Manager, Customer Marketing

About Rhapsody:

Healthcare is innovating and you can be a part of it. Getting data from one provider to another, or from a provider to a health insurance company, is harder than it should be. Our mission is to change this – to accelerate innovation by easing the data access burden. Imagine developing solutions that accelerate digital transformation. This is what we do at Rhapsody. By providing data exchange and data quality solutions that enable information such as patient visit details, lab results, and billing balances– to move seamlessly from one system to another. Whether building an application or using one, every piece of the health ecosystem needs Rhapsody as a foundation. 

Most people will not ever see our products (that's how infrastructure works) and services during a medical visit. Our solutions run behind the scenes, and you can think of them as the central nervous system helping to move data to accelerate innovation and improve outcomes. If using your knowledge to help solve this important problem sounds rewarding, apply today at rhapsody.health. 

What we have to offer you:

• Comprehensive benefits package on day 1 (medical, dental, vision, life, disability)
• 401k with a generous company match
• Unlimited PTO, sick time & volunteer days
• An innovative, inclusive, and fun work environment
• Continuous learning and development opportunities

Position Summary:

Rhapsody is looking for a Manager, Customer Marketing to build and lead programs that strengthen relationships with existing customers and drive account expansion. In this role, you’ll own post-sale lifecycle marketing and community-building efforts—helping customers get more value from our products, stay engaged, and become advocates for our brand.

You’ll partner closely with the Customer Success, Sales, Field Marketing, and Product Marketing teams to create programs that drive retention, upsell/cross-sell, and peer-to-peer influence. This role is central to helping us turn customer love into measurable growth.

Position Responsibilities:

• Lead lifecycle marketing across the customer journey—from onboarding to adoption, renewal, and advocacy
• Build and manage customer community programs, including user groups, newsletters, and engagement campaigns, in partnership with Field Marketing and Customer Success
• Create email and nurture campaigns to support retention, expansion, and customer communications
• Develop relationships with champions to source customer stories, testimonials, case studies, and co-marketing opportunities (e.g., conferences, media, webinars)
• Monitor and engage in peer-led platforms (e.g., G2, Reddit, LinkedIn groups) to shape brand perception and guide advocacy
• Track and report on customer marketing program performance, including impact on retention and expansion

What We’re Looking For:

• 5–8 years of experience in lifecycle marketing or customer engagement roles
• Strong communication and relationship-building skills—comfortable working with customers, CS, and sales teams
• Experience running nurture or lifecycle campaigns via email or marketing automation platforms
• Background in developing customer stories and managing review platforms or community channels
• Detail-oriented and organized, with the ability to manage multiple programs and timelines
• Collaborative and strategic—someone who can connect marketing goals with business outcomes

Nice to Have:

• Experience in B2B SaaS, healthcare, or enterprise tech
• Familiarity with Pardot (or equivalent), community platforms, and tools like G2 or Oktopost
• Experience running customer events, roundtables, or advocacy programs

Rhapsody provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local law