AP Web Editorial and Content Strategist

Content Strategy and Structure (25%) 

• Own and drive editorial and content strategy for key areas of AP web properties, ensuring content is organized, scalable, and aligned with user needs and business goals.  

• Define where and how new content should live within an increasingly large and complex site, balancing user needs, SEO/findability, and maintainability. 

• Guide information architecture, content models, taxonomy, and metadata decisions in collaboration with cross-functional partners. 

• Structure and shape page-level experiences (hierarchy, flow, messaging) to improve usability and engagement. 

• Identify content gaps, redundancies, and opportunities for consolidation or improvement across AP web properties. 

Content Creation and Execution (60%) 

• Translate complex, ambiguous, or inconsistently developed stakeholder inputs into clear, structured, and effective web content.  

• Lead content planning across the full lifecycle—from early concept and planning through launch—including defining content requirements, conducting content audits, drafting and editing content, determining optimal content strategy/placement, performing quality control and maintaining ongoing optimization. 

• Create and edit high-quality web content, ensuring clarity, consistency, and adherence to brand and editorial standards.  

• Work within the CMS to publish and maintain content, ensuring accuracy and timeliness. 

Stakeholder Partnership & Content Operations (15%) 

• Partner with stakeholders to clarify goals, resolve ambiguity, and drive alignment on content direction.  

• Contribute to and help evolve content governance, standards, and workflows to support a growing content ecosystem.  

• Balance multiple competing priorities and deadlines across projects with varying levels of complexity and ambiguity.  

About You: 

• Exceptional writing and editing skills, with the ability to simplify complex and highly nuanced inputs into clear, user-friendly content.  

• 7-10 years of experience in content strategy, editorial, or digital content roles, ideally within large, complex web environments.  

• Demonstrated experience leading content strategy for large-scale websites, platforms, or ecosystems. Strong experience working with information architecture, taxonomy, and content organization at scale.  

• Proven ability to operate in ambiguous environments and bring clarity, structure, and direction to content initiatives.  

• Experience partnering with diverse stakeholders and influencing decisions without direct authority.  

• Ability to manage multiple projects and competing priorities while maintaining high quality and attention to detail.  

• Familiarity with CMS platforms and digital publishing workflows.  

• Experience working within structured editorial standards, workflows, and governance models.  

• Strong communication skills, including the ability to articulate content decisions and strategy to non-content stakeholders.  

• Familiarity with education, curriculum, or mission-driven organizations is a plus. 

All roles at College Board require: 

• A passion for expanding educational and career opportunities and mission-driven work 

• Curiosity and enthusiasm for emerging technologies, with a willingness to experiment with and adopt new AI-driven solutions and comfort with learning and applying new digital tools independently and proactively.  

• Clear and concise communication skills, written and verbal 

• A learner's mindset and a commitment to growth: welcoming diverse perspectives, giving and receiving timely, respectful feedback, and continuously improving through iterative learning and user input. 

• A drive for impact and excellence: solving complex problems, making data-informed decisions, prioritizing what matters most, and continuously improving through learning, user input, and external benchmarking. 

• A collaborative and empathetic approach: working across differences, fostering trust, and contributing to a culture of shared success 

• Authorization to work in the United States 

About Our Process   

• Application review will begin immediately and will continue until the position is filled. This role is expected to accept applications for a minimum of 5 business days. 

• While the hiring process may vary, it generally includes: resume and application submission, recruiter phone/video screen, hiring manager interview, performance exercise such as live coding, a panel interview, a conversation with leadership and reference checks.    

What We Offer 

At College Board, we offer more than a paycheck- we provide a meaningful career, a supportive team, and a comprehensive package designed to help you thrive. We’re a self-sustaining nonprofit that believes in fair and competitive compensation grounded in your qualifications, experience, impact, and the market. 

A Thoughtful Approach to Compensation 

• The hiring range for this role is $80,000–$115,000. 

• Your exact salary will depend on your location, experience, and how your background compares to others in similar roles at the College Board. 

• We aim to make our best offer upfront, rooted in fairness, transparency, and market data. 

• We adjust salaries by location to ensure fairness, no matter where you live. 

You’ll have open, transparent conversations about compensation, benefits, and what it’s like to work at College Board throughout your hiring process. Check out our careers page for more. 

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