alcohol, period.

Shawn

Account Executive

How do you collaborate with other teams in the company?

I work closely with the product and engineering teams on a daily basis to design features for the people who use our products. I often loop in other teams to get their expertise on our users and different parts of the business. Everyone is constantly striving to make improvements and I get great ideas from people on every team at Drizly.

Annalyse

Product Designer

How has your career grown since starting at the company?

I identified a need for deeper knowledge of alcohol when I joined Drizly’s Customer Experience team 2 years ago. With the support & encouragement of my team, I became our first Certified Cicerone® taking a new role in Category Management. Now I'm leveraging my unique experience to help build the best-in-class catalog for alcohol one beer at a time.

Talia

Merchandising Associate

How do you make yourself accessible to the rest of the team?

As I work on complex policies and laws in the alcohol space, I try to speak very plainly when explaining the history and concepts that matter to Drizly so people don’t feel intimidated. I also try to participate in as many company events and Slack discussions that I can to build relationships which should translate to being more accessible overall.

Jaci

Vice President, Legal, Regulatory & Industry Affairs

How has your career grown since starting at the company?

I have helped out on the frontend, been on our infrastructure team, and worked extensively with our Rails API. In all of these roles I got to learn while doing high impact work. More recently, I was given the opportunity to be a technical lead. Drizly has made me a solid generalist that can help drive a startup’s tech forward.

Will

Senior Software Engineer

What are Drizly Perks + Benefits

Drizly Benefits Overview

At Drizly we believe people are our greatest asset and we’re building an environment where our team can authentically do their best work. As the business grows, we recognize the value of investing in our people through benefits that support their day to day at Drizly to greater perks that foster their life outside of work.

Culture
Volunteer in local community
Drizly is involved with a variety of local organizations including, but not limited to, Cradles to Crayons and Pine Street Inn.
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Unconscious bias training
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Team workouts
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Drizly matches 50% of employee contributions up to 6% of annual salary.
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Happy Hours
Happy hours are hosted once per week.
Home Office Stipend for Remote Employees
Professional Development Benefits
Diversity Program
Lunch and learns
Drizly hosts lunch and learn meetings once per month.
Cross functional training encouraged
Promote from within
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