Director, Product Marketing

EverQuote is hiring a strategic, results-driven B2B marketing leader with a proven track record of executing high-impact B2B marketing strategies and campaigns pertaining to SMB technology solutions.

If you thrive in a fast-paced, high-growth environment, this role is for you. You must have strong analytical and problem-solving skills and demonstrate a bias for action while maintaining a long-term strategic vision.

This is a hybrid role that requires being onsite two days a week in our Cambridge, MA office.

What you’ll do:

• Drive and execute go-to-market (GTM) strategies, drive product positioning, messaging, and segmentation to enhance customer adoption and revenue growth
• With a strong foundation in sales enablement, equip sales and customer success teams with the right tools, insights, and content to accelerate sales cycles and increase adoption rates
• Excel as a skilled cross-functional leader, providing seamless collaboration with Product, Sales, and Customer Success teams to ensure full alignment on strategy and execution
• Craft compelling B2B narratives and create high-impact content- including website copy, case studies, thought leadership, and sales collateral- makes them a key asset in driving product awareness and customer engagement

• 8+ years of B2B marketing experience, with a focus on SMB technology solutions
• Strong background in product marketing, go-to-market strategy, and sales enablement
• Experience collaborating cross-functionally with Product, Sales, and Customer Success teams to drive adoption and revenue growth
• Proven track record of developing and executing GTM strategies, including product launches, feature updates, and strategic initiatives

EverQuote (Nasdaq: EVER) operates the largest online marketplace for insurance shopping in the United States. We make insurance shopping easy, efficient and personal, saving consumers and providers time and money. Our goal is to reshape the way consumers shop and improve the way insurance providers attract and connect with customers as insurance shopping continues to shift online.

EverQuote is committed to building a welcoming, respectful, and inclusive workplace. All qualified applicants will be considered for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, marital status, national origin, genetics, disability, age, or veteran status.

We get it. Requirements can sometimes hold people back from applying to a job, but don’t let that be the case here. If you believe you have the skills it takes to elevate this role, team, and company, we encourage you to apply for this role.