Our opportunity

We’re looking for a proven social strategist who has experience building and nurturing fast growing social communities. The Director of Social Media and Community will be based in Boston, MA. Our ideal candidate has led social efforts in a retail environment, loves analyzing campaign performance and has their thumb on the latest social trends. They understand the intricacies of each social channel and can optimize strategy and messaging to effectively engage the audience. We want a go-getter with an entrepreneurial spirit who can leverage the available resources to make a big impact.

What you’ll do:

• Lead the social media team responsible for community management, content creation and influencer programs
• Create ongoing acquisition programs across social channels that lead to growth of channel engagement
• Advocate and make recommendations around social marketing programs, messaging, and campaigns
• Work closely with retail partners to ensure any cross-promotional efforts are on-brand, strategic and managed properly
• Map out social strategy and then drive that strategy proving results through testing and metrics
• Monitor trends in social media tools, applications, channels, design and strategy
• Identify threats and opportunities in user generated content surrounding the business

What you’ll need:

• At least 7 years of direct social media experience, building communities and campaigns with demonstrated creativity and success
• Expert in social media monitoring and analytic tools, and experienced in executing and managing social strategies
• Strong writing and editorial skills with utmost attention to detail
• Energetic and capable of participating successfully in a very fast-paced environment
• Collaborative, team-oriented and capable of thriving in a group work environment
• Accepts and learns from constructive criticism and responds positively and quickly with proper solutions