Head of Growth, Workvivo

What you can expect

About the Team

Responsibilities

Growth Strategy & Leadership

• Building and executing the global pipeline generation strategy aligned with Sales priorities and revenue targets

• Leading a high-performing team across demand generation, outbound BDR, ABM, lifecycle marketing, and field

• Collaborating closely with brand, content, product marketing, and marketing ops teams to drive unified execution

• Partnering with sales leadership to align growth programs with coverage models, segmentation, and pipeline goals

Digital Demand Generation

• Owning all digital growth programs including paid media, SEO/SEM, retargeting, lifecycle, and conversion

• Building scalable campaign frameworks that target enterprise buyers and accelerate funnel velocity

• Ensuring campaigns are optimized for ROI, pipeline contribution, and revenue impact

BDR/SDR Leadership

• Building and managing a high-performing outbound BDR/SDR team

• Defining outbound strategy, KPIs, coaching frameworks, and campaign alignment

• Driving coordination between BDRs and marketing campaigns to maximize SQL conversion

Field Marketing & Events

• Executing regional programs, customer events, and executive roundtables to drive targeted demand

• Supporting strategic ABM efforts in collaboration with Sales for key accounts

• Ensuring field activities align with overall growth objectives and are measurable against pipeline targets

Sales Partnership

• Serving as a trusted partner to Sales, ensuring alignment on pipeline goals, lead quality, and conversion

• Translating growth metrics into clear business impact and providing weekly pipeline forecasts

• Being proactive at identifying pipeline gaps and creating campaigns to close them

Measurement & Optimization

• Owning the pipeline number (sourced and influenced) across all marketing-led and BDR-led channels

• Implementing clear reporting and attribution frameworks across MQL → SQL → Opportunity

• Using insights to continuously refine campaign strategy, channel mix, and resource allocation

What we’re looking for

• Have 7–10+ years of experience in high-growth B2B SaaS environments

• Have a proven track record owning pipeline strategy and delivering measurable ARR impact

• Have deep expertise across digital marketing, paid media, ABM, lifecycle, outbound, and funnel conversion

• Have hands-on experience building and scaling BDR/SDR teams and outbound growth programs

• Have experience working in a global, matrixed organization with cross-functional marketing and sales alignment

• Have strong data-driven mindset — you measure everything, speak in numbers, and act on insight

• Have excellent leadership skills — builds high-performing, high-trust teams that people want to follow

• Have exceptional communication and stakeholder management — keeps executives aligned, focused, and informed

Salary Range or On Target Earnings:

Minimum:

Maximum:

In addition to the base salary and/or OTE listed Zoom has a Total Direct Compensation philosophy that takes into consideration; base salary, bonus and equity value.

Note: Starting pay will be based on a number of factors and commensurate with qualifications & experience.

We also have a location based compensation structure;  there may be a different range for candidates in this and other locations

At Zoom, we offer a window of at least 5 days for you to apply because we believe in giving you every opportunity. Below is the potential closing date, just in case you want to mark it on your calendar. We look forward to receiving your application!

Ways of Working
Our structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or In-Person is indicated in the job description/posting.

Benefits
As part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways. Click Learn for more information.

About Us
Zoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars.
We’re problem-solvers, working at a fast pace to design solutions with our customers and users in mind. Find room to grow with opportunities to stretch your skills and advance your career in a collaborative, growth-focused environment.

Our Commitment​

At Zoom, we believe great work happens when people feel supported and empowered. We’re committed to fair hiring practices that ensure every candidate is evaluated based on skills, experience, and potential. If you require an accommodation during the hiring process, let us know—we’re here to support you at every step.

If you need assistance navigating the interview process due to a medical disability, please submit an Accommodations Request Form and someone from our team will reach out soon. This form is solely for applicants who require an accommodation due to a qualifying medical disability. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed.