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The Director of Brand Marketing will lead the brand marketing strategy, coordinate multi-channel campaigns, and ensure alignment across teams to drive measurable results and growth for Artifact Uprising.
Denver, CO - We’re looking for a Director of Brand Marketing who can think big and roll up their sleeves. This highly collaborative role translates our brand strategy into a clear, actionable brand marketing strategy, then brings it to life through campaigns, channels, and teams.
You’ll partner across the organization to deliver marketing that connects emotionally, drives measurable results, and shows Artifact Uprising at its best. You’ll partner across teams and use the right mix of PR, social, influencers, events, content, and video to drive awareness, engagement, and growth.
Job Responsibilities
- Lead the development and evolution of brand marketing positioning and storytelling framework
- Drive brand-building strategies and campaigns across PR, social, influencer, events, and content.
- Partner closely with Growth, Creative, Merchandising, Ops, and CX to ensure brand cohesion and alignment to business goals.
- Manage, mentor, and develop the Integrated Marketing Manager and Social Media Manager.
- Translate brand vision into measurable objectives and KPIs, ensuring clarity from strategy through execution.
- Own and optimize the brand marketing budget, ensuring efficient ROI across channels.
- Drive brand marketing strategy informed by consumer insights, competitive intelligence, and performance analytics.
Qualifications
- 5-7+ years of brand marketing experience, ideally in premium consumer brands.
- Proven success building and leading multi-channel brand campaigns that drove measurable results.
- Experience working cross-functionally and influencing at all levels of an organization.
- Strong understanding of PR, social, influencer, and content ecosystems, with hands-on experience in at least two of these areas.
- Deep comfort with analytics, tracking brand health metrics and using those insights to iterate strategy.
- Experience working with creative partners in briefing, execution, and post-campaign evaluation.
- Ability to shift between high-level brand strategy and day-to-day execution with ease.
- Comfort with ambiguity, change, and problem-solving in a fast-moving environment.
- A collaborative leadership style that builds trust, clarity, and momentum across teams.
Impact in the first 6-12 months
- Establish a clear, shared brand marketing vision that aligns with AU’s long-term strategy.
- Launch at least two high-impact, multi-channel brand campaign that delivers measurable results in awareness, engagement, and revenue.
- Strengthen cross-functional collaboration by bringing clarity and alignment to how the brand shows up across all channels.
- Develop and mentor the Brand Team, ensuring clarity of roles, responsibilities, and growth paths.
- Create a scalable brand marketing playbook that balances brand-building with business-driving activities.
Artifact Uprising® is a Colorado-based company that creates premium quality, customizable photo goods for your digital photos. Driven by the mission to empower people to tell their stories effortlessly, beautifully and often, the company is known for elevated design and thoughtfully sourced materials. Signature products include the Layflat Album touting ultra-thick pages and foil-stamped covers, textured matte Everyday Prints, and a line of customizable frames.
Artifact Uprising was recently named on the Built In Colorado’s 2024 Best Places to Work list. We are a tight-knit team who works with some of the latest technology to delight and inspire our customers.
Job Perks
Industry leading health, vision and dental insurance for families (Plans cover 100% for employees and up to 95% for dependents), flexible vacation policy, Gym partnership with ClassPass, 401(k) matching plan, Year-End Company Bonus Plan.
Why Artifact Uprising?
Creative Freedom We value the creative process and look to our employees to speak into Artifact Uprising products, identity and approach – regardless of position or title. We look for driven people who demonstrate initiative to take the company to the next level.
The Working Life
We strive to create a workplace where everyone works hard but also has the flexibility and balance to enjoy life outside of the office.
It Won’t Be Boring
We are a small company with big ideas - and we recognize it will take every last one of us to reinvent the way brands approach business. We believe a good workplace empowers its team to rise to new challenges, expand their skill sets and think outside of the box. Through this, we foster a company culture that is always growing, always reaching, and always looking to see things differently.
Interested in this position?
Tell us why you want to work at Artifact Uprising and what we should know about you.
Artifact Uprising is an Equal Employment Opportunity (EEO) employer. We do not discriminate based upon race, color, sexual orientation, gender identity, religion, national origin, age, disability, or veteran status.
Top Skills
Analytics
Brand Marketing
Content Creation
Pr
Social Media
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