Media Analyst
Our Opportunity:
Chewy is seeking a Media Analyst to join our team in Boston, MA . The Media Analyst needs to have and maintain an eye for detail, deadlines, have an aptitude for analysis, and be able to work within the video team as well as a solo project contributor. You will be asked to multi task correctly and efficiently while meeting time-sensitive deadlines. Responsibilities include invoice maintenance, assisting the media buyers and the Director as assigned, working with the internal linear TV and digital audio media system (Core; iSpot; Nielsen; DSP; etc.), negotiating station rates, optimizing the schedule to meet Company assigned KPIs, and pulling audience research as needed. You should be comfortable speaking to and negotiating with representatives of the TV and audio media community and constantly be aware of the latest media trends and innovations and how it may impact the Chewy video campaign.
What You'll Do:
- Communicate with stations to confirm clearance, unit separation and equal creative rotation
- Evaluate and determine effectiveness of rotation schedules for media spot placements with assigned stations and uses her independent judgement in to pricing to maximize the effectiveness of the TV schedule
- Familiarity with working with a DSP to plan, execute, and optimize digital media campaigns
- Input data into TV buying system to assure reporting accuracy (TV logs, impressions, programming)
- Plan, negotiate spot placement and rotation to optimize your own group of stations through evaluation of most profitable and cost-efficient combinations
- Manage the invoice process by working with stations’ accounting departments to correct inaccurate invoices
- Analyze historical data to be compared against upfront proposals, and deliver input on upfront proposals and deliver recommendations to her Director
- Maintain invoice records and ensure appropriate payment
- Pull data, analyze results, and have recommendations on optimizing budget to KPIs and compile reports as needed
- Manage and monitor media to ensure proper execution of the agreement
- Own the relationship and be the point person for and place orders with assigned stations
What You'll Need:
- Bachelor’s Degree or equivalent experience
- Strong organizational skills
- Strong communication skills
- Basic understanding of contracts and purchase agreements
- Experience with MS Office including Excel
- Ability to multi-task
- Attention to detail
- A strong, positive and pro-active attitude
- Ability to problem solve and seek out help when needed
- Position may require travel
Chewy is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members. If you have a disability under the Americans with Disabilities Act or similar law, or you require a religious accommodation, and you wish to discuss potential accommodations related to applying for employment at Chewy, please contact [email protected]. To access Chewy’s Privacy Policy, which contains information regarding information collected from job applicants and how we use it, please click here: https://www.chewy.com/app/content/privacy).