Supports enterprise clients with Salesforce Marketing Cloud implementations, configuring campaign and journey automation tools, developing segmentation and personalization strategies, and optimizing lifecycle marketing programs. Responsibilities include customer engagement design, marketing analytics and reporting, data integration support, customer data management, and advising clients on marketing automation best practices.
This is a remote position.
We are looking for a Marketing Cloud Consultant to support enterprise clients in delivering personalized customer engagement, marketing automation, customer journey orchestration, and campaign optimization initiatives.
Key Responsibilities
- Implement Salesforce Marketing Cloud solutions
- Configure Journey Builder, Email Studio, Automation Studio, and Audience Builder
- Design customer engagement and lifecycle marketing campaigns
- Build segmentation and personalization strategies
- Develop marketing analytics and campaign performance reporting
- Support data integration and customer data management initiatives
- Advise clients on marketing automation best practices
Requirements
- 5–8+ years in CRM and Marketing Automation
- Hands-on experience with Salesforce Marketing Cloud
- Experience managing customer journey programs
- Strong understanding of digital marketing and analytics
- Salesforce Marketing Cloud Certification preferred
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Boston is a powerhouse for technology innovation thanks to world-class research universities like MIT and Harvard and a robust pipeline of venture capital investment. Host to the first telephone call and one of the first general-purpose computers ever put into use, Boston is now a hub for biotechnology, robotics and artificial intelligence — though it’s also home to several B2B software giants. So it’s no surprise that the city consistently ranks among the greatest startup ecosystems in the world.
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