Manage and optimize e-commerce product content, including creation, maintenance, search optimization, metadata, and product presentation. Coordinate content workflows, collaborate with Marketing and Product teams, monitor analytics and sales performance, and maintain content accuracy, relevance, quality, and brand compliance. The role requires strong writing, organization, analytical thinking, Excel, database, CMS, and e-commerce platform skills in a hybrid work environment.
We are seeking a motivated and detail-oriented E-Content Specialist to manage and optimize digital content for our e-commerce website. This role focuses on product content accuracy, search optimization, content maintenance, and performance analysis to enhance the customer experience and drive online engagement and sales.
Key Responsibilities- Content Management: Create, curate, update, and maintain accurate, relevant, and consistent website content.
- Product Search Optimization: Apply keywords, metadata, and SEO best practices to improve product search visibility.
- Product Presentation: Collaborate with Marketing and Product teams to ensure accurate and engaging product information.
- Workflow Coordination: Manage content schedules and workflows to ensure timely delivery and quality standards.
- Performance Analysis: Monitor content performance and sales reports using analytics tools to identify improvement opportunities.
- Content Quality: Review existing content regularly to ensure accuracy, relevance, and compliance with brand standards.
- Associate degree in Information Systems or a related field.
- Advanced Excel skills and database knowledge preferred.
- Experience in content creation and management, preferably in e-commerce or digital marketing.
- Familiarity with content management systems (CMS) and e-commerce platforms.
- Strong writing skills and attention to detail.
- Excellent organizational, time management, and prioritization skills.
- Analytical and critical-thinking skills, with the ability to interpret data and make informed decisions.
- Strong problem-solving skills, initiative, ownership, and a proactive approach.
- Effective communication and collaboration skills.
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What you need to know about the Boston Tech Scene
Boston is a powerhouse for technology innovation thanks to world-class research universities like MIT and Harvard and a robust pipeline of venture capital investment. Host to the first telephone call and one of the first general-purpose computers ever put into use, Boston is now a hub for biotechnology, robotics and artificial intelligence — though it’s also home to several B2B software giants. So it’s no surprise that the city consistently ranks among the greatest startup ecosystems in the world.
Key Facts About Boston Tech
- Number of Tech Workers: 269,000; 9.4% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Thermo Fisher Scientific, Toast, Klaviyo, HubSpot, DraftKings
- Key Industries: Artificial intelligence, biotechnology, robotics, software, aerospace
- Funding Landscape: $15.7 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Summit Partners, Volition Capital, Bain Capital Ventures, MassVentures, Highland Capital Partners
- Research Centers and Universities: MIT, Harvard University, Boston College, Tufts University, Boston University, Northeastern University, Smithsonian Astrophysical Observatory, National Bureau of Economic Research, Broad Institute, Lowell Center for Space Science & Technology, National Emerging Infectious Diseases Laboratories
