Digital Content Designer

At CVS Health, we’re building a world of health around every consumer and surrounding ourselves with dedicated colleagues who are passionate about transforming health care.

As the nation’s leading health solutions company, we reach millions of Americans through our local presence, digital channels and more than 300,000 purpose-driven colleagues – caring for people where, when and how they choose in a way that is uniquely more connected, more convenient and more compassionate. And we do it all with heart, each and every day.

Digital Content Designer

As a digital content designer for CVS Health, you draw from skills and experience across the domains of UX writing, product design, and content strategy. You understand the importance of thoughtfully planned and tightly crafted content as a foundation for a good design. As a champion for our users, you know how to align with their journey, organizing and presenting content in a meaningful and supportive way. As part of an end-to-end digital team working across lines of business, You will collaborate with designers, researchers, product managers, engineers, and other stakeholders

To be successful, you’ll need to translate complex concepts and processes into conversational content that’s easy to understand. You will be expected to own your feature work and solve business challenges with occasional direct support from your manager.

Responsibilities 

• Optimize content for multiple channels, devices and touch points across user journeys, meeting user needs and adhering to enterprise standards.
• Champion data science and UX research to understand user behaviors, uncover new opportunities to reach customers, and reduce friction. 
• Challenge the status quo and know when to advocate for new design patterns versus relying on old systems.
• Collaborate with designers, product managers, accessibility experts and diverse business stakeholders to inform requirements and shape positive member experiences
• Develop user stories and provide guidance on content priorities.
• Own content reviews and iterations across stakeholders from product to legal.
• Ensure proper usage of voice and tone
• Add content directly to wireframes in Figma, other design tools or publishing systems as needed (or other design tools).
• Participate in content design workshops

Required Experience

• 5+ years’ experience in UX writing, UX design or content strategy
• 2+ years’ experience with Agile and lean UX/software development practices, including using product management software (Rally, Jira) 
• 2+ years’ experience with mobile app and mobile web products
• 2+ years’ experience collaborating with internal team members (experience designers, accessibility experts, product owners, engineers)
• 2+ years’ experience with UX wireframing, UX flows, and shaping content for multi-disciplinary projects with prototyping software such as Figma and Miro
• Experience in pharmacy, health care or other regulated fields (insurance, finance, etc.) 
• Knowledge of enterprise content management systems such as Adobe Experience Manager or similar 
• Portfolio should include work on mobile apps, digital products and/or services, service design or human-centered designs
• Experience with analyzing usability testing, A/B testing, analytics and other key performance metrics
• Experience in shaping content by working with cross-functional stakeholders

Preferred Skills

• Experience working in a large organization or at an enterprise level
• Experience or exposure to Web Content Accessibility Guidelines (WCAG) and writing for grade level and other regulatory constraints
• Experience working with usability testing, taxonomy, design systems, content management systems, information architects and accessibility SMEs
• Experience updating existing content to new guidelines

Education

• Bachelor’s or master's degree preferred in the fields of Human Computer Interaction, Information Architecture, Technical Writing, English or Journalism.  Extensive work experience, academic work or certifications in user experience fields are also welcome. 

Anticipated Weekly Hours

Time Type

Pay Range

The typical pay range for this role is:

This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls.  The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors.  This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above. 
 

Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.

Great benefits for great people

We take pride in our comprehensive and competitive mix of pay and benefits – investing in the physical, emotional and financial wellness of our colleagues and their families to help them be the healthiest they can be. In addition to our competitive wages, our great benefits include:

• Affordable medical plan options, a 401(k) plan (including matching company contributions), and an employee stock purchase plan.

• No-cost programs for all colleagues including wellness screenings, tobacco cessation and weight management programs, confidential counseling and financial coaching.

• Benefit solutions that address the different needs and preferences of our colleagues including paid time off, flexible work schedules, family leave, dependent care resources, colleague assistance programs, tuition assistance, retiree medical access and many other benefits depending on eligibility.

For more information, visit https://jobs.cvshealth.com/us/en/benefits

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.