Marketing and Creative Talent Network

Don't See the Perfect Fit for You?  We encourage you to apply anyway!

Becoming a part of Guideline’s Talent Pool will enable you to:

• Stand out from the crowd: Help us match your profile by telling us a bit more about yourself. 
• Job subscriptions: Be the first to know about our job openings. 

We are actively building a pool of skilled professionals for future Marketing and Creative-related opportunities. If you are detail-oriented, process-driven, and enjoy supporting business functions to enhance efficiency and effectiveness, we encourage you to apply and be considered for upcoming roles.

Be a Part of our Team!

Guideline was founded in 2015 with the mission to help everyone arrive at a secure retirement.  We are transforming the retirement industry with more transparency, seamless technology integrations, accessibility and affordability.  

We are a fast-growing technology company looking for exceptionally motivated people who love to see their work’s impact daily, are driven to ensure the company’s success, and want to be a part of the next generation of retirement planning.

 Key Marketing and Creative functions: 

• Brand Management: Oversee the development and maintenance of the company’s brand identity, ensuring consistency in messaging across all marketing channels and materials
• Digital Marketing: Lead digital marketing efforts, including website management, SEO/SEM strategies, social media, email campaigns, and digital ads to attract and engage potential clients
• Lead Generation: Drive lead generation campaigns that nurture and convert prospects; collaborate with the sales team to align marketing strategies with sales objectives, providing them with the necessary marketing collateral, insights, and analytics to close deals
• Content Development: Oversee the creation of high-quality content, including case studies, whitepapers, brochures, blog posts, and newsletters, to educate clients on industry trends, products, and success stories
• Event Marketing: Plan, coordinate, and represent the company at industry conferences, trade shows, webinars, and other events to raise brand visibility and network with potential clients and partners
• Partnership Development: Foster and maintain relationships with key industry stakeholders, including thought leaders and collaborators, to enhance brand presence and influence within the WealthTech space

Must haves

• Budget Management & ROI Tracking: Experience managing marketing budgets effectively, ensuring that all initiatives deliver a strong return on investment (ROI); advanced proficiency monitoring and measuring the performance of marketing campaigns using relevant metrics (KPIs) to refine strategies
• Strategic Leadership & Planning: Expertise in developing and implementing a comprehensive marketing strategy to increase brand awareness, generate leads, and enhance market position within a regulated industry
• Creativity & Innovation: Experience thinking beyond the confines of traditional models to recognize opportunities and find new and better ways of doing things, including exploring different alternatives that would achieve a similar output, with the goal of achieving process optimization or automation
• Customer Focus: Ability to identify, consider, and prioritize the needs of customers, actively soliciting internal and customer feedback in order to improve the customer experience

Nice to haves

• Knowledge or experience in the retirement space or fintech market is a plus

This is an evergreen job posting; by applying, you are joining our talent pool for current and upcoming opportunities with Guideline. 

While we review applications on an ongoing basis, please note that you may not hear from us immediately. We will reach out to candidates whose qualifications align with specific opportunities needs as they arise. We appreciate your interest and patience in being considered for exciting opportunities with Guideline in the future.

All Guideline job opportunities are managed solely by our Talent Acquisition team. Check for current job listings here. 

Guideline provides equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.  Additionally, Guideline participates in the E-Verify program in certain locations, as required by law.

Guideline is an equal opportunity employer. Applicants in need of special assistance or accommodation during the interview process can reach out to People Operations.

Guideline is committed to protecting the privacy and security of the personal information of our applicants. Please refer to Guideline's Privacy Policy for information about our privacy and security practices.