Lead Copywriter, Organic Content

Hims & Hers is the leading health and wellness platform, on a mission to help the world feel great through the power of better health. We are redefining healthcare by putting the customer first and delivering access to care that is affordable, accessible, and personal, from diagnosis to treatment to delivery. No two people are the same, so we provide access to personalized care designed for results. By normalizing health & wellness challenges and innovating on their solutions, we’re making better health outcomes easier to achieve. 

Hims & Hers is a public company, traded on the NYSE under the ticker symbol “HIMS.” To learn more about the brand and offerings, you can visit hims.com/about and hims.com/how-it-works . For information on the company’s outstanding benefits, culture, and its talent-first flexible/remote work approach, see below and visit www.hims.com/careers-professionals.

We are looking for a New York City-based, agile, experienced, dynamic Lead Organic Content Copywriter to join the creative team. This video-focused role requires strong creative and conceptual thinking as well as precise, sophisticated execution of everything from ideation to scripting to post-production. 

Collaboration is the name of the game, and this individual will work closely with many cross-departmental stakeholders in Marketing, SEO, and Content Strategy. To us, a successful Lead Organic Content Copywriter is someone who can both deliver great work while leading the Organic Copy team. This role develops and oversees all scripting and copy-related needs as we ramp up our organic YouTube presence, and create brand content for the Hims & Hers app and blog. This role is a hybrid position based in NYC.

• Concept, script, and see through completion of video projects for placement on Hims & Hers’ YouTube channel, app, and blog.

• Ideate and script videos, attend shoots (in-person) working closely with our art directors, and act as a resource to editors in post-production and delivery

• Work closely and flexibly with design, brand, production, digital, and product development teams to deliver on strategic initiatives

• Manage a team of dedicated Organic Content Copywriters—both full time and contractors

• Use your expertise as an insight-driven storyteller to elevate every asset you touch 

• Be ruthless when it comes to editing, grammar, and proofreading techniques

• Follow and champion brand and content guidelines

• 10+ years experience in copywriting, with a preference for experience 

• Extensive knowledge of the video production process from a copywriting perspective (pre-production, production, post-production, and delivery) 

• Experience leading teams and supporting individuals develop in their professional careers

• A strong ability to think narratively, concepting and building creative with a sharp eye and ear

• Ability to deliver on strategic initiatives while championing brand voice, tone, and direction

• Experience collaborating with designers, editors, art directors, animators, producers, and other creative partners

• Ability to drive experimentation focused on conversion and engagement

• Experience using insights and strategic thinking to influence stakeholders

• Ability to communicate the benefits of marketing strategies to business audiences of all levels

• Experience driving multiple projects in a fast-paced environment

• Eagerness to be hands-on and proactive 

• In-depth understanding of the healthcare, wellness, or CPG industry a plus

• Competitive salary & equity compensation for full-time roles

• Unlimited PTO, company holidays, and quarterly mental health days

• Comprehensive health benefits including medical, dental & vision, and parental leave

• Employee Stock Purchase Program (ESPP)

• 401k benefits with employer matching contribution

• Offsite team retreats

We are committed to building a workforce that reflects diverse perspectives and prioritizes ethics, wellness, and a strong sense of belonging. If you're excited about this role, we encourage you to apply—even if you're not sure if your background or experience is a perfect match.

Hims considers all qualified applicants for employment, including applicants with arrest or conviction records, in accordance with the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance, the California Fair Chance Act, and any similar state or local fair chance laws.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Hims & Hers is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please contact us at [email protected] and describe the needed accommodation. Your privacy is important to us, and any information you share will only be used for the legitimate purpose of considering your request for accommodation. Hims & Hers gives consideration to all qualified applicants without regard to any protected status, including disability. Please do not send resumes to this email address.

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